The Executive Producer, Experiential elevates and ensures creative excellence through production on their assigned accounts. The EP will counsel key clients and lead the development and production of experiential marketing campaigns, activations, experiences and more. The EP will be charged with delivering creative ideas that meet client objectives using a wide arsenal of experiential tactics including live events, emerging technology, strategic partnerships and more. They will collaborate very closely with creative, account and strategy teams early on and play a big part in developing and executing innovative creative executions. This position will manage/support key client projects, with a ranging scope size, from production brief to implementation. These responsibilities include managing, monitoring, and maintaining the project scope, task timeline, operating budget, required staff/resources, and overall quality of the resulting deliverable. You will sustain relationships with clients and serve as their production marketing partner. The Executive Producer, Experiential Production position serves as an internal team leader and will operate production projects independently, manage producers responsible for executional excellence in all client activation and/or event activities. The EP be a positive force in shaping team culture. This role will report directly to the Director of Production.
Qualifications
Production & Executional Excellence:
- Lead high stakes productions independently with experience developing award-winning concepts
- Lead the discovery/vetting process on large engagements to accurately scope projects while defining project requirements and success metrics; this includes evolving creative concepts into clear sets of deliverables and ability to develop production solutions that ensure creative excellence within budget parameters
- Demonstrated experience bidding and managing large productions; experiential events and innovative experiences
- Experience working in alternative disciplines, from content production to VR/AR to metaverse
- Ensures execution of all programs at quality levels that consistently exceed client expectations
- A consistent, measured leader whenever onsite from install, activation and strike including all troubleshooting and issue escalations
- Procurement of permits, civic documents, structural engineering docs, insurance COI’s, flame certs and other documents needed for a successful event
- Have event and experiential production experience with innovative and technical integrations
- Have a strong network of vendors – creative partners, production companies, fabrication teams
- Ability to look for innovative solutions and production methods
- Tech-savvy and can navigate new software tools effectively
Creative Management & Cross Functional Leadership:
- Elevate the creative; find versatile solutions to keep good ideas alive and help tell stories in innovative ways, lead the evolution of creative concepts into even stronger executions
- Supervise aspects of creative development process from brainstorm through execution
- Collaborate creatively upstream with internal teams to develop and vet innovative creative opportunities, make projects stronger and ensure feasibility
- Develops actionable operations plan against identified opportunities
- Ensure the use of “best practices” and effective processes across the agency
- Ensures that internal communication with immediate team and extended teams (creative, HR, accounting, innovation, vendors, suppliers, partners, etc) are clear, concise, effective and timely
Team Development:
- Assist with developing department staff plans
- Identify talent potential through mentorship
- Serve as a leader/mentor to other producers, guide their growth and development
- Share inspirational work, innovative technological solutions, and best practices within the industry
- Maintain positive department energy
Client Communication and Relationship Building
- Uses excellent communication skills to build strong client relationships
- Establishes himself/herself as a trusted strategic production business partner to the client
- Establishes a strong “seat at the table” with the client identifying new opportunities
- Able to lead clients with confidence through complex productions
Financial Management:
- Drives annual Scope of Work process as well as individual Project Scopes
- Oversees client & program budgets including creating, tracking, billing, reporting and client approvals
- Adheres to agency and client financial reporting and contractual processes
- Create, manage and oversee timelines, budgets, production plans and vendor agreements
- Responsible for the project budget, supplier contracts, venue research, staff coordination as well as the collaboration with each client/program lead to manage and track project P&L
- Proven negotiation skills experience, especially contract negotiations with suppliers and event organizers
Production & Executional Excellence:
- Lead high stakes productions independently with experience developing award-winning concepts
- Lead the discovery/vetting process on large engagements to accurately scope projects while defining project requirements and success metrics; this includes evolving creative concepts into clear sets of deliverables and ability to develop production solutions that ensure creative excellence within budget parameters
- Demonstrated experience bidding and managing large productions; experiential events and innovative experiences
- Experience working in alternative disciplines, from content production to VR/AR to metaverse
- Ensures execution of all programs at quality levels that consistently exceed client expectations
- A consistent, measured leader whenever onsite from install, activation and strike including all troubleshooting and issue escalations
