Manager, Consumer Insights, Peacock

Company Description

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Job Description

Welcome to Peacock, the dynamic streaming service from NBCUniversal. Here you’ll find more than a job. You’ll find a fast-paced, high-performance team of incredible colleagues that want to be at the epicenter of technology, sports, news, tv, movies and more. We work hard to connect people to what they love, each other and the world around them by creating shared experiences through culture-defining entertainment.

As a company, we embrace the power of difference. Our team is committed to creating an organization that champions diversity and inclusivity for all by curating content and a workforce that represents the world around us. We continue to challenge ourselves and the industry by being customer-centric, data-driven creatures of innovation. At Peacock, we are determined to forge the next frontier of streaming through creativity, teamwork, and talent.

NBCUniversal is looking for a Manager of Primary Research within the Peacock Insights team to design, execute and report on primary research and user experience insights.

This individual will be a critical player within the Insights team tasked with implementing projects from design to delivery. In this role, you will be supporting the Vice President of Primary Research and working with stakeholders across the org to design primary research supporting their strategic objectives.

THE IDEAL CANDIDATE IS

A researcher ready to have an impact and help the organization best understand Peacock subscribers and prospects. You should have experience with quantitative and qualitative primary research techniques (including user experience/usability research), stewarding projects from design through delivery, and uncovering actionable insights.

What We Need From You

• To be genuinely curious, smart and motivated; ready to solve stakeholder problems through creative research design
• To contribute to the design of qualitative and quantitative research initiatives that support internal objectives, including writing surveys, managing survey fielding, analyzing banners & crosstabs, writing discussion guides, qualitative moderation, etc.
• To offer yourself as a resource on all things primary research to clients and peers alike
• To understand your stakeholders’ business objectives and craft the best research design to help achieve them
• To establish relationships with key internal clients, operating as a reliable partner in achieving their objectives
• To discover the story in the data through thoughtful and robust analysis
• To help oversee large strategic UX/usability studies in support of the Product teams
• To work closely with the Product teams to help them design and report smaller scale tactical UX/usability studies
• To work with and manage research vendors to ensure adherence to industry best practices, stated timelines, contracted deliverables and high data quality
• To be an effective presenter and clear communicator
• And most importantly, to live the values of collaboration and teamwork, operating as a partner within the Peacock Insights team and supporting key clients

What You Will Get From This Role

• Conduct world-class research: Contribute to charting the direction of a successful, high-profile streaming service
• Drive impact: Contribute to a team playing a critical role in helping Peacock better understand the voice of the consumer
• Expand your knowledge: Complement the research expertise you’ve built throughout your career
• Opportunity to work with smart people and industry experts: Collaborate with Peacock experts across many different teams including Product, Decision Science, Brand, Acquisition and Retention marketing teams
• Career & professional growth: Access to resources to develop your career and professional management skills
• Work alongside a high-performance Insights team: You’ll be joining a supportive team that is highly motivated and proud of what they do

Salary Range: $85,000 – $105,000

Qualifications

• Bachelor’s degree required, Master’s degree preferred in a relevant field (Business, Market Research, Psychology, Sociology, Statistics, etc)
• Experience in the TV or entertainment fields
• 3-4 years’ experience in research, managing the design and completion of complex projects
• 1-2 years’ experience in UX/usability research
• Client side or supplier-side experience as part of a research team
• Experience conducting UX research using remote application platforms, prototype testing, lab-based user testing, etc.
• Statistics knowledge and experience; ability to understand advanced multivariate analysis and articulate to stakeholders
• Proven collaboration and interpersonal skills including past success managing clients/stakeholders and vendors
• Ability to manage multiple projects simultaneously
• Experience with statistical analysis tools like SPSS and/or SAS preferred
• Mastery of Microsoft Office suite

Additional Information

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

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