The Influencer Relations Manager will be responsible for helping build & develop influencer relationships with key partners. They will oversee the gifting, mailer, and seeding structure within the brand. This person will maintain the day-to-day management of our influencer partnerships to drive brand awareness/equity, support new product launches, and help grow share of voice in social media through strategic brand collaborations and always-on influencer marketing strategy.
This role requires the ability to analyze data and make strategic decisions while being creative. Must excel at being detail oriented and organized with the ability to move quickly. The role will work cross-functionally and communicate with internal teams such as Social, Consumer Marketing, and Creative, as well as external partners on campaign efforts. You will need a strong understanding of social media analytics and the evolving trends of influencer marketing. This role reports to the Senior Manager of PR & Influencer.
**Candidates must be willing and able to commute to the Rare Beauty office in El Segundo, CA approximately three days per week, with additional flexibility for local and domestic travel.
CORE RESPONSIBILITIES:
- Implement tools and systems for cohesive tracking/measurement of influencer marketing activities.
- Weekly reporting on influencer metrics
- Manage day-to-day communication with influencers, agencies, and vendors.
- Lead the identification, execution of influencer partnerships, including storytelling & content creation, ensuring brand voice and identity is carried out.
- Execute ideation and implementation of influencer seeding, including PR mailers, creation of guidelines to ensure messaging & brand standard are maintained.
- Continuously identify new influencers/talent while deepening existing relationships and building brand loyalty.
- Assist in the entire process, from talent negotiation to briefing, to execution, across multiple platforms including YouTube, Instagram, TikTok, and more.
- Work with Integrated Brand Marketing and E-comm to present influencer recommendations for potential larger paid programs.
- Oversee reporting and metrics to ensure KPIs are established, goals are clear and measured
- Track, measure, and analyze performance across all platforms to achieve and exceed growth KPIs.
- Be an expert on the latest social media and influencer trends and tools, providing recommendations on new channels to test and develop new ways of partnering with influencers.
QUALIFICATIONS:
- 4-6 years of influencer marketing experience within the beauty/cosmetics industry
- Meticulous attention to detail
- Must be highly organized & a self-starter
PHYSICAL DEMANDS
- Prolonged periods sitting at a desk and working on a computer
- Ability to travel, both domestic and international up to 40%
- No heavy lifting is expected, though occasional exertion of about 20 lbs. of force (e.g., picking up and carrying product, laptops) may be required
- Ability to communicate orally with customers, vendors, management, and coworkers is crucial. Regular use of phone and email for communication is essential. Hearing and vision correctable to within normal ranges is essential for normal conversations, receiving ordinary information, and preparing or inspecting documents.
Rare Beauty
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- Support on-set operations within your assigned crew role
- Assist with setup, filming, and breakdown during shoot days
- Maintain professionalism and teamwork throughout production
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POSITION SUMMARY:
The Assistant Videographer/Editor position requires skills in a high-volume production environment specializing in the final storytelling of a project. This position is primarily responsible for assisting in the filming and editing process for company video projects. This position requires a diverse knowledge of industry standard types of cameras and production equipment along with basic Avid editing skills. They will work closely with the Producers, Videographers and Editors on staff to ensure projects are completed on time and with the highest technical and aesthetic standards. They are responsible for maintaining the company’s production assets and working with the department production calendar so that equipment is ready for each project.
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- Work with Production team to build sets for production needs.
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- Log footage and edit basic to intermediate level projects.
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- ALL OTHER DUTIES AS ASSIGNED
EXPERIENCE/QUALIFICATIONS:
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KNOWLEDGE, SKILLS, AND ABILITY:
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- Strong work ethic. Outgoing personality with ability to interact within group of creative individuals in a dynamic and constantly changing environment. Willingness to react with short notice to changes in daily routine.
- Willing to travel as required – often locations require extensive driving and multiple night stays with early and late hours.
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- Able to work within a team environment including in the field or studio and in the post process, editing and finishing.
- Able to lift and carry heavy equipment in variety of terrain and conditions from very hot to very cold.
- Good driving record, able to secure Missouri Operator’s License Class E.
- Good organizational skills: able to keep multiple projects balanced at any one time
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TRAVEL REQUIREMENTS:
- 25-30%
PHYSICAL REQUIREMENTS:
- Regularly performs computer work and sits.
- Occasionally walks and stands.
- Seldom/never lifts up to 50lbs.
INDEPENDENT JUDGEMENT:
- Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices.
Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
- Medical
- Dental
- Vision
- Health Savings Account
- Flexible Spending Account
- Voluntary benefits
- 401k Retirement Savings
- Paid holidays
- Paid vacation
- Paid sick time
- Bass Pro Cares Fund
- And more!
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
Bass Pro Shops
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