Chicago Casting Calls & Acting Auditions
Find the latest Chicago Casting Calls on Project Casting.
Production Types
Job Types
Skills
Manifest is a proudly independent content marketing agency, with honors that include Content Marketing Agency of the Year, a Silver Effie for Sustained Excellence, and Digiday’s Content Agency Partner of the Year. At Manifest, we build businesses and brands by delivering unmistakable content in just the right context. We don’t hire people who fit in. We hire disruptors who add to our culture. We embrace different backgrounds, different experiences, differing opinions, discussion, and productive debate. It is through embracing our differences that our greatest work is achieved. Our commitment to inclusion across race, gender, gender identity or expression, age, religion, identity, disability status, sexual orientation, national origin, and experience is what has powered us thus far, and it is what will ensure we stay Unmistakable.
We are hiring an experienced and social-obsessed Senior Social Media Manager to join our award-winning content marketing agency. The Senior Social Media Manager will be responsible for managing multiple social media accounts for our clients, developing and implementing social-first strategies, creating and curating engaging content, engaging with fans and followers through community management, and analyzing organic social media metrics to continuously improve performance and drive community engagement. Our ideal candidate has been responsible for day-to-day strategy and execution of social activities for both B2B and B2C clients.
Responsibilities
● Develop, execute, and maintain strategy and tactics on assigned accounts, including day-to-day social copywriting, social content calendaring and publishing, and community management.
● Build social listening dashboards through Meltwater to identify and tap into relevant trending conversations and to analyze owned and competitor handles.
● Lead the development and presentation of social media audits and playbooks.
● Collaborate with internal teams (editors and creatives) to brainstorm and execute social content to key audiences through various tactics and platform features.
● Actively participate in the development and presentation of performance reports, including measurement and metrics analysis, insights, and articulating opportunities for performance improvement in partnership with Data Intelligence and Creative.
● Participate in pitching new business and organic account growth opportunities, including conducting competitive research, developing innovative social strategies and building sales presentations.
● Stay abreast of new technology, industry trends, and platform improvements that affect digital media and craft relevant POVs that expand reach for client goals.
Requirements
● Approximately 6-8 years of hands-on experience working with mid to large size brands as a community manager or social media strategist, in an agency environment.
● Demonstrated mastery across social media platforms, and a portfolio to back it up.
● Ability to clearly and concisely articulate social media strategy and concepts and collaborate cross functionally, adding meaningful value throughout the process, from brainstorming to concepting to execution.
● Strong analytical skills and experience analyzing metrics to track success and inform future strategies.
● Excellent written and verbal communication skills.
● Bachelor’s Degree or equivalent professional experience required.
Manifest
We’re on the hunt for a content marketing dynamo who can take our existing social media presence to the next level! You’re the perfect fit if you’re both analytical and creative, with a personality that’s driven, decisive, and results-oriented. You are motivated by personal achievement, and you’re not afraid to take the initiative and make things happen.
As a critical thinker, you’re always looking for ways to improve and optimize our marketing campaigns, and you’re able to react quickly to changing needs. You love being close to the action, and building something great that you can be proud of.
We have aggressive growth targets, so if you’re not someone who thrives in a fast-paced, action-oriented environment where quick pivots in priorities are the norm, this would not be the job for you.
Let’s disrupt the chiropractic scene together!
Role Overview
The role of the Senior Content Marketer is to plan, execute, measure, and optimize our social media presence, organic content, and paid ads. The person in this role will be passionate about the “art” of marketing and will have an abundance of ideas for building efficient strategies. They must bring forth a strong arsenal of content techniques and paid media methods to promote our services and public image.
Responsibilities
On a day-to-day basis, you might find yourself doing all the following:
- Generate 120 inbound leads weekly (think Zuckerberg-level growth) through a mix of paid bookings, abandon cart, inbound calls, web chat, and social media.
- Craft consistent viral-worthy content to compete with the best brands on Instagram, Facebook, and YouTube and keeps engagement rates beyond 3%-8% while growing our channels faster than a turbocharged Tesla.
