Manager, PR & Events

tarte is the pioneer of high-performance naturals™, and one of the fastest growing cosmetic companies in the U.S. Founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-tested products chock full of healthy ingredients that deliver real results to the everyday woman. tarte is committed to sharing our “good-for-you glamour” philosophy with tartelettes worldwide, with in-store presence in over 7 countries, and online shipping to 150 countries and counting! Passionate and fierce individuals make up the tarte team from our New York City headquarters to the on-the-ground sales team sharing our powerful products and message throughout the U.S. and internationally.

Are you a force of nature who thrives in a fast-paced environment? Do you want to contribute to tarte’s mission of offering cruelty-free, eco-chic cosmetics chock full of vitamins, minerals and formulated without any of the icky stuff like parabens, mineral oil, phthalates and gluten? Do you strive to live a healthy, compassionate and environmentally responsible way of life? If so, we’d love to hear from you!

Manager, PR & Events

We are seeking a talented manager who will be responsible for supporting Public Relations & Events. This role must build & maintain strong relationships with media & makeup artists, have excellent verbal & written communication skills, & possess the ability to prioritize & thrive in a fast-paced environment. Candidates should have a passion for creative writing in a brand voice, & be able to react quickly to trends. This role requires an individual who is execution-driven with high energy & enthusiasm for all things PR. Experience & affinity for social media & events preferred.

Responsibilities:

• Manage all PR activity for brand, products & key leadership personnel
• Liaise with & manage external PR agency
• Brainstorm creative ideas & initiatives that could become the next viral or trending story
• Identify & draft appropriate pitch angles & releases to support product launches, promotions, cultural moments, & newsworthy press hooks
• Secure relevant media opportunities & awards for product launches, priority hero products, charitable initiatives, brand storytelling & senior leaders
• Build deep relationships with key media & MUAs, & always be on the hunt for new ones!
• Maintain all internal global media & MUA contact list
• Manage all media mailer executions –target media list, creative idea, approvals & deadlines
• Write compelling pitches with catchy & creative soundbites that inspire placements across mediums for brand, product & leadership
• Fully understand and own calendar for external opportunities, ie events, conferences, summits, awards, broadcasts, podcasts, etc.
• Seek out & facilitate collaboration with like-minded brands for partnership opportunities (gifting, sweepstakes, collabs, events, seeding, etc)
• Support media events & trips- logistics, coordination, creative execution, etc.
• Stay current on industry news & trends to proactively keep the brand in the conversation
• Demonstrate understanding of social media platforms to reach journalists, influencers & consumers
• Drive crisis communication protocols
• Track & report all media coverage and MUA support – weekly & monthly
• Manage all product orders & ensure PR closet is fully stocked
• Manage 1-2 interns per semester

Requirements:

• Bachelor’s Degree required
• 4-5 years’ experience in relevant role(s)
• Agency and/or media experience required; beauty industry preferred
• Previous experience organizing & executing media events
• Exceptional written & verbal communication skills
• Strong attention to detail, excellent organizational skills, & ability to multi-task
• Ability to think through communication strategies & deliver tangible results
• Proven track record pitching across a variety of mediums, with a focus on strategic media relations and results
• Ability to be flexible & experience troubleshooting problems in real time
• Advanced proficiency in Excel & PowerPoint
• Domestic and International travel will be required for this specific position. An applicant’s vaccination status may be a consideration for this specific position due to domestic and international covid vaccination travel requirements.

Our Perks:

• Salary range: $85,000-100,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
• Medical, dental, vision, 401k plan & access to health and wellness programs
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!
• Hybrid work policy
• Gratis, employee discount on tarte.com, team give-back initiatives
• Friendly, fun, creative & collaborative work environment

Tarte Cosmetics