COMPANY:
We are setting the industry standard to influence and inspire through our innovative methods. We merge together cannabis culture with cutting-edge technology to deliver the best possible customer and employee experience(s).
The company operates a fully integrated cannabis business with a footprint that covers the entire breadth of the state of California; the world’s largest cannabis market. We control our supply chain from cultivation to retail, which enables us to deliver clean and tested cannabis products at unmatched prices.
Our mission is to provide the one-stop-shop cannabis experience by offering exceptional customer experience service and diversified products. We strive to build long-term customer loyalty.
JOB SUMMARY:
The ideal candidate will research and identify industry trends and understand the demand for products and services to create market campaigns and strategies. They will also have extensive cannabis industry knowledge. They will be able to create marketing strategies while working with budgets, the overall marketing team, Creative Director, and the owners to understand the company’s overall vision. They will also perform other relevant tasks essential to their role.
DUTIES/RESPONSIBILITIES:
- Produce go-to-market strategies with the assistance of management and the manufacturing team
- Compile consumer, creative and product trends in cannabis and wellness categories
- Work on advertising campaigns with the Marketing and Design team
- Write and create new innovation concepts and product copy
- They will help brainstorm and build out and collaborate with events, social media, and digital marketing teams for campaigns emphasizing specials holidays and strategy targets
REQUIRED SKILLS/ABILITIES:
- Ability to work as part of a team
- Strong management and leadership skills
- Excellent written and verbal communication skills
- Excellent project management and prioritization skills
EDUCATION AND EXPERIENCE:
- Bachelor’s degree in Marketing or related field; preferred
- 4-6 years of marketing experience, with 2-4 years or supervisory experience
- Agency experience is a must!
- State Law requires that applicants be 21 years old and over
- Experience in a legal cannabis market highly preferred
PHYSICAL REQUIREMENTS:
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Must be able to lift 15 pounds or more at times
- Must be able to access and navigate each department at the organization’s facilities.
- Must be able to stand, sit for prolonged periods of time, bend, kneel, squat, and twist
We provide equal employment opportunities to all employees and applicants for employment and
prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
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