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The ideal candidate will create and maintain a strong online presence for our company. They will implement online marketing strategies through social media accounts in an effort to increase brand awareness. Additionally, this individual will understand the target audience and create an appropriate strategy to reach this group.  

 

Responsibilities

  • Research target audience and discover current trends
  • Create engaging text, video, and image content
  • Monitor web traffic
  • Develop optimal posting schedule

Qualifications

  • Bachelor’s degree in Marketing or related field
  • Experience as a social media coordinator
  • Strong communication, multitasking and analytical skills

Celebrity Wings Entertainment LLC

Live! Hospitality & Entertainment began with The Cordish Companies’ branded entertainment districts, which set a new standard for design and best-in-class customer experiences. Projects such as Texas Live! Xfinity Live!, Kansas City Live! and Bally Sports Live! are among the highest profile sports and entertainment destinations in the country. Live! has now grown to encompass branded casinos and hotels, all delivering our unique blend of excitement, customer service, and best-in-class design and amenities.

The Senior Digital Marketing Manager will be responsible for the overall performance of the Live! Hospitality District and Brand websites. The person in this role will develop and implement the company’s web-based marketing strategy by partnering with the counter Senior Digital Marketing Manager (responsible for Paid & Social Media, as well as Email Marketing) to promote the company’s brand, attract visitors, grow the database, and generate internet sales.

Supervisory Responsibilities:

None.

Duties/Responsibilities:

· Plans and implements web-based marketing strategies and campaigns via the company’s website(s).

· Collaborates with web development and design teams; provides guidance on marketing-related aspects of the company’s web presence.

· Collaborates with external and internal partners to monitor and improve search engine optimization (SEO) results for the company’s site(s).

· Develops performance dashboards, with key KPIs (i.e. Sessions, Revenue, Conversion Rate)

· Leads the upgrade to Sitecore 10.3, in partnership with the casino digital marketing team

· Acts as the project lead for upcoming district website builds

· Develops regular reporting cadence measuring each website’s performance while making ongoing recommendations to improve performance

· Develops and expands company’s web presence through social media, email, web advertising, and other online sources; promotes company brand through these channels.

· Coordinates with field marketing team members to ensure active promotions and campaigns are represented on the website(s).

· Develops a comprehensive website test plan (i.e. A/B testing, offer testing)

· Maintains current knowledge of trends and developments in online marketing and website performance.

· Acts as the project leader for the development of the future Live! Hospitality mobile app

· Assists with budget preparation for marketing department.

· Performs other related duties as assigned.

Required Skills/Abilities:

· Extensive knowledge of digital marketing principles and strategies.

· Proficient with HTML, web design, marketing automation, and Google Analytics.

· Familiarity with the Sitecore Digital Experience Platform, or other similar sophisticated digital experience platforms (i.e. AEM, AWS)

· Excellent written and verbal communication skills.

· Proven ability to plan and implement marketing campaigns.

· Excellent organizational skills and attention to detail.

· Excellent time management skills and ability to meet deadlines.

· Proficient with Microsoft Office Suite or similar software.

Education and Experience:

· Bachelors degree in Marketing, Business, Communications, or related field required.

· Seven-plus years of related experience preferred.

Reports to: Senior Vice President of Marketing

Live! Hospitality & Entertainment

Synergy Interactive is partnering with a global media production company to fill a Marketing Manager position.

*This contract position is hybrid in Newark, NJ,

NOTE: NO 3RD PARTY CANDIDATES OR RESUME SOLICITATIONS WILL BE ACCEPTED

Responsibilities:

  • Deliver campaigns from end to end: manage the creative process, targeting and segmentation, day-to-day operations (planning, tracking, timelines, reporting), stakeholder submissions, and optimization.
  • Partner across internal teams to develop and implement optimal customer experiences.
  • Support and deliver business approvals for campaigns with relevant stakeholders including leadership, finance, and legal.
  • Test and learn across new and existing platforms, with eye towards scaling testing and optimization capabilities.
  • Design, write and test highly effective marketing campaigns to improve customer acquisition.
  • Coordinate and build relationships with marketers across Amazon and externally with partners.
  • Use data and testing to optimize campaign content and targeting for all communications.
  • Deliver campaign plans and deliverables on time and on budget.
  • Develop and analyze performance metrics, create metrics updates and dashboards, and track performances against goals and share with senior leadership.

