Looking for an awesome Gaming Brand Manager (game industry experience required) to help on a 3+ month contract full time in Los Angeles that will set the long-term strategic marketing plan for key releases, identifying consumer and retailer trends and translate those insights into new product concepts, multi-channel marketing plans and strong packaging. This role is on the marketing team and will work directly to the Brand Marketing Director.
- Lead new product launches across from conception through execution
- Evolve a brand’s position, target audience, values, brand pillars
- Secure key brand/promotional partnerships
- Partner with sales and marketing analytics to monitor category performance across ecommerce
- Expertise of game-specific marketing tactics
- Experience managing creative, media, and research agencies
- Own campaign goals and performance metrics; monitor regularly to optimize and understand effectiveness of strategy and creative
Required:
- Social media including Instagram, TikTok, and other app-based platforms, including community gaming platforms.
- Brand marketing
- Digital marketing strategies
- 7+ years experience in brand strategy, brand building, campaign management
- Must have GAMING EXPERIENCE, DO NOT APPLY to this ad without this required qualification
We look forward to talking more about this position with you!
Onward Search is an equal opportunity employer. We evaluate applicants without regard to race, color, religion, sex, sexual orientation, gender, identity, national origin, disability, veteran status, or any other classification protected by federal, state, and local laws. AA/EOE/M/F/D/V.
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