This is a contract position
About Barclays in the US
Barclays offers corporate and investment banking and credit card services in the US. Our 10,000 US colleagues are located in offices across the country, with headquarters in New York City. In 2017, Barclays announced plans to create a world-class campus in Whippany, New Jersey, for our Technology, Operations and Functional teams in the US. Other principal locations include Delaware, Nevada, Ohio and Maine.
About Marketing
Marketing develops and deploys customized marketing plans and campaigns designed to attract new customers, deepen engagement with existing customers, develop award winning products, and deliver an exceptional customer experience for our Cobranded credit card, Branded card, and deposits programs. Marketing cuts across multiple disciplines in digital, insights, creative, communications, direct mail, call center, and face to face activities to deliver a seamless multi-channel approach to meeting business goals and objectives.
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ÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂÂOverall purpose of role
The Contractor – Sales Enablement role will be responsible for the project management of multiple projects on the Gap Face-to-Face Team including, by not limited to, the Regional Program Manager (RPM) Prioritization Model Testing and Roll Out, Salesforce Liaison, Team Reporting and Reporting Interfaces SME, and Organizing cross-brand store and associate promotions in an effective way. Key responsibilities include working with our third party vendor team, Maritz, to help prioritize, project manage, and give updates on RPM projects, create and manage a process to gather qualitative data to assist with the Prioritization Model, be the team resource to guide the tech teams on the development of light analytics and data visualization tools as it relates to Salesforce, and become a reporting SME on our own systems and Gap Inc. systems.
This role requires a broad and comprehensive understanding of the co-branded card market, Face-to-Face Marketing and field engagement practices. These strategic plans must be grounded on knowledge of the partner business, while understanding internal drivers.
Key Accountabilities
The Contractor – Sales Enablement is responsible for the Project Management of multiple projects on the Gap Face-to-Face Team, to help streamline and continuously improve the Regional Program Manager Team’s processes.
Key Responsibilities:
1. Regional Program Manager (RPM) Prioritization Model Testing and Roll Out
a. Coordinate with the Field Team Engagement Leader and third-party vendor to develop and execute testing plan
b. Track testing performance and explore future plan enhancements or suggestions
c. Create and manage a process to gather qualitative data for Stores/Districts
d. Explore Prioritization Model Integration with Salesforce
2. Salesforce Liaison
a. Team resource to partner with tech development team on Salesforce enabled light analytics and data visualization tools
b. Refine CRM tools based on early team use.
3. Partner and internal reporting champion
i. Become Partner reporting package (PowerBI) Subject Matter Expert including becoming the Team Trainer and create how-to guides
ii. Ideate, create and automate reports that would be helpful for the business
iii. Align with Partnership/CDA to develop additional reporting that is designed for our team
4. Enhance Promotional Incentive Calendar
a. Collate and combine current Partner brand promotional calendars we get currently
b. Explore Salesforce integration/inclusion
Stakeholder Management and Leadership
· Lead cross-functional projects & inspire teams including other colleagues in Partnership, Marketing, Strategic Analytics, Legal/Compliance, & Control
· Strong communication, collaborative, and influencing skills required. Executive level communication, presentation and influencing skills needed both internally and externally with our key partnership contacts.
· Strong marketing background and Face-to-Face Channel expertise
· Strong analytical, strategic, and PowerPoint presentation skills required
· Ability to maintain strong relationships with our external Partner contacts related to the channel or vendors.
Decision-making and Problem Solving
In this role, the Contractor – Sales Enablement will need to have strong analytical skills and decision-making thought processes. He or she will be asked to help project manage different projects including by not limited to, marketing and strategic initiatives.
Risk and Control Objective [This section is mandatory for all role profiles and must not be deleted]
Ensure that all activities and duties are carried out in full compliance with regulatory requirements, Enterprise-wide Risk Management Framework and internal Barclays Policies and Policy Standards. This role will require strict attention and adherence to risk and control standards due to the nature of the channel.
Person Specification
Personal attributes essential to performing role including competencies, expertise, knowledge, and experience. Note: experience requirements must not be in the form of years (minimum or otherwise).
Essential Skills/Basic Qualifications:
- 5+ Years general marketing and financial service experience required
- Project Manager experience or PMP certified
- Proficient in Microsoft Office
- Salesforce or other CRM platform experience
- Analytical and Reporting Acumen
- Retail experience; either working in or with a retailer in a Sales, Marketing or Operations capacity
Desirable skills/Preferred Qualifications:
- Proficient in Microsoft Office and Salesforce CRM
- College Degree preferred preferably in Marketing, Sales or Business
- Proven ability to be a self-starter and manage a variety of time-sensitive tasks and projects with limited in-person interaction from colleagues
- Authentic and Enthusiastic personality
- Good planning and organizational skills
- The ability to work calmly under pressure
- Highly professional
- Great communicator, with the ability to communicate with people across all levels of the organization.
Randstad Sourceright
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