Situation champions the power of shared experiences. With 20+ years of award-winning work, the agency is designed to meet the challenges and opportunities facing the live events industry today, offering a wide range of marketing and creative services for the world’s leading experience-based brands like WICKED on Broadway, The Metropolitan Opera, Little Island, and more.
Situation seeks a Creative Director to lead the creative strategy and campaign development for select clients across the arts, entertainment, and live event space. This role will report to the VP, Creative and collaborate with multidisciplinary colleagues across marketing, creative, and social teams to deliver innovative work. The selected candidate will have a history of idea-driven, results-oriented, and innovative multimedia campaign work.
What You’ll Do
The Creative Director serves as the creative lead for their set of clients, brainstorming and concepting idea-driven campaign executions that ensure we’re bringing our clients’ stories to life across a multi-media landscape. The right candidate is a seasoned creative leader with unmatched creative curiosity who knows how to take an insight, turn it into an idea, and map out executions that meet our clients’ business goals. The right candidate is a passionate storyteller, natural collaborator, and knows creating great ideas in a team sport.
As a leader at the agency, this role is eligible for the following: managing direct reports as the team continues to grow, participating in the new business process, and contributing to process improvement and development to strengthen team workflow.
Our office is located in midtown Manhattan and we are currently working in-office three days per week.
Sample Day-to-Day Responsibilities
- Drive the creative strategy for macro and micro planning deliverables–advertising messaging, content, virtual events, brand activations and promotions, influencer, etc.–that meet client objectives
- Develop high-level concepts for creative projects on a recurring and ad-hoc basis, balancing responsible ideation, proven effectiveness, and innovative thinking
- Develop a strong, authentic, and effective brand tone and voice for your clients; maintain that voice across all platforms and canvases
- Brief fellow creative and social media team members with the “who, when, and why” to arrive at the best “what”
- Quality control and review creative output once a project has moved from pitch to production
- Provide on-set creative leadership and support for your client’s projects
- Collaborate with Account and Project Management team to ensure pacing and growth of production work
- Identify instincts-driven and insights-backed opportunities to improve creative impact and shift creative strategies
- Uphold creative standards through a working knowledge of strong copywriting and editing skills, design principles, etc.
- Pitch and present with passion and purpose; clearly and confidently communicate recommendations internally and externally
Requirements
- 6+ years of relevant experience at creative agency, studio, or in-house marketing team in a creative role
- Excellent ability in a creative field (content, copy, design, video, social, etc.), advanced skills using the tools of that trade, and a passion for storytelling in multiple formats, mediums, etc.
- A working knowledge of the other creative disciplines outside of your primary craft in order to be a strong collaborator and effective creative leader
- Strong perspective for what makes creative marketing efforts stand out and perform in a crowded marketplace
- Dynamic and confident presentation skills to pitch ideas clearly and effectively
- Troubleshoot and problem solve efficiently, intelligently and with positivity
- Manage multiple projects in a fast-paced creative environment with a keen eye for detail and calmness under pressure
- A passion for live events, entertainment, and/or the arts; working experience in these industries, agency or client-side, is a plus but not required
- A portfolio of your work in lead and hands-on roles (please include when applying)
Benefits
We offer a competitive base salary and a range of benefits and perks:
- Salary range: $115,000 – $125,000, commensurate with experience
- Health care plan (medical, dental and vision)
- Retirement plan with employer match
- Life and disability insurance
- Generous paid time off package that includes vacation, sick, “life happens” days, birthdays, and public holidays
- Paid family leave
- Cold brew coffee, snacks and fresh fruit
- Wellness resources
- Special access to New York City’s arts and entertainment scene
We have been honored for our commitment to our team with workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.
Our Company
Situation champions the power of shared experiences. With 20+ years of award-winning work, the agency is designed to meet the challenges and opportunities facing the live events industry today, offering a wide range of marketing and creative services for the world’s leading experience-based brands like WICKED on Broadway, The Metropolitan Opera, Little Island, and more.
Situation is part of Situation Group, a digital-first collective of award-winning advertising agencies.
Situation
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