Marketing Executive

Excited to grow your career?

Our purpose is to empower people to save and invest with confidence. We are looking for great people to join us, so please come and invest in YOUR future at HL.

About the role

We’re looking for a Digital Marketing Executive to join our Digital Marketing team, where your focus will be on the promotion of advice services. You will build, maintain and optimise marketing campaign pages and emails whilst using data to identify new opportunities and influence stakeholders.

We strive to create a team environment where everyone is committed to making the group successful. You’ll join an agile marketing team structure, where we bring different skill sets together to work collaboratively in squads, with focused objectives and targets. There are five core marketing squads within the HL Marketing Team covering ISAs and Investments, Pensions, Advice, Workplace and our cash savings platform – Active Savings. Within your squad you’ll work with dedicated Marketing Leads, Creative Comms Managers and Creative Comms Executives.

We’re looking for experience in email marketing, digital content editing, and a good understanding of data. As part of the team, you’ll need to be committed to putting clients first and not afraid to challenge existing ways of working.

What you’ll be doing

• Collaborate with your squad to drive new business and improve client experience across our website and email channels.
• Build, send and approve marketing emails and campaign pages.
• Suggest, build, and report on tests to improve marketing emails.
• Run data-driven A/B tests across website pages delivering value to the business and clients.

• Build campaign pages in a timely manner without supervision.
• Attend and influence in sprint planning meetings, stand ups and sprint reviews.
• Make SEO changes to web pages as instructed by SEO managers.
• Monitor dashboards to stay informed about on-site performance, reporting to wider squad/team when necessary.
• Intentionally contribute to a team culture that is inclusive and empowering.

About you

• Experienced in the digital marketing landscape, built within commercial environments.
• Demonstrable experience of using CMS or email marketing software.
• Strong understanding of A/B testing methodologies.
• Ability to manage own workload and manage expectations.

• Accomplished in forging effective relationships at all levels, skilled at influencing, negotiating and championing new ideas.

• Comfortable reading and interpreting data and using it to support hypotheses and prioritisation.

• Basic understanding of design and UX principles, social media, and paid channels.
• Able to work in a team or alone and effectively collaborate to achieve common goals plus the ability to self-manage competing workloads and effectively prioritise.

• Good knowledge of user experience, SEO and email marketing best practice.
• Experience with HTML will be beneficial.

Interview process

This will be a 1-2 stage interview process. Interviews can include competency and behavioural based questions and a task to assess key skills.

Working Schedule

The role is based in our Bristol head office, BS1 5HL. This role is permanent, and offers flexibility on hours with a minimum of 4 days. We have returned to the office, however for this role we offer a hybrid flexible working pattern to enable you the option of working from home and coming into the office.

Why us?

Here at HL, we’re the UK’s number 1 investment platform for private investors, based in Bristol. For more than 40 years we’ve helped investors save time, tax and money on their investments.

To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos. We’re steered by core values that promote service, quality, innovation, and opportunity in everything we do.

What’s on offer?

• Discretionary annual bonus & annual pay review
• 25* days holiday plus bank holidays and 1-day additional Christmas closure time
• Option to purchase an additional 5 days holiday per year
• Flexible working options available, including hybrid working
• Pension scheme up to 11% employer contribution
• Sharesave scheme – have a real stake in HL’s future
• Income Protection & Life insurance (4 x salary core level of cover)
• Health care cash plans – including optical, dental, and out patientcare
• Help@hand and an Employee Assistance Programme
• Gympass – gym memberships and wellbeing apps available
• Variety of travel to work schemes with free bike storage and shower facilities
• An inhouse barista serving subsidised coffee and snacks
• Join HL’s sports, I&D networks and volunteering groups (two paid volunteering days per year)
• LifeWorks Discounts on services, restaurants and retailers

* up to 30 days depending on role level & increasing with length of service

We know that sometimes people can be put off applying for a job if they don’t tick every box. If you’re excited about working for us and have most of the skills or experience we’re looking for, please go ahead and apply. We’d love to hear from you!

Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.

This role may also be available on a flexible working or part time basis – please ask the Recruitment & Onboarding team for more information.

Please note, we are unable to provide employment sponsorship to candidates.

Hargreaves Lansdown