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Marketing Manager – Tech – London – £50,000
Our client, an innovative tech company are looking for a Marketing Manager to join their organisation.
THE ROLE OF MARKETING MANAGER:
⦁ Design and build of nurture streams within the automation platform to create leads and conversation starters for the sales teams
⦁ Key contributor to the content programme to include research, opinion pieces, interactive whitepapers, videos, blogs, FAQs, podcasts, demos, and website content
⦁ Analysis, segmentation, and customer dashboarding across the Group
⦁ Drive an ABM initiative to facilitate cross-sell across the group
⦁ Execution of customer communications around the launch of the brand.
⦁ CRM reporting on lead volumes, pipeline, closed won deals and win/loss analysis.
⦁ Create and execute activities to facilitate this including:
⦁ Customer events
⦁ Breakfast/customer briefings
⦁ Digital initiatives (roundtables, webinars)
⦁ Other customer and prospect initiatives
THE IDEAL CANDIDATE FOR THE MARKETING MANAGER ROLE:
⦁ Entrepreneurial and analytical in approach with a can-do attitude!
⦁ Strong communicator/ influencer with demonstrable experience of partnering with sales leadership.
⦁ Three plus years in a B2B marketing role.
⦁ ABM experience preferred.
⦁ Advanced CRM knowledge.
⦁ Experience of marketing automation platforms useful
Miller Byrne
ABOUT JAPAN HOUSE LONDON
Japan House London is a cultural destination offering guests the opportunity to experience the best and latest from Japan. Located on London’s Kensington High Street, the experience is an authentic encounter with Japan, engaging and surprising even the most knowledgeable guests. Presenting the very best of Japanese art, design, gastronomy, innovation, and technology, it deepens the visitor’s appreciation of all that Japan has to offer. Part of a global initiative led by the Japanese Ministry of Foreign Affairs, there are two other Japan Houses, one in Los Angeles and the other in São Paulo.
PURPOSE OF THE ROLE
The Retail Marketing Manager will be responsible for developing and then delivering all elements of a retail marketing strategy with the aim of driving sales in the physical and online Shops at Japan House London. This fast-paced role will cover a wide range of tasks such as social media strategy and posting, planning and creating revenue-driving email marketing working with agencies and media outlets on paid advertising, coordinating the creation of artwork and adverts, reporting to senior management on results and adjusting the strategy according to results
Working with the Marketing & Communications Team, you will understand the need for an integrated approach and team working to achieve success across a variety of channels, both traditional and digital, ensuring that The Shop marketing plans and activities align with those activities for the broader Japan House offer.
It is essential that you have marketing experience in the retail sector. You will bring a wealth of essential skills to the role, with particular expertise in email and social media marketing. Excellent interpersonal skills and a proactive approach are essential, as are fresh thinking and a strong understanding of methods of audience engagement.
Success in this role will be evidenced by an increase in sales in The Shop, both on and offline.
Flexible working opportunity: Full time (40 hours) or part-time (minimum 28 hours). Occasional out-of-hours requirement.
KEY ACCOUNTABILITIES
Overall
- Development and delivery of the retail marketing plan within agreed budget, based on customer insight to support sales revenue and other retail KPI targets.
- Development of customer insight plan for retail business to help enable optimisation of marketing, merchandising, eCommerce and promotions.
- Liaising with the JHL Marketing & Communications Team to ensure cohesion with general JHL marketing plan and activities
Email & Paid Advertising
- Maintaining and growing retail mailing lists, producing engaging Shop e-newsletters, e-shots and other communications, such as experience invitations.
- Management of all retail promotional materials (printed and digital) including but not limited to event flyers, POP labels, onsite marketing, digital screens, video content and A Board content.
- Working with internal artworkers and creative agencies to ensure any artwork is delivered to brief, on brand and to deadlines and liaising with printers on the production of all printed marketing materials.
- Liaising with media buying and digital agencies, briefing and managing the day-to-day coordination of campaign activities, and supplying assets (copy and imagery).
