Our client is a managed services provider (MSP) company that offers a wide range of Microsoft IT cloud solutions to businesses of all sizes. Our team of experts helps clients achieve their business goals by providing them with custom-tailored solutions and outstanding customer service. We are currently seeking a Director of Go-to-Market Marketing to lead our marketing efforts and help us reach new customers and markets. You will be responsible for developing and executing a comprehensive marketing strategy to drive growth and revenue for the company. This role will be instrumental in identifying and analyzing market trends, creating innovative marketing campaigns, and implementing new marketing technologies and tools.
WHERE YOU COME IN:
- Develop and execute a go-to-market marketing strategy that aligns with the company’s overall business objectives.
- Identify and analyze market trends, competitive landscape, and customer needs to inform marketing strategies.
- Develop and manage marketing campaigns across various channels (e.g., email, social media, web, events) to generate leads and increase brand awareness.
- Collaborate with sales and product teams to develop product positioning, messaging, and go-to-market strategies.
- Measure and report on the effectiveness of marketing campaigns and adjust strategies accordingly to maximize ROI.
- Develop and implement new marketing technologies and tools to improve efficiency and effectiveness of marketing campaigns.
- Manage and allocate the marketing budget to achieve optimal results and ROI.
REQUIREMENTS:
- Bachelor’s degree in Marketing, Business Administration, or related field.
- Minimum of 7+ years of experience in B2B marketing, preferably in the IT services industry.
- Strong experience marketing Microsoft professional services
- Proven experience in developing and executing go-to-market strategies that drive revenue growth.
- Strong leadership skills with the ability to motivate and manage a team effectively.
- Familiarity with marketing automation tools, CRM systems, and other marketing technologies.
WHY JOIN US:
- Employee PTO Plan
- 100% HMO Healthcare Coverage
- Vision & Dental Insurance
- 401k Plan, 4% Company Match
- Company HQ located in beautiful Irvine, CA.
Promoted By: Adam R. Soto – Technical Recruiter @ Ascendion
Ascendion
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