Basic Qualification:

  • Bachelor’s Degree in marketing, economics, business, engineering and/or relevant field of study.
  • 2-5 years of relevant work experience in acquisition and/or performance marketing.
  • Demonstrated ability to build, execute, and scale cross-functional marketing programs.
  • Superior oral and written communication skills with an innate attention to detail.
  • Ability to manage time and multiple priorities with a variety of internal and external stakeholders.
  • CRM or Lifecycle Marketing (acquisition, retention, winback, churn)
  • Experience with Email, Affiliate, and/or Digital Advertising.
  • Proven experience in managing performance-oriented campaigns.
  • Experience in the entertainment or media businesses.
  • Aptitude with basic SQL queries
  • Thorough understanding of awareness marketing principles
  • Proven experience finding creative ways to do more with less, and a track record of staying on budget.
  • Proven experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms.

Synergy Interactive

ENTERTAINMENT SOCIAL MEDIA COORDINATOR   

We are seeking a talented social media coordinator to help in the execution of campaigns across the digital and social landscape. The ideal candidate is well-versed in social media marketing and strategy, has strong writing skills, and is comfortable in a fast-paced creative environment. You must have experience publishing within the digital and social landscape, and familiarity with social media analytics. Entertainment industry experience is a bonus. 

ABOUT WATSON DESIGN GROUP 

We develop campaigns and digital experiences for clients in the entertainment sector across earned, owned, paid and experiential space. From the creation of an identity and style to a digital content hub or a 360 interactive platform, Watson creates experiences that carry our client’s stories to audiences across the globe. The ambition at Watson is to continue to build upon our award-winning campaign work and integrate the expertise of new creative approaches and technologies to our business. 

THE ROLE 

Our Social Media Coordinators are responsible for the direct execution of social calendars, which includes publishing creative content across channels, assisting with copywriting / copy editing and content optimization (identifying relevant trends, hashtags, etc). This role is vital to both Account Management teams and Creative Strategy teams in assisting with the organization of assets, internal and external calendars, and the development of campaign reports. 

Core responsibilities include: 

  • Publishing creative content across varying social media platforms, ensuring posts are published correctly and on time. This also includes assisting the creative team in QAing creative content and making sure creative is at spec. 
  • Setting up channels, updating skins, updating bios, etc. 
  • Maintaining campaign calendars and anticipating creative and publishing needs – flagging with the Account Manager when relevant. 
  • Proactively and consistently vetting replies across all social channels, flagging spam, monitoring sentiment, and tracking performance. Working with the Creative Strategy team to execute community management. 
  • Talent auditing. Keeping a close eye on talent channels and additional engagement opportunities to share with the team. 
  • Regularly developing analytics reports under the guidance of the Strategy team that outline both data and strategic recommendations based on performance and trends. 
  • Monitoring real-time conversation and sentiment, making actionable creative recommendations to the team. 
  • Quote pulls and script coverage as needed, helping the team to understand the tone, key themes, and beats of a title.
  • Supporting Account Managers and Strategists across assigned proposals and campaigns. This includes attending brainstorms, ongoing idea development, platform recommendations, and copyediting. 



Our ideal candidate: 

  • Is incredibly organized. 
  • Is proactive and communicative. 
  • Is passionate about entertainment – movies, television, art, culture. 
  • Is highly collaborative and eager to learn about film and entertainment marketing.
  • Thrives in an exciting, fast-paced environment. 
  • Has excellent writing skills, knows the difference between “there” and “their.”
  • Bachelor’s in marketing, journalism or communications a plus 
  • Has some experience with social CMS and/or analytics tools


Watson Design Group, Inc.

