The Wondery mission is to be a sustainable outdoor lifestyle brand dedicated to liberating women in the outdoors through awareness, resources, and the creation of a women’s outdoor community.
Wondery harmonizes fashion with utility to create practical apparel for women.
Job Description
We are looking for a Creative Producer to work closely with the CMO and Marketing Manger to create original and engaging marketing campaigns for Wondery beginning as soon as October 1st.
Responsibilities and Duties include (but are not limited to):
- Developing engaging content that is in line with Wondery’s branding, voice and story to drive customer value and engagement
- Coordinating and managing marketing campaigns and cross developing campaigns with the PR team
- Creating as well as coordinating all creative assets (social media, newsletter, website, etc.) through graphic design, photoshoots, and other means and delegating accordingly to other marketing associates when required
- Developing mood boards and ideas to present to the CEO & CMO for approval
- Coordinating and managing photoshoots, as well as shooting as photoshoots when necessary
- Assisting in the direction of newsletter strategy
- Creating, managing and maintaining strategic partnerships with complementary individuals & brands to improve Wondery engagement and reach across multiple social channels
- Managing and/or assisting in the completion of marketing assets through communication with asset creators or directly assisting with design
- Perform value-added analyses to inform strategic prioritization, optimization and learnings for earned and paid marketing campaigns, media optimization, and resourcing priorities
- Conduct market research, track and compile industry trends and competitive analysis to inform marketing strategies
- Collaborate with the Marketing team to manage in-quarter budget adjustments
- Create deliverables and present findings to a broad range of creative to technical business partners
- Monitoring marketing analytics – readership, newsletter subscribers, following, engagement, etc – to identify trends and uncover insights that help drive growth and shape market strategy to create best marketing practices for the best ROI
Qualifications and Skills
Requirements:
- 2-4 years in an industry marketing position
- Proficient in photography
- Familiarity in videography
- Proficient in Photoshop or graphic design
- Proficient in Klaviyo or Attentive (or similar)
- Reliable and punctual
- Excellent communication skills (both verbal and written)
- Outgoing and sociable
- Ability to work under pressure and prioritize
- Detail oriented – organized – self-motivated
- Must enjoy the outdoors! Familiarity with lifestyle, outdoor, and outdoor lifestyle brands is a must
Wondery
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