- Maintain online self bookings benchmarks and partial bookings weekly by creating high-touch sequences and driving conversions (because who doesn’t love a good funnel?).
- Develop and optimize new ad creatives weekly for our paid ad campaigns, ensuring our ROAS and conversion rates stay on target.
- Expand our online presence faster than a SpaceX rocket by growing YouTube subscribers and social media followers by 2% monthly, and our lead database by at least 3% monthly using a multichannel approach.
Qualifications
- You have 4+ years of experience in social media and online ads.
- Algorithm whisperer with a strong grasp of modern social media platforms.
- Creativity level: think Steve Jobs unveiling the iPhone.
- Mobile video production skills that make Mr. Beast proud.
- Analytical mindset, quick learner, and a critical thinker to outsmart our Wall Street genius founder.
- Direct response marketing pro and traffic temperature level.
- Tech-savvy multitasker with project management capabilities and a flair for captivating copywriting.
- Swift execution, team growth, and A-player accountability? No problem.
- Persistent, adaptable, and flexible in a fast-paced, analytical environment.
- Bonus points for prior management experience, including hiring and firing.
Intero Chiropractic
Position Announcement: Digital Coordinator, United for A New Economy (UNE)
United for A New Economy (UNE) is seeking a Digital Coordinator to manage the organization’s digital presence, including social media, email marketing, website content, and online fundraising efforts to build power to win social and economic change in Colorado.
Position Location: Denver Metro, Colorado
About UNE: United for a New Economy envisions vibrant, strong communities with the power to build an economic and political system where human lives are valued over profit and our common humanity triumphs over those that try to divide us by race and class. United for a New Economy builds people power for racial and economic justice so all Coloradans thrive. We do this by organizing in our communities across race, winning bold policy solutions for all, and building a multiracial voting majority that transforms the political system.
About the Position: The Digital Coordinator is responsible for online engagement within the state of Colorado including UNE’s core geographies Westminster, North Aurora and Commerce City. This position is part of a staff team who employ multiple strategies to accomplish the goals of UNE campaigns. The Digital Coordinator recognizes the role of race, income, age, immigration status, and other identities in shaping racial and economic disparities and consistently amplifies community voices to advocate for more equitable policy solutions.
Responsibilities:
● Develop and implement a comprehensive digital communications plan, including narrative development, messaging, media relations, and outreach strategies with help and input from UNE’s director team
● Manage and execute UNE’s social media strategy and paid advertising campaigns across multiple platforms, including Facebook, Twitter, and Instagram to build our digital presence and increase member engagement and reach of our social channels
● Create and implement email marketing campaigns, including newsletters, action opportunities, event invitations, and annual online fundraising appeals
● Manage and update the organization’s website, ensuring that content is accurate, up-to-date, and engaging
● Develop and manage the organization’s branding and visual identity, including logos, graphics, and promotional materials
● Increase UNE’s earned media presence by writing press releases and building relationships with media contacts to secure coverage in local and statewide outlets
● Coordinate and work with different vendors and contractors on digital projects
● Represent UNE and forward our communications narrative in coalition spaces
● Assist with tracking the digital aspects of civic engagement and other member engagement in UNE’s database
● Design and implement a regular reporting process of digital metrics, such as website traffic and social media engagement, to inform strategy and measure success
● Track changes to the digital tools and technology available and identify opportunities for UNE to innovate or adopt new best practices
● Recognize how your own identities show up in the work; welcome, reflect on, and act on feedback with an eye toward continuous learning about race, class and other lines of difference
Desired Qualifications:
● 2+ years of experience using social media, digital advertising, and other digital tools in an organizational context to engage people and mobilize them to take action
● Strong writing and editing skills with the ability to quickly draft sharp, persuasive and well-messaged copy for a variety of audiences (Bilingual Spanish/English or experience promoting content in multiple languages preferred)
● Expertise in a range of digital tools and tactics, including the different ways they can be leveraged in different campaign contexts
● Experience with graphic design and visual storytelling using Adobe Creative Suite or Canva
● Ability to design and lay out basic social media content and digital toolkits for UNE members and coalition partners
● Working knowledge of and experience in content management systems like WordPress and basic comfort level with HTML/CSS
● Proficiency in database management and list segmentation in CRMs like EveryAction
● Familiarity with Google Office Suite (Slides, Sheets, Docs) and Slack
● Project management and vendor management a plus (Ex. Website build outs, ad buys etc.)