Entry Level Marketing Assistant

Santa Ana, CA, 92703

Full-Time/On-Site

$34,500-$45,500 base + OTE

Are you tired of working in the retail or hospitality industry?

Do you want to progress, but cannot advance in your current role?

Can you learn quickly and easily adapt to new situations?

If so, we’d love to meet you because we have multiple openings to fill ASAP in order to keep up with high client demand from our clients.You’ll be working as part of a team helping our client increase their market share, enhance their reputation, promote specific products and services, and collect feedback from local consumers.

We provide ongoing training and support, so no specific experience or degree is required!

We’re simply looking for people that:

  • have a positive attitude and are goal-oriented
  • have a strong work ethic and desire to succeed
  • enjoy working with customers and are open to on-site work
  • are willing to learn new skills and expand their comfort zones
  • are looking for full-time hours and are able to start within 2 weeks
  • are over 18, eligible to work in the USA and able to commute to Santa Ana, CA

You’ll get a chance to:

  • learn new transferable skills that will help you long-term
  • meet some great like-minded people, building your network
  • receive one-on-one and group coaching from industry experts
  • earn above the national average through base + commissions
  • travel throughout the state, country, and possibly internationally
  • advance based on results and capabilities rather than seniority or office politics
  • attend exclusive dinner meetings, sporting events, entertainment, awards galas, and more!

Send your resume through the online application process for immediate consideration. We aim to contact successful applicants within 1-3 working days, so please be sure your email address and phone number are included on your resume.

Edge Branding Inc.

As a Marketing Coordinator for this fast-growing media company, you will be someone who is a quick learner, meticulously organized, and someone who excels at moving project details along.

The right person in this role is someone who is a thorough and efficient self-starter with the ability to successfully handle multiple initiatives simultaneously.

This role would support the marketing department with various projects + activations across a network of shows + brands.

How you bring it:

  • Expertise in tactical execution of marketing responsibilities
  • Proven ability to write exceptional copy and clearly communicate CTAs
  • Ability to communicate effectively between internal and external teams + build necessary resources to do so efficiently
  • Detail-oriented and organized
  • Proven ability to balance multiple projects + project responsibilities
  • Experience in managing deadlines for more than one project at a time
  • Willingness to learn quickly and jump headfirst into new things
  • Understanding of marketing initiatives and how to efficiently communicate

What we bring to you:

  • Commitment to intentional leadership development for all employees
  • Dedication to company culture and promoting mental health
  • A talented team of collaborative and passionate employees to support your work
  • An appreciation for diverse work experience and backgrounds
  • A chance to work on shows from a leading network for true crime podcasts
  • Competitive base salary and bonus incentives
  • Benefits contribution
  • 401(k) retirement plan with a match
  • Paid time off
  • Team events and activities

What You’ll Do:

  • Support the marketing team in executing campaigns
  • Create assets that provide an overview of marketing initiatives to communicate key information to different teams
  • Conduct market research and identify marketing opportunities
  • Coordinate new material creation for promotional material and activations
  • Work with internal + external teams to keep marketing projects moving by facilitating assets and deliverables
  • Assist with writing copy for various different platforms
  • Implement a process for tracking deadlines + tasks for marketing initiatives
  • Organize and manage the storing and access of important files for the marketing department
  • Manage various marketing-related inboxes by fielding inquiries and distributing them to the right teams
  • Identify areas of opportunity in the ad space and make recommendations to the marketing team
  • Keep a finger on the pulse of marketing campaigns, the entertainment industry, and emerging trends

Sound like you? We hope to review your resume and experiences soon! If we think there may be a match, watch for a text and/or email from us to get things rolling.