- Monitoring and reporting on results of marketing and campaign activities across all channels, looking at metrics such as click-throughs and conversions; readership figures, impressions, open rates etc.
Social Media & Influencer Marketing
- Executing social media plans for the retail business and creating engaging posts for Facebook, Instagram and other channels, that drive click-throughs to the online shop and end in conversions.
- Development of an influencer marketing programme to raise the digital profile of The Shop and drive traffic and conversion for the online Shop.
- Running campaigns, competitions etc. as identified in the strategy in line with the Retail Team KPIs.
- Ensuring that all retail events are promoted through the creation of Social Media event pages and using boosts to promote to well-defined audiences.
- Identifying suitable third-party content for sharing or potential collaboration.
- Using analytics to monitor and measure the performance of posts, using the results to optimise reach and engagement of future posts.
eCommerce
- Working with the eCommerce team to monitor traffic and identify ways to improve traffic to Shop website and conversion through social media and paid campaigns.
- Managing the optimization of digital content, working with our preferred supplier on enhancing SEO.
- Working with eCommerce team to develop backlinks to The Shop website to increase traffic referral sources and generate greater authority in SEO.
Other
- Commissioning photography for use digitally and for printed materials in line with brand guidelines.
- Responding to requests from journalists to provide content, products, samples etc.
- Planning and delivery of ‘Christmas in July’ for influencers and journalists in conjunction with JHL PR Manager
- Monitoring and sharing retail industry trends and best practice relevant to marketing
- Taking photos and videos related to related products and events for social posts
- Raising purchase orders and other administrative tasks as required.
QUALIFICATIONS, EXPERIENCE, CAPABILITIES AND QUALITIES
QUALIFICATIONS
- Appropriate tertiary qualification such as a degree or diploma in Marketing, Digital Marketing, or
- other related fields, preferably from a recognised institution including the Chartered Institute of
- Marketing and the Digital Marketing Institute
- Thorough knowledge of social media platforms, especially Facebook, Instagram, LinkedIn, YouTube, Twitter, and Pinterest (and other channels) and social media scheduling and listening platforms (e.g. Sprout Social)
- SEO skills and knowledge desirable
- Experience of using email marketing platforms
- Core IT skills including familiarity with online tools
- High level of proficiency in full MS Office suite. Photoshop also an advantage.
- Use of other software systems beneficial (eg CRM, CMS)
EXPERIENCE
- At least 3 years’ professional experience in marketing.
- Retail marketing and eCommerce experience essential.
- Experience of developing and managing social media channels for retail and eCommerce essential, including creating shops on social media channels.
- Experience of using social media scheduling and reporting platforms (preferably Sprout Social) as well as social listening tools.
- Use of analytics to monitor performance and report to on results.
- An understanding of Japanese culture is preferred
CAPABILITIES
- Excellent written and spoken English, to native level
- Exceptional skills in writing specifically for social media
- Proven organizational, planning and strategy development skills
- Ability to work independently as well as collaboratively
- Basic photography skills for social media
- Basic skills in taking and editing video for social media an advantage
- Excellent interpersonal and communication skills
- A participative team player with an inclusive approach towards all colleagues
- Ability to multi-task and prioritize work, whilst paying attention to detail
- Able to influence people whilst maintaining tact and cultural sensitivity
- Excellent time management skills
- The ability to be creative within the confines of a brand
QUALITIES
Communicator Able to convey messages effectively, to both wide and specific audiences
Goal-oriented Results driven and striving for growth
Initiative Responds creatively to opportunities, and generates new ones
Adaptable Able to use a variety of tools, embrace change and add ideas
Enthusiastic Passionate about the shared vision and mission
Creative A good eye for design and attention to detail
WORK ENVIRONMENT
- Our aim is for a flexible approach to work locations, balancing regular on-site presence and working remotely. The mix of office-based working and remote working will be determined by business need and role requirements.
- On site work at Japan House London, Kensington High Street, or its satellite office at Allen Street Kensington
- Standard working hours are Monday to Friday, 8 hours per day, with core hours from 10am to 3pm
- Some duties will be carried out in JHL public spaces.
