Director, Device Marketing Partnerships

Company Description

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Job Description

Welcome to Peacock, the dynamic new streaming service from NBCUniversal. Here you’ll find more than a job. You’ll find a fast-paced, high-performance team of incredible colleagues that want to be at the epicenter of technology, sports, news, tv, movies and more. We work hard to connect people to what they love, each other and the world around them by creating shared experiences through culture-defining entertainment.

As a company, we embrace the power of difference. Our team is committed to creating an organization that champions diversity and inclusivity for all by curating content and a workforce that represents the world around us. We continue to challenge ourselves and the industry by being customer-centric, data-driven creatures of innovation. At Peacock, we are determined to forge the next frontier of streaming through creativity, teamwork, and talent.

The Director, Device Marketing Partnerships will report into the Sr Director of Device Marketing Partnerships at Peacock and will be responsible for leading the growth, editorial, and content marketing strategy across Peacock’s streaming distribution partner platforms. The role will work specifically with streaming device partners, such as Roku, Amazon, Apple, Google, Samsung, Vizio, LG, Xbox, and PlayStation. This is a high profile, cross-functional role with touch points across Peacock and the larger NBCU enterprise. This role will provide consultative recommendations to internal teams regarding device marketing strategy, as well as directly execute media campaigns on device partner platforms.

Additional Responsibilities Include

• Lead a team who manages the co-marketing relationships with connected device partnerships to drive innovative promotional campaigns for Peacock.
• Establish, implement, and measure the effectiveness of partner campaigns that drive awareness for subscriber acquisition, engagement, and retention.
• Develop strategic marketing roadmap for each partner. Identify KPIs, define annual objectives, and deliver a plan to optimize campaign efficiency.
• Support Peacock’s major content tentpoles, including Original Content, Movies, Sports, Live Events, and Acquired Series.
• Collaborate with subject matter experts across the business to deliver a best-in-class experience to prospective, active, and former customers

Salary Range: $115,000 – $150,000 (bonus eligible)

Qualifications

• 6+ years of experience in partner facing role; prior people management skills a plus
• Prior marketing experience working with or for Streaming Device Platforms (i.e. Roku, Amazon Fire, Google TV, Samsung, etc.)
• Performance marketing and brand experience within media and entertainment industry

Desired Characteristics

• Strong partner engagement skills with the ability to develop relationships, and strengthen existing partner relations
• Organized and structured, ability to reliably deliver on plans and forecasts is critical
• Highly strategic and experienced in leading cross-functional teams to orchestrate, collaborate, and successfully seize opportunities
• Excellent communication skills, confident in managing, influencing and growing relationships with stakeholders internally and externally
• Comfort with a fast-paced, always-on, start-up environment
• Familiarity with negotiating, understanding, and enforcing contracts
• Analytical skills, with the ability to build and present business cases to senior leadership
• Collegial, high energy, and persistent personality, and excellent interpersonal and presentation skills
• Strong Excel and PowerPoint skills
• Excellent communication skills
• MBA Degree Preferred

Additional Information

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations in the US by calling 1-818-777-4107 and in the UK by calling +44 2036185726.

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
NBCUniversal