● Ability to track, analyze, and report metrics related to online actions and fundraising efforts
● Proven ability to work collaboratively as part of a team
● Excellent organizational skills, self-motivator, and ability to drive projects to completion
● Discipline and ability to work effectively in a highly unstructured environment
● Desire to learn and openness to feedback
● Demonstrated commitment to racial and economic justice
The Digital Coordinator will be based out of UNE’s physical office in Commerce City, Colorado. The Digital Coordinator must have access to a car during working hours and is required to work some evenings and occasional weekend hours.
Compensation: UNE is committed to racial and gender equity. To counter pay inequality and uphold internal parity, we use a nonnegotiable starting salary and benefits system. The starting salary for this position is $57,222. UNE gives uniform annual salary increases effective on the anniversary of the employee’s date of hire.
UNE provides a competitive benefits package:
● UNE pays 100% of premiums for family health, dental, and vision;
● Generous paid time off including holidays, vacation and personal holidays;
● Employer-matched retirement;
● Paid family leave and paid sick leave;
● Monthly cell phone stipend;
● Hybrid work environment
How to Apply: Interested applicants should send (1) cover letter/email, (2) resume, and (3) three professional references and (4) 1-3 digital work samples: graphics, videos, and/or websites to Desiree Westlund, Deputy Director:
No phone calls, please. Applications will be accepted until the position is filled.
UNE is an Equal Employment Opportunity employer. People of color, women, individuals with disabilities and members of the LGBTQ+ community are Strongly Encouraged to Apply.
UNITED FOR A NEW ECONOMY
Manifest is a proudly independent content marketing agency, with honors that include Content Marketing Agency of the Year, a Silver Effie for Sustained Excellence, and Digiday’s Content Agency Partner of the Year. At Manifest, we build businesses and brands by delivering unmistakable content in just the right context. We don’t hire people who fit in. We hire disruptors who add to our culture. We embrace different backgrounds, different experiences, differing opinions, discussion, and productive debate. It is through embracing our differences that our greatest work is achieved. Our commitment to inclusion across race, gender, gender identity or expression, age, religion, identity, disability status, sexual orientation, national origin, and experience is what has powered us thus far, and it is what will ensure we stay Unmistakable.
We are hiring an experienced and social-obsessed Senior Social Media Manager to join our award-winning content marketing agency. The Senior Social Media Manager will be responsible for managing multiple social media accounts for our clients, developing and implementing social-first strategies, creating and curating engaging content, engaging with fans and followers through community management, and analyzing organic social media metrics to continuously improve performance and drive community engagement. Our ideal candidate has been responsible for day-to-day strategy and execution of social activities for both B2B and B2C clients.
Responsibilities
● Develop, execute, and maintain strategy and tactics on assigned accounts, including day-to-day social copywriting, social content calendaring and publishing, and community management.
● Build social listening dashboards through Meltwater to identify and tap into relevant trending conversations and to analyze owned and competitor handles.
● Lead the development and presentation of social media audits and playbooks.
● Collaborate with internal teams (editors and creatives) to brainstorm and execute social content to key audiences through various tactics and platform features.
● Actively participate in the development and presentation of performance reports, including measurement and metrics analysis, insights, and articulating opportunities for performance improvement in partnership with Data Intelligence and Creative.
● Participate in pitching new business and organic account growth opportunities, including conducting competitive research, developing innovative social strategies and building sales presentations.
