BPCM is seeking experienced, creative, and highly motivated candidates for the position of Supervisor/Senior Account Executive to work in our Influencer & Celebrity Relations Division. The ideal candidate will bring their proven experience with talent, inclusive of both traditional celebrity and influencer work, working collaboratively from our Los Angeles office with both the LA and New York teams. We are looking for an innovative, curious, and creative thinker that is passionate about all things trending in the celebrity landscape and can apply their talent expertise across a wide range of clients in Fashion & Lifestyle (mainly in luxury) with differing scopes, budgets and needs. The ideal candidate will actively participate in a range of services including: talent & entertainment strategy development, red carpet dressing, product seeding, influencer relations (earned and paid), special events, community building and partnerships. This person will possess the ability to work cross-functionally within and beyond BPCM’s differing Practices and Departments with a focus on Fashion.
About the role
- Provide strong rationale and strategic counsel & direction to clients to establish talent integration strategies that achieve client objectives and position clients as desired in their category
- Be a part of account teams and handle all client requests
- Act as the day-to-day senior contact for client teams
- Develop and execute earned and paid creative campaigns/KPIs to ensure client objectives are achieved and expectations are exceeded
- Contribute to the implementation of digital campaigns, brand partnerships, and talent engagement initiatives
- Proactively offer solutions for ongoing initiatives and provide guidance and tools to facilitate goal achievement and client success with internal team
- Provide strong rationale and strategic counsel & direction to clients to establish talent integration strategies that achieve client objectives and position clients as desired in their category
- Collaboratively work alongside other account team members during daily activities, including event planning, campaigns, seeding, reporting and program recaps for specific projects
- Monitor and keep abreast of industry news and trends and report updates to team
- Participate in and/or lead weekly calls with client and in-person meetings alongside senior team leadership
Talent Relations
- Proactively present unique opportunities for gifting, product integration at events and direct relationship building opportunities
- Coordinate sample loans for red carpet dressing and share strategic dressing opportunities with clients
- Ability to get creative and innovative when it comes to organic outreach to break through the saturated space and land results for clients
- Ensure that target recommendations are diverse and brand specific. This includes recommending talent outside of solely the traditional influencer/content creative
- Oversee the logistics (travel, shipping product, etc) to talent/influencers for specific campaigns and programs & train team members on how to execute this
- Draft and update talent and entertainment contracts
- Help execute partnerships alongside other account team members, with talent from post-contract phase through campaign completion
- Maintain and continuously grow network of celebrity stylists, influential “turnkey” KOL, manager, celebrity, agent and publicist relationships
- Help manage agency database of go-to talent, KOLs and brand advocates in Launchmetrics
- Identify out-of-the-box talent targets and rising stars early in their careers that span different industries, ethnicities, ages and more to bring into BPCM’s agency network
- Assist in talent casting needs for the agency, including vetting, researching, and creating client-facing talent casting documents
Media Relations & Special Events
- Experience in pitching influencer + celebrity sightings & dressing credits to further maximize ROI for digital-led initiatives among fashion, lifestyle + entertainment media outlets
- Extensive rolodex of style, celebrity and entertainment news editors + writers for post-event servicing and brand pitching
- Plan & execute brand events, including influencer and KOL events. Support would include developing invite lists, overseeing RSVP management, wrangling media on-site, drafting and distributing post-event releases, etc.
New Business Development
- Contribute to the new business process including research, proposal and pitch preparation
- Possess a strong understanding of BPCM’s unique creative approach to developing brand-aligned talent campaigns, activation concepts and strategic partnerships
About you
- Minimum of 4 years of experience preferably at an agency working on both paid and organic talent activations
- Must exhibit strong writing, communication and presentation skills to effectively articulate ideas to clients, agency principals and colleagues in other divisions
- Exceptional interpersonal and relationship-building skills; adept at developing rapport with clients, talent and their teams, to maintain strong working relationships
- Leader with ability to mentor and develop junior team members
- Independent thinker with hands-on can-do, “roll up your sleeves” attitude
About Us
BPCM is a Global Strategic Consulting & Communications Agency located in a studio lot in West Hollywood. We have been partnering with and building brands for over 20+ years and are a Female lead and all-inclusive driven company. We care about sustainability, equality, brand recognition and telling stories that live on, and we look for people that want to join a team that is supportive of one another, celebrates innovation and encourages growth. If this resonates with you, we would love to hear from you.
Why BPCM:
We believe that the most important aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. If you ask our team, people who used to work for us and people who left and came back, everyone will tell you that BPCM is extremely strong in building community and caring for the individual. Although we work in a fast-paced, high-achieving environment, the team always look out for each other and have each other’s back. We are an agency that’s committed to excellence for our clients and each other. We offer a competitive salary, benefits, hybrid work schedule, monthly tech stipend, summer hours and a generous Paid Time Off policy.
BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. People of color, members of the LGBTQIA+ community and those with disabilities are strongly encouraged to apply.
The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies. All requirements and skills are subject to change as business needs evolve.
BPCM.
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