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Raymond Gubbay Ltd (RGL) is a wholly owned division of Sony Music Masterworks and widely recognised as being at the forefront in its field of entertainment both in the UK and around the world. The marketing team work across all shows & concerts in the company’s portfolio both in the UK and Internationally and play an integral part in supporting the company’s many and varied activities. In addition to the many concerts, tours, Festivals and one-off events, our hugely popular Light Trails have grown significantly in recent years and we are seen as the market leader in this sector.
The Marketing Manager will create and develop high-impact, highly scalable effective marketing campaigns that will reach the correct demographic and target customers appropriate for each show. Managing multiple budgets and agencies, they will develop graphic content and copy used to inform the general public of shows for the purpose of selling tickets. This position will also be responsible for maintaining, tracking and reporting on analysis and spend to make sure funds are allocated correctly across all areas of the marketing budget.
Responsible for demanding revenue targets across everything we do and reaching the widest possible global audience onsite and online, we are an innovative, collaborative and creative team of seven.
What you’ll do:
- Responsible for development and execution of marketing and promotional plans. Collaborates with the internal teams, stakeholders, agents, and wider marketing support teams (internal and external) to plan and oversee the marketing spend.
- Generate and adhere to marketing budget. Book and account for all advertising and media ensuring funds are allocated to correctly. Prepare advertising settlements for each show.
- Work with our in-house Social Media team to create content for each show, managing accounts when required. Develop ad copy; implement ad schedules to appeal to a specific demographic and target customer.
- Monitor ticket sales and evaluate show performance market-by-market, making adjustments to meet marketing strategy in changing market or competitive conditions.
- Oversee publicity, advance press interviews, secure and coordinate artist availability for promotions and work with public relations agencies.
- Develop and pitch promotions to media outlets. Negotiate rates and contracts with various media outlets.
- Develop additional marketing opportunities to increase ticket sales when needed, participating in genre led and seasonal content capture days and on site asset gathering. Keep up with current marketing and social media trends to brainstorm new ideas and concepts for assets and promotions to market events.
- Work with marketing team to strategize new ways to market shows and reach the correct audience. Create graphics for ecards, banners, posters, social media post, radio station needs and e-mails
- Reporting to the Head of Marketing you may be responsible for overseeing interns and assistants, along with other duties fundamental to the dept.
Who you are:
- Experience with media buying
- Strong communication and organizational skills with evidence of fast passed, creative, flexible and multi-task-oriented working.
- Excellent attention to detail.
- Knowledge of social media and online marketing initiatives and strategies
- Proficient in Creative Suite and MS Office
- Knowledge of live entertainment industry preferred
- Passion for music & live events
Sony Music Entertainment
Sony Music is seeking an experienced Senior Communications Manager to tell the story of our company, record labels, artists, and executives. We are looking for someone with excellent written and verbal communication skills, to tell the stories – internally and externally – that differentiate Sony Music UK. We’re looking for a motivated and driven team player with an entrepreneurial spirit.
This is a 12 month fixed term contract role.
What you’ll do:
External Communication and PR:
- Lead PR and corp comms for Sony Music’s key initiatives including corporate news, executive moves, acquisitions, crisis comms, CSR efforts.
- Write press releases, speeches and briefing documents.Regularly develop and pitch stories and thought leadership ideas aligning with company goals.
- Oversee content strategy for Website and LinkedIn. Set KPIs and provide comprehensive campaign reporting and actionable insights.
- Develop and implement strategic media plans engaging with mainstream and social media, to build awareness and understanding among key stakeholders of Sony Music’s business strategies, market performance and brand position.
- Develop and cultivate relationships with key editors, journalists and influencers at business and trade outlets, and pitch stories and advertorial content aligning with company goals.
- Coordinate all industry awards and events submissions across the labels to ensure Sony Music is well represented.
- Review all employee interviews, panels and keynote speaking opportunities.
- Design and commission corporate adverts (EG. incl. industry award programmes).
Internal Communication:
- Draft all official internal communication across multiple platforms.
- Oversee and approve internal emails, newsletters, intranet, and work with the team to develop new channels and platforms.
- Engage with senior management to develop written material for internal and public distribution in support of company needs including internal communications and thought leadership initiatives.
- Work with labels and departments across the company and meet key internal stakeholders regularly to identify PR opportunities and then act upon them.
- Advise stakeholders and departments across the business on the best communications approach.
- Measurement: Analyse the effectiveness of projects and channels and provide insights on the most effective ways to reach employees
Who you are:
- Minimum of 5 years working in a communication and/or public relations role.
- Previous experience working in the music industry.
- Clear and concise verbal and written communicator. Excellent networking and relationship building skills and the ability to interact with confidence with all different levels and functions within an organization.
- Ability to work independently in a fast-paced environment with tight deadlines.
- Exhibit professionalism and skills necessary to establish and maintain a high level of credibility, and diplomacy
- Strong organizational and project management skills with the ability to deliver on multiple, concurrent priorities
What we give you:
- You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
- A modern office environment designed to foster productivity, creativity, and teamwork
- An excellent range of benefits, like flexible working, core hours, childcare allowance, private medical cover, a generous pension scheme, life assurance and income protection, plus loads of music biz perks
- We invest in your professional growth & development
Sony Music Entertainment