● Stay abreast of new technology, industry trends, and platform improvements that affect digital media and craft relevant POVs that expand reach for client goals.
Requirements
● Approximately 6-8 years of hands-on experience working with mid to large size brands as a community manager or social media strategist, in an agency environment.
● Demonstrated mastery across social media platforms, and a portfolio to back it up.
● Ability to clearly and concisely articulate social media strategy and concepts and collaborate cross functionally, adding meaningful value throughout the process, from brainstorming to concepting to execution.
● Strong analytical skills and experience analyzing metrics to track success and inform future strategies.
● Excellent written and verbal communication skills.
● Bachelor’s Degree or equivalent professional experience required.
Manifest
We are seeking an enthusiastic, creative and hands-on Marketing Assistant to join our team and drive awareness for consumers, retail printing and mobile products within the USA market.
This is a fantastic opportunity for a recent graduate or for someone in their early career to drive new initiatives, aligned with the latest market trends, across marketing channels events, promo, and in-store, and looking for ways to promote outside of existing channels.
Responsibilities
- Execute and implement local marketing strategy across key marketing and communication channels, including through PR, Pop-Ups, Events, and partnership promo activities.
- Assist in managing the budget process for all items planned and produced.
- Work with the Business Managers to provide marketing support for account sales plans.
- Assist the account’s marketing team with design and implementation details to ensure effective delivery of marketing collateral.
- Identify potential new channels and develop and implement activities to create awareness and leads within these areas – Channel relevant trade advertising, trade show, channel events..
Requirements:
- Degree or equivalent experience, ideally within Marketing or Business.
- Experience in digital and retail consumer marketing (Advantageous).
- Prior experience managing 3rd party vendors and agencies (Beneficial).
- Previous experience of content creation.
- Excellent written and verbal communication skills.
- Strong interpersonal skills.
- Ability to work accurately, confidently and without close supervision.
- Excellent Excel and presentation skills.
- Awareness to all elements of the marketing mix.
Edge Active Marketing
The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.
Responsibilities
- Identify target audiences, objectives and desired outcomes of marketing campaign
- Research and develop marketing strategy, and evaluate success strategy
- Develop content of marketing campaigns
- Stay up-to-date on current marketing trends
- Manage and allocate budget correctly
- Entry and management of appropriate documentation in Sales Force (CRM) for prospects/clients as well as customer workflow
- Completion of quote calculations, rate sheets, order commitments, and sales
Qualifications
- Bachelor’s degree in marketing or related field
- 2 + years of relevant experience
- Strong analytical, communication, time-management and creativity skills
- Strong ability to focus on customer/market and take initiative Experience with social media
808 Marketing
Job Description:
Are you someone who is always up to date on the latest social media trends? Do you love being creative while maintaining strong attention to detail? Are you looking for a position with fantastic growth opportunities? Bottom Line Marketing is looking for a full-time Social Media Content Coordinator! We are looking for someone who not only loves social media and content creation but is interested in strategically growing the digital presence of our clients. This position is in person at our West Palm Beach office.
The Social Media Coordinator will work in the Social Media Department alongside other content coordinators and department managers to support the social media needs of our clients. Early on, the Social Media Coordinator will confidently take ownership of the social media presence for a number of clients. This includes making graphics and writing copy that uniquely reflects each client’s voice and brand. Conducting market research to understand the latest trends and staying up to date with social media best practices is an ongoing expectation.
Responsibilities:
- Responsible for the conceptualization, creation, and scheduling of content on Facebook, Instagram, TikTok, Pinterest, LinkedIn, Twitter, etc.
- Assist in notification management and engagement across all social media accounts.
- Regular communication with the team on social media best practices, trends, content, advertisements, and reporting to establish tangible and successful goals that balance engagement and growth.
- Conception, facilitation, and management of social media giveaways, influencer partnerships, and contests to boost organic engagement and following.
- Advise clients and departments on industry standards, current trends, and platform growth.
