Overview
The Field Manager serves as the primary event specialist in charge of flawless execution and quality assurance of the event. This position directs use of event resources (personnel, event set-up, and equipment) to ensure maximum effectiveness of brand message and achievement of objectives. Continually optimizes quality in all areas including but not limited to event entertainment value (sound and visual), effectiveness of interaction with consumers, and total impact of mobile marketing initiative on target audience.
The Field Manager works closely with the event producer, oversees event, and documents the event via reporting and pictures.
Responsibilities
- Implements marketing and advertising campaigns by supervising activation staff including recommendations and disciplinary action.
- Maintains products on display so they are presentable and appealing to the public.
- Handles all administrative paperwork and is responsible for accurately reporting and assessing both staff and the activation.
- Responsible for securing and accounting for RMD valuables and petty cash, including but not limited to products on hand, premiums, and work equipment.
- Responsible for ensuring the safety and legal rights of staff under their care. Scheduling breaks and lunch periods.
- Keeps informed on industry and product information.
- Research competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising.
Qualifications
- Experience in a management position – Supervising a team.
- Knowledge of basic HR laws.
- Direct Marketing, Guerilla Marketing, Event Marketing, Understanding the Customer, Process Improvement, Initiative, Basic Computer Skills, Public Speaking
- Strong Interpersonal/Presentation Skills
- Valid Driver’s License/Clean Driving Record (Preferred but not required)
Physical Requirements/Work Environment
- May require traveling with overnight stays
- Must be comfortable typing for extended periods of time
- Stand 1/3-2/3 of time – Walk 1/3-2/3 of time – Sit >2/3 of time –
- Talk >2/3 of time – Hear >2/3 of time
- Lift and or /move up to 25 lbs. on occasion
Jackson Dawson
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