Social Media Coordinator, Healthcare

Solomon Page, a leading provider of staffing and executive search solutions, is looking to add a Social Media Coordinator to its Corporate Marketing team. Reporting into the Marketing Director, this position will be responsible for collaborating with marketing and sales professionals to develop successful social media campaigns to drive candidate recruitment for the company’s Healthcare Staffing division. Duties include building out social media profiles, including but not limited to TikTok and Instagram, generating content, communicating with freelance Content Creators, overseeing social media campaign schedules, and pulling KPI data to determine social media campaigns’ success. Success is represented through audience growth and candidate engagement, creating an online community to attract and retain travel nurses and other roles in healthcare. This role will start as an hourly freelance role with a potential to turn into a full-time position.

Responsibilities:

• Generate content, specific to the Healthcare Staffing industry, for TikTok and Instagram accounts
• Create engaging text, image, video, and reel content
• Design posts to sustain readers’ curiosity and create buzz around new products
• Stay up-to-date with changes on all social platforms, ensuring maximum effectiveness
• Understand KPIs and define them specifically for social media
• Collaborate with designers and copywriters to provide attractive and informative campaigns
• Facilitate online conversations with customers and respond to queries
• Track customer engagement and SEO to optimize campaign content
• Establish relationships/networks of industry professionals or influencers on social media

Qualifications (Required):

• 4+ years of experience as a Social Media Coordinator or similar role
• Experience in the healthcare or healthcare staffing industry
• BS degree in Marketing, New Media, or relevant field
• Understanding of how to build a social media following for B2B business
• Proficient in business posts on social media platforms, including TikTok and Instagram
• Must be able to multitask
• Critical thinker and problem-solver
• Works well with a team
• Organized and self-motivated
• Excellent time management
• Exceptional at communication and building relationships

Qualifications (Preferred):

• Understand SEO and web traffic data
• Experience researching buyer and consumer persona
• Understand social media KPIs

If you meet the qualifications above and are interested in this role, apply today!

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers – which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, Twitter, and LinkedIn.

Opportunity Awaits.

Solomon Page