Public Relations Coordinator

About the Company:

Ballyhoo Media is the industry leader in water-based media, specializing in outdoor advertising and events. Ballyhoo is an energetic startup looking to add entrepreneurial self-starters to our fast-growing team!

Driven by our mission to enhance the waterways, we deliver breakthrough mediums for advertising, entertainment, and collaborative experiences for our community. We provide an interactive canvas to the landscapes of America’s waterfront cities, creating lasting and memorable campaigns for our clients and partners, including Disney, Amazon, HBO, Twitter, Miami-Dade County, The Miami Foundation, Debris Free Oceans, Women’s Fund Miami, and more!

About the Position:

We’re seeking a Public Affairs Coordinator to join our Communications team to enhance our brand awareness and support our community initiative goals. You will work alongside the Director of Communication & Public Affairs in consumer-facing public relations and B2B, government, and nonprofit relationship building. In this role, you will be advancing our environmental and community initiatives, building excitement for product launches, and amplifying the unique campaigns of our advertising clients.

Day-to-Day, you will be facilitating communications with representatives from various agencies and organizations, developing campaigns and collaboration opportunities, anticipating communications and public relations surrounding partnerships, working to build community events, and beyond!

This self-starter is willing to accept the challenge of representing the company with press contacts and community partners. You will work alongside marketing and business development to fuel our expansion and product launches nationwide. You will work alongside the Communications and Operations team on new environmental initiatives the company is embarking on. You aim to attract the public, media, and local stakeholders to our platform’s fun, informative, and impactful offerings.

Outside of specifics, our team thrives on collaboration and teamwork. A perfect match would be someone who can handle a fast-paced environment but is unafraid to make revisions and learn from other team members to produce the highest-quality work collectively. Additionally, this self-starter should have a passion for growth and entrepreneurial ownership, looking to make the next step in their career during this exciting time in Ballyhoo Media’s supercharged growth!

What You’ll Do:

Consumer-Facing PR:

• Work alongside the Director of Communications & Public Affairs to execute public relations strategies to create and maintain a positive public image in hyper-local markets in South Florida and future cities.
• Develop go-to-market strategies for new assets, conduct local research and insights, generate local awareness, and equip sales with programs and tools to succeed.
• Drafting stories featuring our advertising clients to be placed in local, regional, and national publications
• Facilitate day-to-day media relations.
• Work alongside the Director of Communications and the marketing department on a social media content calendar.
• Drive storytelling and advocacy projects involving our advertising clients and consistently seek out new and compelling ways to tell and amplify these stories.
• Create and build strong relationships with key media for executive and industry visibility.
• Monitoring and tracking clients and trends, market and competitor research, creating and maintaining media lists, calendar listings, clippings, and media mentions.
• Compiles metrics for quarterly reports.
• Assists with other marketing projects (marketing and PR campaigns, website updates, etc.) as needed.
• Launching products with our quickly expanding markets.

Government Relations & B2B

• Analyze, inform, and plan campaigns while updating leadership on local issues, regulations, and legislation.
• Build our brand equity within the Out-Of-Home (OOH) advertising industry and look for new opportunities to show our company as an innovative leader.
• Partner with community organizations, non-profits, and similar groups to align Ballyhoo’s social mission in public communication, economic development, and environmental conservation.
• Assist in developing strategic partnerships with government leaders, businesses, and other prospective partners to enhance our relationship with cities.
• Facilitate collaborative alliances between Ballyhoo and key partners, including policymakers, industry associations, and coalition partners.
• Attend events on behalf of Ballyhoo Media and network effectively to generate leads and potential partnerships.

Ideal Canidate

• Has a positive attitude and shows professionalism with a demonstrated record for problem-solving and multitasking
• Demonstrated leadership in times of need and crisis alongside attention to detail.
• Work with confidence and composure and utilize critical thinking skills when needed.
• A collaborator and advocate for environmental and social issues we can amplify.
• Effectively work on multiple projects simultaneously and ensure each meets “Ballyhoo Standards” and client needs

What experience or skills are needed?

• 1-3 years of relevant work experience with consumer-facing, government, nonprofit, or related PR fields
• Bachelor’s Degree in Public Relations, Communications, Marketing, or related degree
• Strong aptitude for determining the optimal way to position Ballyhoo Media among stakeholders
• Ability to conceive and develop high-quality, well-thought-out, and successful copywriting
• Creative thinker with a unique ability to problem-solve and strategize
• Proven ability to deliver programs that drive growth in a fast-paced entrepreneurial environment

What’s In It For You?

• Work for one of Florida’s fastest-growing media companies where development, promotional, and growth opportunities are a priority to help you get to where you want to go on your career path.
• Join an innovative, fun, and enriching workplace culture (humble brag) where you are valued, given credit when it’s due, and recognized for your contributions.
• Work on a small, high-impact team that can dramatically shape the company’s success.
• Share our passion for exploring the waterways of Miami and Ft. Lauderdale and enjoying the beautiful outdoors (with the occasional boat ride, too!)
• A flexible work environment that celebrates differences and fosters the feeling of family
• Base salary, bonus up to 10%
• Gold-Standard benefit plan, including:
• 100% health, dental, and medical coverage. (After 90 days)
• Retirement (401k) benefits program 100% match up to 3%, 50% up to 4%. (After six months)
• Annual Bonus. (Terms apply)
• Unlimited PTO (After 90 days)

Ballyhoo Media