Field of Talent

$$$

(Freelance/Project Based Opportunity)- LA, CA

BET+ Digital Marketing Coordinator Reporting to: Director, Acquisition and Partnership Marketing

BET+ is a premium online streaming service with exclusive originals and thousands of TV episodes and movies from the best Black creators, like Tracy Oliver, John Singleton, Mara Brock Akil, Will Packer, and many others. A joint venture between BET Networks and Tyler Perry Studios, BET+ allows users to stream Black culture including hit movies, TV shows, documentaries, stand-up, and specials, all in one place, commercial-free. The new service from BET Networks, a subsidiary of ViacomCBS Inc., is the official home of Tyler Perry’s film, TV and stage works. Visit BET.Plus to learn more.

Overview BET+ is seeking a Digital Marketing Coordinator responsible for supporting the planning, execution, and project management of BET+’s marketing operations. The successful candidate will have a passion for paid media, and experience running and scaling campaigns across major multiple channels, including but not limited to; paid social, programmatic, SEM, app install and CRM. The candidate will also bring a highly analytical, creative, and flexible approach to the role, which will be essential to delivering breakthrough thinking to drive growth for BET+

Key Responsibilities:

• Support the Subscriber Acquisition and Retention teams to execute and refresh media campaigns • Develop a working knowledge of campaign objectives and goals, guidelines and strategies and an understanding of how that is translated into paid media

• Create and maintain campaign documentation inclusive of flowcharts, acquisition charts, media purchase authorizations, creative delivery charts, etc.

• Maintain media budgets and overall budget summaries for assigned campaigns

• Partner with Finance & Procurement teams to track purchase orders and ensure accurate invoice reconciliation

• Manage records of media plans, insertion orders, team schedules, contracts, and more.

• Assist in the evaluation of media partners and work closely with internal team and agency partners in reviewing POVs

• Support campaign performance analysis to identify optimization opportunities

• Stay informed with respect to industry trends, direct competitor activities and emerging partners and opportunities

• Schedule team meetings

Requirements

• 2+ years marketing experience

• Some knowledge of digital media planning and buying

• Excellent quantitative and data analysis skills

• Ability to build and foster strong relationships with internal stakeholders and external partner • Effective communication and presentation skills

• Ability to lead all aspects of multiple projects and prioritize workload in a fast-moving environment

• Bachelor’s degree or equivalent

• Entertainment industry experience, working in agency environment

• Experience with data management platforms and tag managers

Location: Los Angeles, California

BET

Title: Director, Marketing

Department: Company 

Reports to: VP of Marketing 

Company and Position Summary: 

Mass Appeal is an entertainment company dedicated to telling stories from the perspective of those who shape and shift culture. Since 1996, we have documented the emerging movements that influence popular ideas. Today, Mass Appeal is the elevated voice of Hip Hop and its ever-expanding sphere of influence. Integrated offerings in content, music and creative services stoke Mass Appeal’s ability to maximize the impact of our output. Our diverse school of thought separates us from friends and foes alike.

 

The Director, Marketing for Mass Appeal is primarily responsible for marketing efforts for the music division and its artist roster, as well as assisting in marketing strategies for Mass Appeal across all of its divisions. The Director of Marketing will work closely with the VP of Marketing on creating strategies for music releases and for the overall Mass Appeal brand.

 

Job Responsibilities:

  • Work closely with artists and their representatives to define marketing objectives and oversee campaign execution.
  • Collaborate with and drive marketing efforts from all label teams including social, radio, press, commerce, production, A&R, and international efforts.
  • Manage the conception, communication, and execution of marketing campaigns including but not limited to audience growth campaigns, and all digital and physical/OOH initiatives.
  • Plan, and account for project and campaign marketing budgets, deliverables, and timelines with the VP of Marketing.
  • Manage/update necessary marketing materials including artist decks, bio, video descriptions and more.
  • Assist with the direction of creative assets and marketing collateral to ensure visual communication and brand standards are met.
  • Handle campaign execution with a focus on domestic and international audience engagement and growth.
  • Manage team shared drive to ensure all assets are uploaded in appropriate folders.
  • Develop relationships and secure opportunities with marketing partners, agencies, and DSPs.
  • Work alongside the Director of Label Production for the delivery of all assets to various distribution partners and be actively involved in sales pitches, while managing and adhering to delivery deadlines.
  • Contribute digital strategies for the company, label and artist releases. Consult and provide promotional drivers, and marketing ideas when applicable.
  • Identify KPIs for each project 
  • Provide marketing support across Mass Appeal Media divisions.

