We are seeking a digitally savvy, experienced marketing mind to develop and execute our influencer marketing strategies and creative campaigns. You will be working with the Marketing and Product Teams to develop strategy and events that represent Nourish’s brand DNA. Â
The Influencer and Community Specialist will be responsible for influencers and media outreach, manage blogger, influencer campaigns and related events as well as develop and maintain relationships with established and emerging influencers across social and digital platforms.
Responsibilities and Objectives of this role
- Develop and execute influencer marketing strategies and creative campaigns
- Develop content ideas and prepare campaign briefs
- Research relevant industry experts, competitors, target audience and users
- Brainstorm new, creative approaches to influencer campaigns
- Keep abreast of emerging trends, technologies, and influencers
- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
- Build and maintain relationships with of local community – businesses, organizations, institutions etc.,
- Work with cross-functional teams to plan, coordinate, and execute community events
- Manage social media content plans and influencer outreach to increase brand awareness
- Work with product and eCommerce teams to support brand, product launchesÂ
- Create and manage Influencers, community and media collaboration calendar and budgetÂ
- Monitor and track influencers and campaigns performanceÂ
- Preparing detailed monthly, quarterly, and annual marketing reports.
Skills and Qualifications
- 3+ years of work experience in social media, PR, community, or a related field
- Excellent verbal and written communication skills
- Great interpersonal skills and ability to work well as part of a team
- Proven track record in outreach campaign strategies
- In depth knowledge of social media marketing industry
Preferred Qualifications
- Bachelor’s degree in public relations, communications, English, Marketing, or a related field.
- Proficient in Microsoft Office Suite or related writing and presentation software
- Well organized with great time management skills
- Excellent interpersonal and relationship building skills
- Networking aptitude
Company Overview: Founded in 2021. Nourish is a one-stop platform for clean beauty and sustainable wellness products from around the globe. Our office is located in Vancouver, B.C. We’re a team of entrepreneurial thinkers, with a relentless drive to get things done, passionate about what we do and the innovative impact we are making.
This is a very exciting time for you to join us as we are going through a rebrand and building a new website, which is a great opportunity for you to be a part of a growing brand.Â
Nourish Clean Beauty
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