- Occasional after-hours event-related work may (evenings and weekends) may be required.
- Flexible working requests will be considered for this role – please outline in your application
BENEFITS
- Generous holiday allowance – up to 36 days per year inclusive of public and bank holidays
- Group life insurance scheme
- Remote GP service including access to physiotherapy and mental health services
- Cycle to work scheme
- Employee Assistance Programme
- Employee discount for the Japan House Shop and Stand
- Online platform to access perks and discounts for major brands
- Access to perks and discounts local to Kensington High Street, London
- Personal learning budget
Japan House London
Our rapidly growing team is looking for a Brand Manager to oversee the ongoing development of the ECARX brand, building international awareness as the company expands its global presence. Reporting to the Vice President, Communications, our Brand Manager will work across the business to ensure all products, services and activities reflect and support the development of the brand, and that the brand remains recognizable, up to date and relevant to our target audiences.
Responsibilities:
- Own the ECARX brand, ensuring it remains relevant across all target audiences and is continuously represented in a way that enhances our business ambitions.
- Ensure the brand vision, mission and values remain a guiding force in the development of our business.
- Lead on market research and competitor analysis to keep up to date with technology and consumer trends.
- Develop strategies and campaigns to build brand awareness among our target audiences, with a long-term eye on developing a consumer-facing brand.
- Advise all employees, partners, suppliers and customers on the use of the ECARX brand, to ensure consistent representation across all channels.
- Lead on the development of an employee brand to attract and retain world-class talent, working with the broader Communications team on the delivery of content through all channels.
- Where required, meet with customers, investors and other stakeholders to present the ECARX brand.
Skills and Qualifications:
- Proven experience in developing a start-up brand
- Analytical skills and attention to detail
- An understanding of trends and an ability to advise and influence internal stakeholders
- Creativity and an ability to produce innovative and original ideas
- Excellent communicator, multi-tasker and budget manager
- Methodical approach to planning and attention to detail
- Reliable/good at hitting deadlines
- Ability to use initiative and quickly identify and solve problems
- The ability to manage ambiguity, rapidly evolving situations and to support and lead team members through the same.
- People skills with experience working and collaborating at all levels and with all functions.
- Problem-solving skills, excellent influencing skills and an effective team player.
- BS/BA in marketing or related field is preferred
ECARX is transforming vehicles into seamlessly integrated information, communications and transportation devices. It is shaping the interaction between people and cars by rapidly advancing the technology at the heart of smart mobility. ECARX’s current core products include vehicle chip-sets, 5G-powered intelligent cockpits and intelligent driving sensors. Beyond this ECARX is developing a full-stack automotive computing platform.
ECARX was founded in 2017 and has since grown to over 2,000 team members, with facilities in China and Europe. The founders are two automotive entrepreneurs, Ziyu Shen and Eric Li. Mr Li also founded Geely Holding Group which also includes international brands such as Lotus Cars, Lynk & Co, Polestar and Volvo Cars.
At ECARX we foster a collaborative working environment, cultivate learning and strive for engineering excellence. On this journey we are unified by diversity, celebrating great ideas in an inclusive culture. If you are ready to tackle big challenges, grow from new experiences and work alongside talented teammates with a passion for technology, then you have come to the right place. We believe in human potential and support the continual growth and development of the team. If you bring a growth mindset and a bit of fun to your work, ECARX may be a perfect match – please apply today.
This job has been posted by TalentBoost on behalf of eCarX. TalentBoost is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of TalentBoost not to discriminate based on race, color, national or ethnic origin, ancestry, age, religion, creed, disability, sex and gender, sexual orientation, gender identity and/or expression, military or veteran status, or any other characteristic protected under applicable federal, state or local law.
ECARX
We are recruiting for a Digital Marketing Manager with experience in planning & delivering digital growth to drive engagement, income and revenue to join us.