Qualifications:

 

To perform this job to the standards of Mass Appeal, an individual must be able to perform each essential duty successfully. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions of the job.

 

Education:

 

College Degree in a related field; one year of relevant career experience may be substituted for each year of college.

 

Experience:

  • 6+ years professional marketing experience
  • Music industry experience with an emphasis in marketing
  • Knowledge and experience in the ever changing music industry
  • Organize, prioritize, and execute a wide range of tasks with heavy workloads and tight deadlines
  • Management experience with internal and external stakeholders 
  • Creativity and willingness to think outside the box
  • Strong teamwork skills and communication abilities with the ability to write and convey marketing plans/efforts to artist teams and senior executives 
  • Strong interpersonal and teamwork skills, including adaptability, personal effectiveness, and the ability to establish quick rapport
  • Proficiency in Microsoft Office programs, including: PowerPoint, Excel, Outlook, Word
  • Degree qualified or equivalent

Mass Appeal

Canela Media is the fastest-growing Latina-founded media and entertainment company in the United States and Latin America with OTT properties including Canela.TV, Canela Music and Canela Kids. The company is a true start-up, founded in 2019 and backed by the most reputable investment groups in the world.

Overview:

We are looking for an experienced, talented, and self-starting Client Success Manager to become a trusted client partner with excellent communication and analytical skills.

The successful candidate will collaborate closely with other internal teams including ad-ops strategy and technology to support client onboarding, delivery, optimization, reporting, and relationship management.

This role will be a “go-to” resource for exceptional customer experiences at the account and campaign levels. Client Success Managers own client relationships and related campaigns from start to finish and oversee all aspects of campaign execution, utilizing the strategic ‘pod’ of assigned teammates/resources to ensure campaigns are adequately scheduled, creative assets are collected on a timely basis, and campaigns configured accurately, launch on time, and achieve client media KPIs.

The role will report to the Client Services Director and will be based in California.

Responsibilities

  • Develop and cultivate positive business relationships with clients and sales, creative design, sales research, and technical teams.
  • Collaborate with internal cross-functional teams and external partners to discuss upfront & scatter campaign set up (i.e. placements, targeting and KPI goals), execution and optimization for campaign success
  • Serve as client-facing expert and representative for the campaign management team; Provide campaign updates, insights, and reporting
  • Accountable for campaign management across multiple accounts, from implementation into Order Management System through entire life-cycle of the campaign
  • Initial point of contact to troubleshoot issues as they arise; Managing and providing the resolution of issues such as discrepancy between reporting systems and creative malfunctions.
  • Communicate with Media teams and/or client creative partners to recommend necessary creative changes to meet campaign specific specs
  • Experience in ad serving technologies such as CM (Campaign Manager), Sizmek, Innovid, Extreme Reach, and Placement IO.
  • Work with external partners to ensure tracking tags are provided for optimal measurement criteria (i.e. VVF (verification viewability fraud), etc.)
  • Continuously review performance reports to provide highlights and potential issues on a regular cadence; Monitor and creatively optimize campaigns’ underperformance, over-pacing, or any other campaign-related metrics.

Qualifications:

  • 4-5 years of experience managing digital media campaigns
  • Ability to work independently and with diverse groups
  • Excellent interpersonal skills, with the ability to take initiative in a challenging, fast-paced environment of multiple priorities
  • Strong knowledge of the ad tech ecosystem and technical market standards (VAST, VPAID, ad-serving, SSP, DSP, DV, IAS, etc.)
  • Knowledge of DFA/DCM, Sizmek, and various third-party video ad-serving platforms
  • Ability to analyze, extract, and clearly communicate insights from complex data sets
  • Excellent verbal and written communication skills with an exceptional eye for detail/organizational skills
  • Willingness to learn and create solutions that challenge the status quo
  • Critical thinking and problem-solving abilities in support of client’s needs
  • Exceptional project management skills: demonstrated ability to perform under pressure to meet deadlines, prioritize and manage detailed budget

