Social Media Manager – Beauty

Social Media Manager/Content Creator

Salary: up to 35K

Hybrid Manchester-based role

Our client is an innovative beauty brand taking the beauty world by storm, revolutionizing the lash and brow category to become the UK’s biggest and fastest-growing lash product. They’re at the height of their exciting journey and with lots of new products in the pipeline they need to bring on a super creative Social Media Guru to join the growing team.

They’re looking for a dynamic individual that loves creating content (particularly on Instagram and Tiktok) and has a genuine passion for visual storytelling and lives and breathes social media and someone that likes to jump in front of the camera too. You’ll know how to utilize different channels, tools and platforms to build a community and grow its following. This position provides tremendous opportunities for the right candidate: to capture the energy and rapid pace of a fun, hardworking, and fast-growing start-up while being responsible for a sizable and growing part of their footprint.

Responsibilities·

Develop innovative social media strategies to target global audiences across various social media channels (Instagram, YouTube, TikTok, Facebook, and Blogs) that are in line with core brand values.·

Spearhead unique and meaningful social and influencer campaigns that not only help to drive engagement and reach but also effectively build an emotional connection to the audience through strong story-telling.·

Community management with a focus on building engagement.· Strong focus on creating behind-the-scenes content and Instagram stories, using your creativity to develop fun, interesting and engaging ideas.·

Be able to pick up a camera yourself and shoot video content.·

Be at the forefront of the latest market trends by monitoring online conversations, competitors, trends, celebrity culture and all things beauty.·

Work within a variety of social media management tools/content management systems for creating and publishing content across our platforms.·

Develop frameworks and build reports to monitor post performance and social campaigns.

Required skills and experience:·

2-3 years minimum experience as a social media manager/executive (ideally within the beauty industry and/or a D2C start-up.)·

Strong creative eye for imagery, and aesthetics and being able to build on what is working for the brand.·

EXCELLENT written and communications skills· Socially savvy and active on a minimum of 3 social media channels with a focus on Tiktok and Instagram· Digital design experience (editing videos/reels/Tiktoks, animated gifs. Ability to use Photoshop is an advantage)·

Ability to create own photo and video content·

Detail oriented, strong organizational skills and the ability to prioritize several projects at once· Self-starting and flexible with an always-on attitude – happy to capture content on the go, wherever an opportunity arises.·

Happy to be behind and in front of the camera so we can ramp up our TikTok!

Make It Happen Recruitment