The Digital Marketing Manager will focus on maximising the performance of Digital Marketing across owned, earned and paid for channels, with a focus on digital growth areas. This is a new role, and as examples, this may include Digital OOH and Gaming, the aims of which will be to generate mass engagement, fundraising and revenue growth, influence brand perception, encourage rehoming and change behaviours of the public.
The Digital Marketing Manager will be responsible for stakeholder management, developing strategies and plans, managing, optimising and reporting on activity, and supporting the Head of Digital Marketing Performance with key workstreams.
What we are looking for in you:
To apply for the Digital Marketing Manager role you will need to show clear evidence of :
- Experience in strategic and operational omni-channel marketing across a broad range of digital marketing activity, with experience in using the latest techniques and opportunities to drive growth, innovation and transformation. Ideally we are looking for experience in Digital OOH, Gaming, and ECommerce.
- Collaboration and stakeholder management
- Management and leadership of teams, understanding how to get the best from others
- Experience in forecasting and managing significant budgets, and of leading process improvements
- Excellent verbal and written communications.
RSPCA
The Department
The Japan Country Team are responsible for Japan. This role will manage our Japanese affiliate channel, including traffic generation and conversion across all online and mobile channels. Managing, optimising our current affiliate base as well as looking for areas of growth.
Customer welfare is forever at the forefront of our strategy at Betway. We want to ensure all our customers enjoy our products in a safe and responsible gambling environment.
Purpose of the role:
Betway is looking to build on a world class, global affiliate programme which will be fundamental to Betway’s marketing strategy and business growth. You will work with multiple teams and stakeholders across the business to ensure consistent and effective affiliate strategies are agreed and implemented.
You will be responsible for:
- Creating and nurturing key sports and casino affiliate relationships both with existing and new partners to generate growth,
- Handling the negotiation of commercial deals with affiliates,
- Delivering acquisition and retention campaigns to our affiliates both off the shelf and bespoke to meet the requirements of a given deal,
- Working with the affiliate marketing administrators to ensure that core processes are adhered to,
- Working across departments to align country strategy and meet business objectives,
- Ensuring the affiliate programme meets all regulatory requirements,
- Supporting the implementation and management of a mobile focused affiliate programme including the development of the Betway app affiliate strategy,
- Supporting the Country Team with the affiliate budget and operational cost control to achieve ROI requirements for the business,
- Driving key processes such as conversion, product enhancements and marketing offers forward, as well as working closely with country management,
- Assisting in other ad hoc tasks as requested from time to time.
This job description is not intended to be an exhaustive list of responsibilities. The job holder may be required to complete any other reasonable duties to achieve business objectives.
You will have (Essential skills):
- Excellent written and verbal skills both in English and Japanese,
- Understanding of Japanese business culture,
- Passionate about affiliate marketing with the ability to work with colleagues across departments and locations,
- Having an eye for detail, being analytical for reporting purposes to enhance the affiliate programme,
- Good influencing skills,
- Commercially astute demonstrating strong negotiation skills,
- Technically proficient with core business IT programmes and the ability to adapt and learn new systems,
- A self-starter with the ability to thrive in fast paced and pressurised environments.
It would be a bonus if you also had (Desirable skills):
- Experience of marketing in international markets
- Experience of digital marketing within the gaming industry
Behavioural Competencies:
Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward. These competencies are Adaptability, Ownership & Accountability, Initiating Action, Resilience, Customer Orientation, Integrity and Innovation
- A strong communicator at all business levels internally and externally
- Team player
- Able to deal with tight deadlines and manage different projects at the same time
- Able to constructively challenge current thinking in a manner that pushes the boundaries and creates long term competitive advantage
- Strategic thinker with the ability to influence peers and stakeholders across the organisation
- Excellent organisational skills
- Able to adapt quickly and efficiently in an evolving, large, international business
- Able to select effective approaches for problem solving based on available information and business objectives.
