Metasys Technologies, Inc.

Creative Director – Brand Refresh and Digital Identity

Hybrid Onsite: Work onsite in New York, NY, on Tuesdays and Thursdays.

Client is seeking a visionary Creative Director to lead a brand refresh across websites and digital touchpoints. The ideal candidate will be a strategic thinker and skilled communicator.

Responsibilities:

• Lead Creative Vision: Establish and steer the creative direction for the brand’s digital presence, ensuring a cohesive and compelling brand story.
• Client and Stakeholder Engagement: Collaborate closely with clients and stakeholders to understand their vision and objectives, translating them into innovative creative strategies.
• Mood Boards Creation: Develop mood boards that capture the essence of the brand and serve as a visual reference for all creative outputs.
• Brand Expression: Craft and implement a unique brand voice and visual identity across various digital platforms, including social media, email campaigns, and digital advertising.
• Brand Guidelines Development: Initiate the creation of a comprehensive brand identity guideline and brand book to ensure consistency in all brand-related activities.

Requirements:

• Proven experience as a Creative Director or in a similar creative leadership role.
• A strong portfolio showcasing expertise in brand development and digital design.
• Exceptional ability in graphic design, typography, and visual composition.
• Experience with creating brand guidelines and brand books.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work collaboratively in a fast-paced environment.
• Proficiency in design software and branding principles.

Metasys Technologies, Inc.

Key Responsibilities:

• Support the Group Benefits Regional Market Customer Marketing by managing the intake and assignment of marketing requests from the sales team.
• Organize meetings and collaborate with external partners.
• Assist in updating and enhancing PowerPoint presentations.
• Edit marketing materials as needed.
• Provide insightful reporting on the status and effectiveness of marketing projects.
• Assist with event planning and coordinate collateral orders.
• Offer support for other marketing projects as required.
• Proactively identify process and project management improvements to streamline workflows.

Essential Business Experience and Technical Skills:

• Strong attention to detail and excellent organizational skills, coupled with robust project management experience.
• Proficient in Microsoft Office products, with intermediate PowerPoint skills.

Metasys Technologies, Inc.

Title: Marketing Support Manager

Location: Dallas, TX

Duration: 3Years

Top 5 Skills / Additional Job Posting Description Details *

The work location will be in Dallas, Tx- Manager wants NPW based in Dallas. The candidate will travel to other locations: San Francisco and Chicago) and virtual meetings will be required.

Flagship marketing support staff are key to the success of the Flagship Fleet of stores located in Dallas, San Francisco and Chicago. This position will support the delivery of unique interactive experiences central to the Flagship mission.

Description:

Flagship marketing manager will work to plan and implement social media and events in support of ongoing campaigns. As a Social Media and Events Manager you will be responsible for developing and implementing social media strategies that support our overall marketing goals and increase our online presence. This team member will be responsible for all ongoing social media campaigns associated with Flagship store handles as they relate to campaign communications. The marketing support manager will work with Flagship management to plan, operate and review social media campaigns, support targeted budget considerations and delivery of KPIs by campaign. Additionally, this position will support the Flagship management in planning and execution of on-site events throughout the year. We are seeking a Social Media Manager to join our team at Client Flagship Retail.

Responsibilities:

• Create and manage the social media content calendar for Client Flagship Retail.

• Develop and execute social media campaigns that align with the company’s overall marketing objectives.

• Monitor and engage with social media followers, respond to comments and messages in a timely and professional manner.

• Collaborate with cross-functional teams to ensure social media content aligns with company messaging and brand standards.

• Track and analyze social media metrics to identify areas for improvement and to measure the success of social media campaigns.

• Stay up-to-date on social media trends and emerging platforms, and recommend new strategies to keep Client Flagship Retail ahead of the competition.

• Create, manage, and plan unique content across multiple handles and platforms

• Engage, eventize, and collaborate with influencers and talent around events and programs

• Capture event content for livestreams and post event content

• Planning and execution of events supporting Flagship campaigns

• Budget management of events

• Staffing of events

• Post event analysis reporting on deliverables & KPIs

• Event staffing as needed and event breakdown;

• Prepare material for internal and external presentations on social media and event campaigns

Requirements:

• Bachelor’s degree in marketing, communications, or a related field.

• 1-2 years of experience in social media management or a related field.

• Strong communication skills, both written and verbal.

• Knowledge of social media platforms, including but not limited to Facebook, Instagram, Twitter, and TikTok.

• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

• Familiarity with social media analytics tools, such as Sprinklr and Meta Business Suite.

• Creative and strategic thinking skills.

Principal Functional Skills / Competencies associated with this Title:

• Advertising

• Content Evaluation

• Copywriting and Editing

• Graphic Design

• Graphic Tools

• Mobile Social Applications

• Online Advertising

• Online Marketing

• Organizational Communications

• Promotion

• Research and Verification

• Social Applications

• Social Media Solutions

• Social Strategy

• Web Publishing Tools

• Social Media Specialist (Market Support Manager) will work 40 hours per week.

Metasys Technologies, Inc.