Public Relations Director

My client is looking for PR and Communications Director to manage and oversee the creation and implementation of a comprehensive and targeted PR and Communications strategy. Reporting to the Business Director you will be responsible for the following: –

•Developing and implementing an annual PR strategy with a business-driven approach in order to raise awareness and profile.

•Developing an advocacy program including Influencers

•Curating traction with opinion leaders to grow our advocacy, increase awareness, reach and add to the acquisition strategy

•Acting as the main PR contact for all national and local media, nurturing and developing relationships, pitch ideas and circulating press releases

•Pulling together all content needed for the media

•Managing and executing all PR activity, campaigns, global campaigns, brand launches or brand events

•Developing stories and maintain coherence between PR and Marketing

•Working closely with our Global Senior PR Director and the Global PR team to ensure alignment on international PR initiatives

•Maintaining an effective relationship with the Crisis & Reputation Director to efficiently manage crisis and media tier enforcement to preserve the reputation of the company

•Managing relationships with any PR agencies/consultants

Candidate Background

•Extensive experience in PR and Media

•Very strong digital PR experience

•Creditability in the PR industry

•Knowledge of luxury retail and wider fashion industry

•Excellent communication skills and attention to details

•Ability to manage teams

•Strong ability to think through, plan, and execute multiple projects in a fast-paced, high-pressure environment.

•Strong leadership and management skills

If this sounds of interest, please contact wendygray@cartermurry for a confidential conversation.

Carter Murray