Our Perks:
- Flexible working
- Discretionary bonus
- Competitive package
- Great social and charity events
- Health and well being weeks
- Free fruit and a heavily discounted Barista
- Tickets to events via sponsorships etc
- Season Ticket Loan
Win Technologies (UK) Limited provides support services to Betway and is a proud member of the Betway Group
Betway Group
The Company:
WE are proud to be partnered with one of the most exciting luxury fashion brands on the planet right now, that are looking to add a ‘Digital Marketing Director’ to aid them in driving growth within the business. The brand are known for being one of the biggest global destinations for luxury fashion; stocking some of the most influential brands from Prada, Gucci and Givenchy, to name just a few. Since launching their website in the emergence of E-Commerce, they have grown to enviable status amongst their competitors and are considered the pinnacle platform for consumers to purchase luxury fashion.
The Role:
As the newly appointed ‘Digital Marketing Director’ you will be working within a brand new role and will cover the whole scope of digital channels across both acquisition and retention, having the freedom to set both strategy and operations across the brand. You will drive profitable growth in web traffic and customers across multiple digital touchpoints on a global scale, by ensuring efficiency and effectiveness per channel.
The Person:
WE are keen to speak with a ‘Digital Marketing Director’ that is a proven leader and influencer within their field, with strong experience driving business on a global scale. You will need to be customer focused and have the ability to deliver outstanding digital experience across channels, using a results-driven mentality to navigate, track and share results and continuously move the business forward to a more data-led approach.
WeComm
V&C are delighted to partnering with one the most important public sector departments.
This is an exciting and new opportunity for a Social Media Manager to join one of the governments largest sectors responsible for all Social Media Channels for the organisation..
A good experience and a strong understanding of communicating is critical to the success and growth of the business.
Responsibilities:
- To develop and manage a social media strategy by setting goals to help increase brand awareness and engagement.
- To develop and manage campaigns that promotes the organisation.
- To write bold and engaging blog posts.
- Driving campaigns and working with the campaign & marketing teams
- To build relationships with influencers regarding collaborations.
- To create new social arrangements to engage with a wider audience.
- To regularly liaise with clients via email and telephone calls.
- To offer support to the team regarding training on social media and to promote its use within the company.
- Working across the public sector
Skills:
- A relevant degree, preferably from a business and marketing background.
- A good knowledge of all social media platforms, especially relating to customers and advertising/branding.
- A minimum of five years’ experience in a similar role with copywriting skills.
- Knowledge of creating graphic content with the use of Adobe Photoshop or Illustrator.
- Strong influential writing and editing skills.
- Excellent communication skills to effectively be able to work with clients and colleagues.
- Creative skills and new ideas to add to the brand.
- Good analysis skills to be able to monitor performance on social media platforms.
V&C
CRM Manager – Seatfrog & The Scale Up Collective
Technology has revolutionised the world we live in, yet somehow the rail industry has stayed much the same as it was 30 years ago. Seatfrog is here to change that.
We’re on a mission to build a better future for billions of passengers and the rail companies that carry them. We’ve already reinvented how upgrading your seat is done – now affordable and lightning fast to over 870 destinations – and enabled customers to effortlessly swap between train journeys. But we’re not stopping there! We’re on our way to becoming the ultimate travel companion and the only app you’ll ever need when travelling by rail in the UK and beyond.
We’re building a stellar team to achieve our audacious goals. We strive to create an environment where you can do your best work. Join us, and you’ll be challenged and supported in equal measure. Ours is a culture with spirit and substance and our people are empowered to make the bold decisions others wouldn’t and haven’t.
About the team you’ll be joining
As a founding member of our Marketing team, you will work closely with our partners at Scale Up Collective to embed and drive our CRM function. You will be part of a small, but mighty, Marketing team (all of whom are also in the process of being hired..!) and really set the tone across the business for best practice across all customer comms.
