KFOX14/CBS4 in El Paso, TX is looking for a Director of Digital Content to guide a team that has been a leader in the digital space for years. A collaborative, innovative leader with a deep understanding of drivers that help us meet goals while serving our audience and building brand loyalty. Must also have solid news judgement.
Duties include but are not limited to:
– Oversight of digital team, site, app and social output
– Work with news management team to craft and implement multi-platform coverage of daily news/weather/sports
– Monitor and mentor talent multi-platform efforts
– Optimize content from all contributors for maximum engagement and ensure posts across all platforms support our brand
– Track metrics on all platforms and deliver that information via daily/weekly reports
– Develop/execute audience growth strategies in tandem with News & Sales management and corporate digital team
– Oversee creation and maintenance of sponsored pages/microsites
The Successful Candidate:
– Engaged news consumer
– Familiarity with and facility in all key social platforms
– Positive, solution-oriented mindset
– Enjoys coaching/mentoring
– Bachelor’s Degree in journalism or related field
– Minimum 5 years newsroom digital experience
– Proficient in interpreting and analyzing data/trends in Google and Twitter Analytics, Crowdtangle and Facebook Business Manager
– Proficient with Adobe Suite and able to edit in Photoshop, Premiere, Media Encoder and Audition
– Familiarity with iNews, AVID and Storyline CMS preferred
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
Sinclair Inc.
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