GOBEL

We are seeking a talented and motivated Creative Director to join our dynamic marketing team. The successful candidate will possess a unique blend of graphic design acumen, along with capabilities in video editing, motion graphics, and UI/UX design. You will take the initial concept of a project, engage with team members to refine it, and bring it to life across a variety of media.

Responsibilities

Graphic Design

• Interpret project concepts and collaborate with team members to determine layout designs.
• Develop graphic elements for a wide range of platforms, including web pages, digital ads, email campaigns, print collateral, PowerPoint presentations, brochures, signage, social media, and more.
• Use digital illustration, photo editing, and layout software to create compelling visuals.
• Generate concepts or rough drafts, discuss with the team, and refine based on feedback to align with marketing goals.
• Uphold and protect the GOBEL brand by consistently following established brand guidelines and requirements.

Video Editing

• Partner with the creative team to ideate and produce engaging video content consistent with brand and marketing goals.
• Assemble raw footage using leading video editing software, prioritizing logical sequencing for a polished final product.
• Trim, cut, and sequence video clips to craft a compelling narrative.
• Design and implement motion graphics for various video outputs, such as corporate presentations, eLearning modules, websites, and marketing showcases.
• Add animated graphics and text to enrich video content.
• Contribute to video content strategy by assisting in the creation of content calendars, conceptualizing campaigns, and integrating video into broader marketing initiatives.

UX UI Design

• Craft wireframes for web and mobile platforms to illustrate content structure and feature layout.
• Create and sustain design systems, style guides, and UI toolkits, ensuring a consistent design language across all products.
• Transform wireframes and prototypes into visually striking and functional designs that align with brand standards.

Web Design

• Design and refine website templates, emphasizing consistency and ease of content updates.
• Regularly refresh web content, ensuring all elements, from graphics to text and links, remain up-to-date and operational.
• Engage with CMS platforms, notably WordPress, to apply designs and update content.
• Infuse SEO considerations into web element design, ensuring designs bolster, not impede, optimization efforts.
• Collaborate with copywriters to achieve unified and effective web presentations.

Qualifications

• Preferred Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
• 5-7 years of professional graphic design experience.
• Proficient with Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Skilled in video editing and motion graphics, especially with Premiere Pro.
• Expertise in UI/UX design, particularly Adobe XD.
• Solid understanding of front-end languages like HTML and CSS, as well as familiarity with WordPress and Microsoft Office.
• Strong attention to detail with a focus on accuracy and efficiency.
• Proven organizational skills; able to meet deadlines in a fast-paced environment.
• Proactive and team-oriented, able to manage a hefty workload.
• Portfolio that displays a range of projects, highlighting creativity and innovation.
• Experienced in managing multiple projects simultaneously and adhering to tight deadlines.
• Competent in estimating project timelines and meeting commitments.
• Experience with project management tools, preferably Wrike.
• Knowledgeable about web and mobile design standards and best practices.
• Understanding of branding principles and ability to align designs with company branding.
• Awareness of business metrics and how design influences business performance.
• Exceptional verbal and written communication skills.
• Openness to taking on special projects as required.

Company Values

• Our People: We are hard workers, united in a common purpose to affect positive change. We have fun and celebrate our successes.
• Mission Oriented: We seek to provide the best ideas and smartest technologies to help healthcare organizations generate more philanthropic revenue to build healthier communities.
• Client Oriented: We value every client relationship and are committed to delivering incredible experiences and outcomes.
• Integrity: We act with honesty and transparency, and we are committed to the success of each other and our clients.
• Innovation: We won’t settle for incremental change. We want to transform healthcare philanthropy.
• Accountability: We don’t make excuses; we find ways to succeed. We take full responsibility for delivering on our expectations.

GOBEL offers compensation in the range of $65,000 – $75,000 based on experience, with the opportunity to earn an annual bonus. In addition, GOBEL offers excellent healthcare, including company-paid employee coverage for medical, dental, vision, prescription coverage, disability, and life insurance, and retirement savings plan (401k) with a company match. We also provide twenty (20) days of annual paid time off, and twelve (12) paid holidays.

If interested, please forward your resume to Human Resources at [email protected]. Work samples and manager references will be requested as part of the interview process.

GOBEL

The Public Relations Manager at GOBEL is responsible for developing and implementing effective public relations strategies, managing media relations, creating content, monitoring media coverage, building relationships with stakeholders, and measuring and reporting on PR efforts to GOBEL leadership. The successful candidate will work closely with the Founder & CEO. The position will be approximately 25% remote and 75% office or travel, which could be up to 40 percent of the time. 

Responsibilities 

• Develop and implement PR strategies: Responsible for developing and implementing effective public relations strategies that promote the GOBEL brand, services, and values to various stakeholders, including clients, investors, and the public. 
• Manage media relations: Be the main point of contact for media relations, including responding to media inquiries, pitching stories to journalists, and arranging interviews or press events. 
• Create and distribute press releases: Responsible for creating and distributing press releases, which may include news about company activities, new hires, promotions, and awards. 
• Manage crisis communications: Responsible for managing the company’s response and communicating with stakeholders. 
• Develop content: Responsible for developing and writing content for various platforms, such as the company’s website, social media channels, and marketing materials. 
• Monitor media coverage: Monitor media coverage of GOBEL and its competitors to stay informed of industry trends and identify opportunities to enhance the brand and reputation. 
• Build relationships with stakeholders: Build strong relationships with key stakeholders, including clients, media, investors, and industry influencers, to help promote the company brand and build credibility. 
• Measure and report on PR efforts: Responsible for measuring the success of PR efforts and reporting on key metrics, such as media mentions, website traffic, and social media engagement, to demonstrate the value of PR to GOBEL leadership. 

Qualifications 

• Bachelor’s degree in Public Relations, Communications, Marketing, Journalism, or a related field. 
• 3-5 years of experience in public relations, communications, or a related field. 
• Excellent verbal and written communication skills. 
• Strong organizational and project management skills. 
• Demonstrated experience in developing and executing successful public relations campaigns. 
• Experience in media relations, including pitching stories, developing relationships with journalists, and responding to media inquiries. 
• Ability to manage crisis communications and navigate challenging situations. 
• Familiarity with social media platforms and experience using them for public relations purposes. 
• Strong interpersonal skills and ability to build relationships with stakeholders. 
• Familiarity with PR measurement tools and ability to analyze data to demonstrate the impact of PR efforts. 
• Experience in the consulting industry or healthcare (optional). 

Company Values 

• Our People: We are hard workers, united in a common purpose to affect positive change. We have fun and celebrate our successes. 
• Mission Oriented: We seek to provide the best ideas and smartest technologies to help healthcare organizations generate more philanthropic revenue to build healthier communities. 
• Client Oriented: We value every client relationship and are committed to delivering incredible experiences and outcomes. 
• Integrity: We act with honesty and transparency, and we are committed to the success of each other and our clients. 
• Innovation: We won’t settle for incremental change. We want to transform healthcare philanthropy. 
• Accountability: We don’t make excuses; we find ways to succeed. We take full responsibility for delivering on our expectations. 

GOBEL offers compensation in the range of $55,000 – $70,000 based on experience, with the opportunity to earn an annual bonus. In addition, GOBEL offers excellent healthcare, including company-paid employee coverage for medical, dental, vision, prescription coverage, disability, and life insurance, and Retirement Savings Plan (401k) with a company match. We also provide twenty (20) days of annual paid time off, and twelve (12) paid holidays. 

If interested, please forward your cover letter and resume to Human Resources at [email protected]. Work samples and manager references will be requested as part of the interview process.  

GOBEL