About the role
Your key areas of focus:
- Deliver best-in-class experience for Seatfrog users at each touch point of their journey, building and optimising seamless flows outside of the product to engage, retain and upsell our incredible users
- Build and optimise the CRM strategy across email, push and app marketing, championing personalisation and continually optimising with test-and-learn activity
- Launch automated CRM campaigns, working cross-functionally to uphold seamless customer journeys
- Work in partnership with Marketing, Comms & Design to improve email templates for efficiencies
- Work closely with product teams to influence the roadmap and establish requirements needed to support CRM initiatives
- Manage the CRM Platform and all data feeds associated
What you’ll need
- A focus on creating the best possible consumer experience
- CRM experience within startup environment, this will preferably be consumer app based
- To be naturally data-led and driven to incrementally improve conversion rate
- Confident using data including data mining and analysis as well as translating the data for teams outside of CRM
- A strategic and lateral thinker who can translate top line objectives into CRM tactics
- Articulate and confident communicator with strong influencing skills
- You enjoy working with multiple stakeholders in a fast paced environment
- A self-motivated multi-tasker able to handle multiple projects with good time management
What’s on offer
- An outstanding team culture, where we solve problems together to drive the best possible results
- A competitive salary and equity options
- A 4 day working week to ensure the best possible work/life blend (hello 3 day weekends!)
- Private healthcare plan via Vitality, with added gym discounts and incentives to encourage you to get out, get active and stay mentally and physically healthy
- A benefits package that includes salary sacrifice childcare benefit, enhanced parental leave, electric car leasing scheme, and free upgrades with our rail partners
We’re currently taking a flexible approach to where our team work – we have a great office near Tower Hill should you wish to use it, or we’re happy for people to be fully remote (or a bit of both!)
At Seatfrog, we consider diversity a strength – inclusion fuels our ability to solve problems we never thought we could. Your application will be considered on its merits, without regard to your race, age, gender, religion, sexual orientation, disability status or anything else. If there is anything we need to know to enable you to fully participate in our interview process, please just let us know in your application.
The Scale Up Collective – Go-to-market for challengers
We’re a London-based tech company on a mission to remove barriers between people and technology. To do this, we’re crafting intuitive, seamlessly connected products that improve our lives without getting in the way. We think tech needs a change. In a world where products all look the same, we don’t want to just make the same thing as everyone else. What we want is to create iconic products that we’re proud to share with family and friends. And that means we have to do things differently. This is the spirit that drives and sustains everything we do.
In two years, we’ve grown from an idea to a 420+ people-strong global team with offices in four regions and have sold over 1 million products…
“In a short amount of time, Nothing has captured some of Apple’s cultural Magic.” – Forbes
“Nothing is the most hyped tech company in years” – GQ
“Nothing has brought a breath of fresh air.” – Hypebeast
“The most exciting startup in consumer tech” – Input
Last summer we released Phone (1), our debut smartphone and the centre of our hugely ambitious consumer tech ecosystem. Launch week saw us trending on UK Twitter, clocking up YouTube views in the millions and securing press coverage in thousands of leading titles. We ended 2022 with the release of our third product: Ear (stick). 2023 brings the latest addition to our audio range that’s crafted with artistry, passion and innovation. Say hello to Ear (2), mighty little things.
The Role:
We’re looking for a Senior Audio Product Marketing Manager to join our growing team in London. You’ll lead Nothing’s consumer and marketing strategy for our growing audio product portfolio. This role is an exciting opportunity to influence future product development with a customer-centric perspective on new products and marketing strategy. The Senior Audio Product Marketing manager will partner with key divisions across our organisation and play a vital role in developing and defining a vital product category for Nothing.
Responsibilities:
- Lead Nothing’s consumer and marketing strategy for its growing Nothing’s audio product portfolio
- Define the target audiences within key industry verticals, and identify their specific needs, pain points and jobs to be done
- Collaborate with and drive alignment across organisation, including, product, sales, regional marketing, and commercial partner teams to land GTM strategy and execution
- Drive meaningful insights into the business and product strategy based on market trends, customer research, competitive analysis, and interactions with regional teams and business customers
- Be a key collaborator on areas such as strategy, product hardware and software strategy, and international , always coordinating with the regions
- Partner with sales teams on activating growth strategies across different regions
Requirements:
- 10+ years managing product marketing in consumer audio category, ideally with a category leading audio company
- Relevant experience in audio commercial applications or general AV (Audio/Video) knowledge including hardware and services.
