The Global iProspect Team in Paris & London is hyper-growing. Following the award of a key Luxury global account to our agency starting in 2022, the team is welcoming new talents to work for a number of prestigious fashion brands.
A key position in our team is the Global Display & Video Account Director.
This role is working with brand teams to manage the display and video media for client’s brand campaigns across the world.
Role purpose
The purpose of this role is to work closely with the brand teams and channel teams to create best in class display and video campaigns that are optimised for the outcomes set by the brands in the portfolio. In addition, the successful candidate will support the brand leads in defining the correct approach to campaign moments, whether that be direct, IO based implementation or a more biddable/programmatic route (where activation of this media will be done via biddable team). The successful candidate will work with the manager and executive on the account to define the route of display and video for Kering and its Maisons.
An expert knowledge of media principles in the display and video space will be needed as well as being able to provide an integrated media response, project managing the Go Live of the campaign gathering and analysing the campaign response for learnings and constant improvement.
Key Accountabilities
- Oversee and support on providing high quality recommendations and innovative media solutions in response to briefs from brand team and/or clients
- Full understanding of display planning tools and confidently interpret the data provide to form robust rationales that ladder back to clients’ objectives/KPIs.
- Responsible for the correct management of Display Investment and billings across your clients
- Implement innovative and creative ideas to the Display & Video planning process for your clients and share with wider the brand teams and/or clients
- Work closely with the programmatic team to rationalise the best approach to display and video
- Be a subject matter expert in luxury fashion media and build strong relationships with key partners
- Build strong relationship with clients so that you become a trusted member of the Global iProspect team and Kering team.
- Confident at interpreting data to track progress of campaigns live for display and video using both proprietary and 3rd party solutions.
- Articulate campaign results through post campaign analysis reports and quarterly business reviews and present to key external stakeholders
- Work with manager and executive to build a strong central team and develop their skills in the day to day running of display and video campaigns.
Professional Skills
- Luxury Media experience is desirable
- Highly numerate and analytical
- International/Global Advertising Knowledge
- Used to working under pressure and able to deliver work to deadlines.
- Decision maker & Problem solver
- Strong interpersonal skills
- Strong negotiator
- Good communication across all levels with Programmatic team, external media owners and internal dentsu teams.
- Great attention to detail – Ability to ensure 100% accuracy across all planning and commercial processes.
- Ability to prioritise workloads across you and your team
- IT literate – competent in Microsoft Word, Excel and PowerPoint, and able to pick up new systems as necessary
- Flexibility to work outside of contractual hours as and when required
No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you.
Working with us
Joining dentsu international, you’ll join a team of 46,000 people. It’s an opportunity to produce career-defining work. Along the way, you will team up with inspiring colleagues and encounter a richness of clients, cultures and experiences. We offer exciting challenges, memorable experiences and opportunities to shape your future.
Inclusion and Diversity
We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We will not define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.
So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.
Our 8 ways
We are dentsu. As champions for meaningful progress, we help our clients to win, keep and grow their best customers with best-in-class services and solutions in media, CXM, and creative.
With more than 46,000 dedicated specialists teaming across 145 markets, our ‘8 ways’ shape and guide the way we do things here, so that, together, we can achieve the ‘never before’ for our clients, for society and for each other.
We dream loud.
We inspire change.
We team without limits.
We all lead.
We make it real.
We climb high.
We choose excitement.
We are a force for good.
We are dentsu
Keeping connected
Please visit our website to find out more and connect with us on social.
www.dentsu.com
Connect with us on social
“https://www.facebook.com/dentsuintl”
Part of dentsu, dentsu international headquartered in London operates in over 145 markets worldwide with more than 48,000 dedicated specialists. We help clients to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in media, CXM, and creative.
www.dentsu.com
iProspect
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