- Collect relative social media analytics to create comprehensive organic social media performance reports to improve future marketing strategies and
Qualifications and Skills:
- A Bachelor’s Degree in Marketing or a related field or equivalent work experience.
- The candidate must have a strong passion for social media, graphic design and digital marketing.
- The candidate must have an interest in the luxury retail industry and must have the ability to elevate the brand with creative out-of-the-box thinking.
- The candidate must have excellent knowledge of emerging trends on Instagram, Facebook, LinkedIn, Pinterest, and Twitter.
- Work well with others in a collaborative environment and possess a positive attitude.
- Must have strong copywriting and communication skills.
- Ability to strategize, create social media performance reports, and is comfortable with data analytics in relation to digital advertising.
- Be extremely organized, have an entrepreneurial spirit (self-starter), and be timely.
- Must be able to find resolutions to a problem and create actionable steps.
- Excellent communication skills (both verbal and written) & attention to detail are a must.
- Must have graphic design experience including Adobe Suite, specifically Photoshop and Lightroom.
- SproutSocial, Meta Business Suite, and Canva experience is a plus
Bottom Line Marketing
*THIS IS NOT A JOB AT FORCEBRANDS*
**MUST BE ABLE TO COMMUTE TO RAHWAY, NJ HQ 4X/WEEK**
SUMMARY:
This brand is a sizable, fast-growing, profitable manufacturer, marketer, and distributor of branded, better-for-you fresh and frozen foods sold to leading retailers nationally including Food, Mass, and Club Stores. The Company has over 80,000 sq. ft. of manufacturing and warehouse space in the Tri-State area. They are engaged in an aggressive expansion program which includes deepening the brand’s connection with consumers, broadening the product portfolio and channel penetration, and beginning the next stage of capacity and warehouse expansion. The Company’s unique culture is a critical component to its success. Led by two highly successful, serial entrepreneurs, they have built a fast-paced, demanding environment yet treats every employee like family. Our client’s management team is focused on building an apolitical environment and treating employees, vendors and customers in a fair and ethical way.
The increasing Brand-focus and requirements for greater analytics and insights that comes from the Company’s success are the drivers to create this position within the organization. Due to the unique nature of the organization, cultural fit will be an important element of the hiring process.
SCOPE:
Reporting to the CMO, the Director of Marketing will play a major role in growing the brand. Specific responsibilities include:
- Serve as an enthusiastic steward and advocate for growing brand equity;
- Aid in developing the long term strategic plan and the annual marketing plan;
- Develop metrics to monitor marketing performance against plan and expectations on an ongoing basis. Provide ROI analysis and recommendations on an as needed basis.
- Assist in the development of a more refined understanding of the Brand, its consumers and overall market trends;
- Monitor market changes and shifts in competitors’ programs and recommend appropriate actions;
- Lead the monthly data analytics to provide better understanding and insights into marketplace performance;
- Monitor the marketing budget and making appropriate trade-offs;
- Help develop a highly effective marketing team;
- Play a key role in the new product development process. Help drive the process from concept to product execution and consumer programming;
- Oversee marketing communications, including digital/social marketing, branding, public relations, advertising, trade shows, market research management, and website content and design;
- Work closely with the sales organization to develop and manage channel and partner strategies and programs.
EXPERIENCE:
8-10+ years of increasing success in a brand management organization, most recently as Director or Marketing or as experienced Category Manager of a mid-size company in a high velocity consumer products food business. The candidate must be a practical, ‘hands-on’ brand management executive who not only demonstrates creativity but will also have a demonstrable track record of excellence in driving results, executing plans and delivering both the top-line and bottom-line results. The Director of Marketing will have deep knowledge of marketing to all channels as well as leading edge experience with digital/social marketing, retailer tie-ins and event marketing.
- The ideal candidate has been classically trained at a large consumer packaged goods company and then moved into a middle market marketing-driven company.