Canela Media

***THIS POSITION IS BASED OUT OF ORLANDO, FL (ON-SITE IN AN OFFICE SETTING, MONDAY-FRIDAY)***

ABOUT US

At Earl Enterprises® bring together the power of people, services and creative genius to build innovative sustainable companies that guests can enjoy today and in the future through our diversified international brand portfolio of Planet Hollywood, Buca di Beppo, Bertucci’s, Bravo, Brio, Earl of Sandwich, Chicken Guy! and TooJay’s to name a few. Earl Enterprises® continues to grow as a leader in the field of entertainment, leisure, tourism, hotel, and restaurant consultant services. Come join us onward and upward.

POSITION SUMMARY

The Director of Digital Marketing is responsible for developing and executing online digital marketing campaigns for all Earl Enterprises brands. This position will also be responsible for creative and content for the websites and will ensure all online brand information is current.

What You’ll Do

  • Plan, organize, monitor, and lead the enterprise digital marketing and technology projects and ensure resource alignment, engagement, commitment, and risk management
  • Drive the digital marketing strategy, aligned with brand standards, execution and budget
  • Manage digital marketing processes, plans and spend optimization across digital properties and device types
  • Collaborate with the Brand Marketing team and IT to design and develop new innovative digital programs that elevate and advance our digital brand presence
  • Optimize online content for maximum visibility and ranking on search engines
  • Implement and manage social media programs, including Facebook, Instagram, Twitter, Snapchat, YouTube and Blog
  • Assist in the ongoing development and upgrade of the corporate websites and specific landing pages
  • Develop and monitor interactive presence including: social media, online media
  • Generate content and ideas for promotions on social media channels
  • Measure the impact of social media on overall marketing efforts
  • Develop and maintain relationships with loyal guests/fans of the brands; identify and implement programs to utilize those guests/visitors as brand ambassadors
  • Monitor and utilize new media and technology as they emerge
  • Research, analyze, and monitor financial, technological, and demographic factors in order to capitalize on market opportunities
  • Engage with site visitors/guests when appropriate and disseminate guest feedback through proper channels
  • Ensure consistency between interactive and traditional media: content, branding, and offers
  • Act as a Marketing liaison with the web developer to coordinate all website content changes, creative changes and Search Engine Marketing efforts and offers
  • Coordinate with external listing sites to ensure information about the brands are current and updated as offers, locations and menu information change
  • Implement processes to ensure all online offers and promotions have unique POS (Point of Sale) identifiers/codes to determine level of success
  • Review of and assist with in-restaurant digital media content (video programming, digital media boards, etc.)
  • Manage online ordering and ecommerce platforms
  • Manage email marketing initiatives and overall calendar

What We’re Looking For

  • Experience in Restaurant digital marketing is required
  • At least 5 years of experience planning and developing successful online marketing campaigns and strategies
  • At least 5 years of expertise of Hands-on expertise managing Paid Search, Email, SEO, Affiliate, Display, Mobile, and Social campaigns required
  • At least 3 years of experience managing direct reports
  • Demonstrate strong creative instincts balanced with very solid strategic and analytical capabilities
  • Ability to operate independently while establishing strong working relationships with co-workers and cross-functional teams
  • Experience in marketing on all social media channels
  • Extensive understanding of online marketing industry trends and tactics
  • Strong interpersonal skills and ability to build professional relationships
  • Strong communication skills for interacting with senior management
  • Excellent verbal, written, and analytical skills

SKILLS & ABILITIES

Education: Bachelor’s Degree (four year college or university) required. Business Marketing or Communications degree preferred

Experience: Five to seven years related experience preferred

Computer Skills: Microsoft Office required. Adobe Creative Suite preferred. Experience with WordPress and HTML experience with CRM platforms

Earl Enterprises

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