- Consistent record of crafting compelling value positioning statements and target audience identification
- Problem solver that can generate strategy, organize planning and lead a cross-functional team of partners to drive execution
- Ability to simplify technical concepts into relevant value propositions targeted to specific audiences
- Demonstrated ability to forge highly effective cross-functional partnerships and lead decisions through influence
- Strong analytical skills, comfortable reviewing and analysing business performance metrics, KPIs, and ability to pivot when the data tells you
- Additional experience in startup environment a strong benefit
- Results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative
- Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries
We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.
Nothing
Marketing Manager EMEA – Skincare
• Hybrid or 1 day in the office each week
• Offices based in Buckinghamshire
We have an amazing role that has come up! Our client is iconic with world-leading health and wellness brands pioneering the way across multiple categories. With double-digit growth year on year, they still manage to maintain a true SME culture where your voice is heard, you can execute ideas quickly and you really feel like you are moving the needle – no red tape!
Whilst a corporate business they are passionate about flexible working; no hierarchy and they boast a fluid and flexible style which their employees love and so will you! Due to increased demand, we are looking for an ambitious Senior Marketing Manager EMEA within the consumer skincare division. You will be responsible for accelerating and leading the strategy across two much loved skincare brands within EMEA. The business has big plans for 2023/24, with exciting new NPD coming to market to shake up the category and bring in new growth.
Reporting into the EMEA Marketing Director your role will also be responsible for driving digital innovation to help grow revenue and increase market share. This role is all about autonomy. You will rule your own empire and control your destiny. In charge of a high performing team we are on the search for someone who is highly driven and looking to secure a high profile marketing role for a much loved skincare brand.
Responsibilities:
- Strategic marketing – building and executing strategies to grow revenue, increase market share, and improve efficiencies to present back to management
- Develop close partnership with EMEA leaders and global cross functional teams
- Define the pipeline plan for adapt markets in EMEA, sourcing from APAC lead market and US innovation initiatives
- Develop Skin Health brands in EMEA markets and develop communications, science and content assets as needed to support innovation and brand equity development.
- Oversee project teams, partnering w/ R&D, supply chain, Packaging and Design to conceptualize, research, develop and deliver new product initiatives
- Ability to identify consumer insights and explore opportunities for product innovation and innovative marketing and retail campaigns.
- Driving brand growth to outperform the market by understanding competition and developing strategic initiatives such as NPD.
- Ensuring delivery of brand P&L’s and forecast commitments, including Marketing budget management.
- Develop best in class digital 1st contents/campaigns
About You
- A BA degree is desirable. Master’s in business or marketing specialization preferred.
- Experience working for a quality consumer FMCG brand in a brand leadership marketing role (personal care, beauty, skincare or hair) category experience is essential for this role
- Digitally focused professional with a demonstrable track record of success within social media, influencers, e-commerce, performance marketing, on-line) is required ideally within beauty.
- Experience in successful partnership with R&D organizations to develop innovative products supported by specific and relevant brand messaging is required.
- Execution excellence: Problem solving and solution based ‘Can do’ approach.
- Possess strong analytical skills, a keen business acumen with commercial nous. Evidence of being both a brand and revenue builder, and a real team leader.
- Used to providing mentoring and coaching, constructive feedback, development opportunities, and recognition of direct reports. Adept at identifying opportunities to develop high potential staff, and influencing others.
This is a critical hire for the EMEA team who are experiencing quite phenomenal success and as such the long term opportunities for the individual are highly rewarding. This is an unbelievable career opportunity for someone who is hungry to grow their career.
Joining a team of passionate, hands-on marketing & sales specialists who work collaboratively you will be rewarded with a competitive salary package, learning & development, a vibrant and fun culture, rewarding benefits package. If you are looking to dial up your career this could be an amazing role for you!
KJ Talent & Partners