Mission:
Our Prestige Team is looking for their partner to expand the makeup portfolio in the USA.
The ideal Brand Manager is passionate about the beauty industry, energetic, resourceful, a great team player and thrives in a fast-paced, collaborative environment.
Overall, the Brand Manager will lead the development and execution of the annual marketing plans for the USA and coordinate across all department to manage business needs.
This role will give the opportunity to learn long-term brand building, with the development of a brand-new category, while delivering on short-term business drivers, and monitoring weekly sales. It will allow this person to deepen their expertise for the North America – US Market and with major retailers.
Responsibilities:
In this role you will lead the expansion of the makeup portfolio in the USA.
- Propose and implement the brand & product strategy
- Implement and evaluate new product launches for the category
- Identify opportunity gap for the brand and recommend tactical actions
- Monitor and issue trend reports including NPD results, new product launches, social media trends and provide recommendations.
- Work with cross functional team to develop seasonal marketing calendar maximizing sales
and maintain 360 marketing & promo plan for
- Work closely with Key account to adapt most optimized plan for retail partner
- Show ability to bring new ideas to always maximize launches and improve seasonal plans
- Work cross functionally to gain OMNI offline and online visibility for all products
- Ensure impeccable implementation (forecast and stock allocation) of all upcoming programming and highlight any potential issues to management.
- Define the gift set & GWP strategy accordingly to US specific needs.
- Be the liaison with all cross functional departments and Global Marketing
- Work with Sales Ops, Retail, Media & Influence to deliver projects on time
- Communicate regularly with global to highlight market specific needs, share feedback on product launches including category analysis with U.S.-specific needs (ex: assets, shades, claims, name, formula, competition, trends, and gaps/opportunities in product portfolio)
- Deliver impactful external and internal presentations
- Prepare and present retailer presentation for key selling period
- Prepare and deliver presentation for senior leadership for key topics
- Manage forecasts, brand P&L, stock inventory for promotional activities and product launches
Skills and Requirements:
- Minimum of 5 to 6 years of marketing experience for color cosmetics
- Bachelor’s degree or equivalent
- Must have previous experience with Ulta and/or Sephora
- Excellent in both strategic thinking and execution
- Strong relationship building and management skills
- Result driven with an inspiring can-do attitude and a team player spirit
- Proactivity and start-up mindset: ability to move, propose new ideas and take initiative
- Strong analytical skills with a high level of creativity
- Ability to prioritize and manage multiple projects and brands simultaneously in a fast-paced environment
- Strong attention to detail and accuracy
Competencies:
- Analytical Skills
- Relationship Management
- Detail Oriented
- Communication Skills
- Results Driven
- Solution Oriented
Specific Knowledge required:
- Data Analysis
- Makeup experience
- Cosmetics Industry experience
- Forecasting
As required by New York City salary transparency law, effective November 2022, the expected base salary for this position ranges from $80,000 – $95,000. Various factors are considered when extending offers, such as relevant skillset, training, years of experience related to the current job description, education, and our organizational structure. In addition to the base salary, PUIG offers a competitive benefits package that includes health and dental insurance, life insurance, disability insurance, 401K, paid holidays, a generous paid time-off policy, hybrid work environment, and career opportunities within a dynamic team.
EEOC:
Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
Diversity, Equity, and Inclusion Commitment:
At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.
About Puig:
Puig creates unique and highly desirable beauty and fashion brands that empower people to reinforce their self-esteem and find their own expression in a family-owned company that aims to leave a better world for the next generation.
Our brand portfolio is structured in three divisions: Beauty and Fashion, with the owned brands Carolina Herrera, Nina Ricci, Paco Rabanne, Jean Paul Gaultier, Dries Van Noten, Penhaligon’s, and L’Artisan Parfumeur; the licenses of Christian Louboutin and Comme des Garçons perfumes; and Lifestyle fragrances, among them Adolfo Dominguez, Antonio Banderas, Shakira, and Benetton. The Charlotte Tilbury division, which includes the luxury makeup brand and the Derma division, with the Apivita, Uriage and Isdin brands. We sell products in 150 countries and operate 26 subsidiaries.
At Puig we honor the values and principles put in place by three generations of family leadership. Today we continue to build on that legacy, through conscious commitments in our ESG agenda (environmental, social, and governance) aligned with the UN Sustainable Development Goals.
Puig
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