- Procurement of permits, civic documents, structural engineering docs, insurance COI’s, flame certs and other documents needed for a successful event
- Have event and experiential production experience with innovative and technical integrations
- Have a strong network of vendors – creative partners, production companies, fabrication teams
- Ability to look for innovative solutions and production methods
- Tech-savvy and can navigate new software tools effectively
Creative Management & Cross Functional Leadership:
- Elevate the creative; find versatile solutions to keep good ideas alive and help tell stories in innovative ways, lead the evolution of creative concepts into even stronger executions
- Supervise aspects of creative development process from brainstorm through execution
- Collaborate creatively upstream with internal teams to develop and vet innovative creative opportunities, make projects stronger and ensure feasibility
- Develops actionable operations plan against identified opportunities
- Ensure the use of “best practices” and effective processes across the agency
- Ensures that internal communication with immediate team and extended teams (creative, HR, accounting, innovation, vendors, suppliers, partners, etc) are clear, concise, effective and timely
Team Development:
- Assist with developing department staff plans
- Identify talent potential through mentorship
- Serve as a leader/mentor to other producers, guide their growth and development
- Share inspirational work, innovative technological solutions, and best practices within the industry
- Maintain positive department energy
Client Communication and Relationship Building
- Uses excellent communication skills to build strong client relationships
- Establishes himself/herself as a trusted strategic production business partner to the client
- Establishes a strong “seat at the table” with the client identifying new opportunities
- Able to lead clients with confidence through complex productions
Financial Management:
- Drives annual Scope of Work process as well as individual Project Scopes
- Oversees client & program budgets including creating, tracking, billing, reporting and client approvals
- Adheres to agency and client financial reporting and contractual processes
- Create, manage and oversee timelines, budgets, production plans and vendor agreements
- Responsible for the project budget, supplier contracts, venue research, staff coordination as well as the collaboration with each client/program lead to manage and track project P&L
- Proven negotiation skills experience, especially contract negotiations with suppliers and event organizers
Reporting and Analysis:
- Establishes KPIs and/or other appropriate metrics for every program at outset of planning
- Supports the program/project review debriefings – analyzes and evaluates individual program results
- Identifies organic new business opportunities among existing clients, especially as it relates to an integrated approach, and leads appropriate agency approach/response
SKILLS & CHARACTERISTICS:
- Passion for storytelling, craft and innovation
- Strong work ethic, integrity, and positive attitude
- Curious and collaborative
- Stays current with experiential trends, with a finger on the pulse of cutting edge brand experiences
- Excellent organization, communication and presentation skills
- Proven leader with the ability to be calm under event pressure
- Timely decision making skills, can pivot quickly
- Proven track record of leading staff
- Exude enthusiasm and passion
- Aptitude to define solutions that will generate measurable results for the client
EXPERIENCE:
- 7+ years live events, experiential, consumer marketing and/or relevant agency / production experience
Additional Information
Working with us
Joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behavior. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.
We are united by four signature strengths:
Boundless Creativity – Kitsune Fox: In Japanese culture – the Kitsune Fox sees the future. We run towards the future, forever asking: what’s next? Our imagination has no limit. Our clients seek us out because we believe there is no problem we cannot solve with the power of modern creativity.
Intelligent Scale – Ryujin Dragon: The Ryujin Dragon controls the ocean and the tides. We flow the right talent around the right brief in the right moment, wherever it sits in the world. We scale our unique ideas with precision, using intelligent technology to make personal connections with millions around the world.
Obsessive Craft – Orizuru Crane: The Orizuru Crane carries the soul up to paradise. It inspires the most classic and iconic Japanese origami. We elevate the soul of our work with an obsessive focus on craft, nurturing the next-gen craft skills needed to soar in a modern world.
Radical Collaboration – Kohaku Koi: The Koi swim upstream against the tide, united as one. We chart new territory through the power of radical collaboration. We seamlessly connect Creativity, Media and CXM to imagine new solutions at the intersection of craft, data, culture, and innovation.
Our Values
We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.
Additional Information
The anticipated base salary range for this position is$94,000 — $152,375. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.Additionally, this position is eligible for discretionary incentive compensation. The company’s incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regardingdentsubenefits, please visitdentsubenefitsplus.com
Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please [email protected] you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
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