Interested in a Digital Marketing Manager role for a Fortune 500 Financial Company in Dallas, TX? Robert Half’s reputable client is soon beginning interviews for this role!
Responsibilities include:
Serving as the creative marketing leader driving best-in-class client experiences for small businesses, the following responsibilities are key to the role:
- Develop strong collaboration with key strategy and internal/external execution partners
- Support Everyday 401(k) by the company and its Retirement Link, to deliver impactful, strategic, creative and innovative marketing programs aligned to business priorities
- Deliver campaigns and other programs with excellence for investment and retirement funding projects
- Partnering with marketing strategy to manage internal and external agency briefing and creative development
- Lead the execution journey on email, web, social media programs to grow defined contribution business
- Bring campaigns to life by partnering with our execution partners
- Ensure initiatives are on-strategy, on time and within budget parameters
- Provide recommendations on opportunities to optimize campaigns to improve results, create efficiencies and reduce costs
- Collaborate with marketing managers to identify opportunities, campaign strategy and the framework for measurement and reporting
- Ensuring strong focus on end-to-end customer experience, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed
- Managing multi-channel execution (from concept development to delivery) including working across multi-functional teams, such as:
- Product and Marketing Strategy team
- Digital Product
- Agencies for program implementation
- List team to influence and coordinate targeting
- Analytics team to report campaign results and campaign optimization recommendations
- Legal and Compliance for approval of all marketing content
Qualifications:
- Minimum of 3-6 years of relevant industry experience
Notes:
- Hybrid in Dallas, TX (3 days onsite/week, 2 days remote/week)
- 40 hours/week
- $40-$50/hour on W2
- $50-$60/hour on W2 for higher level roles
Robert Half
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