- The Director of Marketing will have demonstrated:
- A strategic but practical approach to marketing:
- An understanding of consumers and consumer needs;
- Success in new product development;
- Ability to respond to competitive actions;
- The ability to build marketing plans based on strategic goals and company capabilities and resources;
- Experience translating marketing plans into practical action plans and then personally leading the execution of those plans;
- Understanding retail challenges and opportunities: shelving, demos, merchandising and using marketing/innovation;
- A solid track record of developing the skills and capabilities of their teams.
PERSONAL ATTRIBUTES:
- Curiosity
- Personal passion for food and healthy eating
- A collaborative team player
- An ability to work effectively in an entrepreneurial environment
- A hands-on “do-er”, action oriented, high level of enthusiasm and tenacity.
- Highly analytical
- A quick learner who can rapidly embrace a new organization, culture, and responsibilities
- Possesses leadership skills and sound business judgment
- A believer in measuring performance and return on investment
- Ability to develop productive relationships with all members of the senior management team, customers, vendors, etc.
- Strong communication skills
- High integrity
- Kindness
EDUCATION: Bachelor’s degree with MBA preferred
ForceBrands
Turnberry is a leader in the design, development, and management of multi-use real estate properties. We create exceptional destinations that inspire how people live, work, and play.
Our portfolio of projects is diverse: retail hubs and shopping centers that anchor communities and offer an experience on par with a visit to a world-class museum. Hotels that set the standard for luxury, and service hotels that feel like home. Impeccably designed residences with every convenience for both owners and renters. Class “A” office space with state-of-the-art infrastructure and unexpected amenities. Turnberry projects anchor their surrounding communities, and fuel economic growth – all while creating long-term asset value.
Position Summary
Reporting to the President and Chief Financial Officer, The Director of Marketing for Turnberry Development will oversee Turnberry’s brand and content strategy and campaign delivery ensuring a thoughtful and consistent brand approach across the Turnberry development portfolio. This position will be responsible for overseeing a wide array of business functions including leading and producing project deliverables including presentations, decks, and internal and external (client/customer) communications. The Director of Marketing for Turnberry Development will be the primary marketing resource for Turnberry Residential (Condo/Apartment projects) and Turnberry Hospitality (upcoming hotel/restaurant projects).
Responsibilities
- Collaborates cross-organizationally with discipline leaders (marketing, development/construction, hospitality/retail) to deliver campaigns and strategies to engage prospective clients, partners, customers, and drive brand value.
- Develops and champions a next-level activation of the brand strategy of the development department including refinement of brand positioning, value propositions, brand expression (visual and verbal) and stakeholder/brand champion engagement.
- Leads planning and execution of Turnberry Development’s brand marketing and content tactics across all offerings: retail, hospitality, residential, and commercial. This would include physical and digital branding (i.e. signage, billboards, digital media, etc.) for new and existing projects
- Deliver creative solutions that align with the brand and support marketing campaign goals and strategies.
- Partners internally and engages external agencies to design content and thought leadership programs to engage customers, clients, and prospects and feed campaign strategies
- Implements go-to-market brand campaigns for new projects and developments and supports any re-branding of existing concepts throughout the portfolio.
- Identifies analytics and measurement protocols to measure the impact of brand marketing efforts to align to growth goals.
Qualifications
- 10+ years of professional brand management, marketing, content, and branding experience
- Real Estate, Hospitality, or Retail experience preferred, Residential Marketing strongly preferred.
- Experience influencing a broad group of stakeholders and senior leaders to build bridges and design brand marketing solutions.
- Degree in Marketing or Business (MBA preferred)
- Demonstrated experience leading marketing in a national organization with market specific needs/strategies
- Leadership of demand generation and digital marketing activities
- Demonstrated experience with brand leadership and creative execution
- Demonstrated ability to design, execute and measure marketing programs that contribute to the overall growth
- A strategic thought partner, with critical thinking, excellent judgement and exemplary leadership
- Demonstrated experience leveraging marketing technology and digital assets to enable the lead generation and conversation activities
- Demonstrates creativity and flexibility to solve problems and develop unique approaches to address business opportunities
Turnberry
About Free Fly:
Free Fly Apparel is a Charleston, SC-based performance clothing company specializing in unique bamboo material blends. Before launching in 2011, we spent over two years of research and development to come up with the softest performance fabrics imaginable. Our design philosophy is anchored in fun and adventure while superior design and craftsmanship remains our focus. Whether you’re on the water, exploring the mountains or hitting the gym, we’re confident this will quickly become your favorite shirt. Free Fly’s products are sold throughout 400+ specialty stores (domestic and international) and they are also available through our website at www.freeflyapparel.com.
Free Fly is seeking a highly innovative, data-driven, customer-focused senior marketing manager to drive its customer lifecycle and retention efforts. The person in this role will lead the charge to ensure that every Free Fly customer is properly nurtured throughout their lifecycle. Our ideal candidate is enthusiastic, motivating, influential, and has a passion for leveraging data insights into creative campaigns and programs that will add substantial value to the Free Fly customer experience. They will become the expert on our customer base and use tactics such as email, SMS, loyalty program, and package inserts to accomplish their objectives. They will be responsible for the measurement of those tactics and providing a feedback loop to internal stakeholders. They should also have experience collaborating cross-functionally.
Job Tasks and Responsibilities
- Responsible for strategy and execution of retention programs (Email, SMS, Loyalty, Inserts)
- Responsible for weekly, monthly, quarterly channel performance reporting as well as tracking to key KPIs and forecasts
- Quantify the business impact of retention programs and continue to evaluate and refine program to maximize program effectiveness
- Identify trends in the data what can inform retention roadmap/longer term initiatives
- Develop customer forecasts, aligning goals with business priorities, but backed by actionable retention plans and initiatives
- Oversee the on-going campaign development, execution, and management of retention programs (i.e. loyalty, pro and corporate programs), executed across marketing channels and consumer touch points, to achieve customer and financial business goals
- Oversee and develop content strategy for retention programs in partnership with creative team
- Transform customer data into actionable insights, defining key KPIs, to track program effectiveness, customer migration and loyalty over time. Ensure data is interpreted and provided in an accurate, actionable, and consistent manner to internal teams
- Develop, manage, and scale lifecycle marketing – existing and new customer loyalty strategies to drive business goals, including but not limited to, customer retention, full price sales, promotions, etc.
- Develop playbooks for promotional versus non-promotional driven retention strategies and manage promo code strategy across all retention channels
- Partner closely with Customer Success team on VIP, loyalty, and ‘surprise and delight’ initiatives
- Ensure that campaign setup and execution support category strategy and goals, aligning with Growth Marketing team and cross-functional partners to make shifts to strategy to support
- Create and facilitate a formal process to report and update all key partners and senior leadership on all programs, initiatives, and customer KPIs
- Develop strong partnerships with cross-functional partners to support programs that will profitably grow the business, maximize customer retention, acquisition, and reactivation
Minimum Qualifications
- Bachelor’s Degree
- 5+ years of work experience in digital marketing
- Retention marketing experience in lifecycle programs, segmentation and automation strategy
- Retail/DTC organization experience is preferred
- Experience with Google Analytics is required
- Experience with Klaviyo, Attentive, CRM, and Loyalty software is preferred
Required Competencies
- Strong ability to assess competing priorities and multi-task
- Ability to quickly learn and navigate several internal processes, procedures, as well as data and content development processes
- Proven ability in synthesizing and interpreting data and customer insights into successful marketing strategies
- Enthusiastic, passionate, and creative; thrives on thinking outside of the box to create new best-in-class customer experiences
- Strong leadership skills, coupled with excellent interpersonal and relationship management skills
- Excellent verbal and written communication and presentation skills, plus ability to clearly articulate and express complex and sometimes technical ideas to a wide variety of people and groups at any level
- Strong strategy and analytics skills, with an advanced understanding of success metrics.
Free Fly is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace for all employees.
Free Fly Apparel