Chicago Casting Calls & Acting Auditions

Clayton Services is searching for a Marketing Coordinator to join a thriving engineering firm in Houston. The Marketing Coordinator will be responsible for firm-wide marketing material production, including statement of qualifications.

Job Type: Direct Hire
Pay Rate: $50,000-$80,000/year, depending on experience
Benefits: Medical, dental, vision, 401k, PTO, and more.

Marketing Coordinator Responsibilities:

• Support a variety of marketing activities, including the maintenance of databases, client files, project description files, mailing lists, brochures, and mailers.
• Assist in the production of a variety of statement of qualifications (SOQs)
• Provide quality control checks, including proofreading for grammar and RFQ compliance
• Work with technical staff to develop marketing materials and SOQs
• Coordinate, update, and maintain internal marketing databases (resumes, project sheets, contacts, etc.)
• Prepare and develop materials for meetings, presentations, and special marketing campaigns as needed
• Coordinate the planning of marketing activities and events
• Assist in the maintenance and creation of material for the company website and social media accounts
• General administrative duties
• Other duties as assigned

Marketing Coordinator Skills and Abilities:

• Excellent communication skills, both written and verbal
• Excellent time management skills
• Excellent organization skills
• Ability to work in a fast-paced, deadline-driven work environment
• Ability to successfully collaborate and work with others
• Microsoft Office Suite proficiency
• Adobe Creative Suite (Photoshop, InDesign, Acrobat) proficiency

Marketing Coordinator Education and Experience:

• Bachelor’s degree in Marketing, Communication, English, Journalism, Graphic Design, or a related field preferred
• Previous marketing experience required ideally working for an engineering or architecture firm

Marketing Coordinator – Immediate need. Apply today!
Clayton Services

OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions. We help new and established companies get fast access to the funds they need for daily operations. As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization.

OTR has been recognized as a “Top Workplace” by the Atlanta Journal-Constitution since 2016!

As Marketing Communications Manager, you will be responsible for planning, developing, and implementing marketing communication strategies across all internal and external channels. A successful candidate will have a love of words, know how to get the heart of a compelling message, and clearly and consistently communicate in multiple mediums. You are creative, confident, organized, and ready to make a difference in the lives of truckers across the country. You will focus on leading and cultivating a team of exceptionally skilled marketing experts, utilizing the concept of radical candor as a guiding principle. Your ability to foster teamwork and motivation within the team comes effortlessly.

Responsibilities:

• Manage a Team of Specialists. Lead a team of two across social media, client communications, and events, and partner closely with our demand generation and partnership team—ensuring project plans are in place, deadlines are met, and content is on point.
• Develop & Refine Messaging. Conduct research and get to know our clients to identify strong and differentiated value propositions across multiple audiences (e.g., new and existing carriers, partner organizations, influencers and employees) and products. Translate into key messages and ensure consistent use across the organization.
• Write Marketing Collateral. Divide and conquer to create, write and proof-read content for external and internal communications, including websites, newsletters, print materials, events, email marketing, social media, videos and presentations.
• Support Brand & Design Efforts. Collaborate with vendors and internal content creators to ensure OTR is represented in the best light possible no matter the medium.
• Coordinate Launch & Adoption of New Products and Services: Conceptualize, define, and execute product launch strategies and messaging both within existing client base and to the greater market.
• Explore New Communications Opportunities. Bring ideas to the table for how we can further establish OTR as a thought leader, trusted partner, and preferred choice in the industry. Stay up to date on industry and marketing trends and developments.

What we look for:

• 3-5+ years of work experience in marketing communications, content marketing or copywriting
• 2+ years of people management experience with a passion to influence a strong marketing team
• Familiar with acquisition and loyalty/lifecycle marketing, especially targeting consumers or small businesses via digital channels
• Creative thinker with exceptional written communication skills capable of developing strong messaging across multiple target audiences and defining guidelines and standards for visual and written assets
• Problem solver able to execute multiple projects simultaneously while motivating, encouraging, and ensuring cooperation among team members
• Experience with Salesforce Marketing Cloud preferred
• Degree in English, Journalism, Marketing or Communications

Benefits:

OTR provides a competitive, comprehensive compensation package for our full-time employees:

• Paid Certifications
• Certification Bonus
• Eligibility for Individual and Company bonus programs
• Medical, Dental, Vision, Life/ AD&D Insurance, Short-Term Disability
• Pet Insurance, Paid Family Leave, Employee Assistance Program
• Fully Paid Maternity Leave
• 401(k) with Company Matching
• 12 days of Paid Time Off, 4 Sick/Mental Health days, 7 Paid Holidays, 2 Flex Holidays
• Weekly Catered Lunches
• Company Paid Fitness Membership
• Volunteer Days and Opportunities with Company-Partnered Charities
• Internal Inclusion programs

OTR’s mission is to create exceptional value for our clients by providing industry leading financing and back-office solutions. Three pillars that are crucial to supporting that mission are outstanding customer service, technology that creates efficiency for ourselves and our customers, and a culture that provides the opportunity for employees to achieve greatness.

OTR Solutions is an Equal Opportunity Employer

OTR Solutions

Marina Maher Communications (MMC) is a creatively driven, digital-first communications agency that delivers scaled influence, cultural relevance, and brand talkability for our Fortune 200 consumer, healthcare, and corporate clients. We tap into the power of influence to connect brands to culture; consistently breakdown barriers to spark conversations and drive business results. Founded nearly 40 years ago under the premise of marketing to women, today that concept translates into an audience-first mentality: delivering the right message to the right consumer, via the right voices on the right platforms. Innovators at heart, we love to build and challenge the status quo. That’s why PRovoke Media named us Agency of the Decade.

For the entrepreneurially minded, working at MMC is an amazing opportunity to get people talking, thinking and behaving differently. We’re relentlessly curious, always creating, innovating often, agile and responsive. This spirit is reflected in our deep commitment to fostering and cultivating a culture and environment where we celebrate and advance diversity, equity and inclusion for all MMC staff. As a team, we’re on the pursuit to identify and advance efforts to ensure our agency reflects our communities and the communities of the clients that we serve.

THE ROLE:

Are you passionate about all things beauty and haircare? Are you obsessed with finding the latest and greatest trends and creatively bringing them to life? Are you a creative problem solver, who’s looking to innovate? Do you want to work with some of the top creators across social media platforms to create innovative, exciting influencer work? Does the thought of bringing content to life with a team of creative, social and digital first creators spark joy? If so, we are looking for an Account Supervisor of Influencer Marketing, who would support a prestigious haircare brand within our consumer portfolio!

In this role, you’ll contribute to creative, results-driving influencer marketing solutions and partnerships that service diverse audiences in the consumer haircare space, as well as help the agency uplevel our expertise in this area of critical importance to our growth. In addition to being an influencer marketing specialist, you also understand social media marketing, are a strong writer and can navigate a fast-paced and ever-evolving client and cultural landscape: you’re collaborative, but you’re ready to take charge, and at a point in your career where you feel ready to start leading. As part of our 25+ team comprised of social, digital and influencer experts, you’ll learn from like-minded communicators and have access to tools and resources to keep your inspiration levels high.

YOUR DAY-TO-DAY:  

• Support the execution of influencer programs (includes social content creation, events, social activations, etc.)
• Capture program results to facilitate program recap reports and real-time program optimizations
• Actively participate in brainstorms, team meetings and influencer networking sessions, contributing innovative, creative solutions leveraging influencer marketing tactics to deliver on brand business goals
• Serve as first point of contact for influencer partners and vendors. This includes:
  • Work with influencers to authenticate platforms to confirm capacity to achieve business results
  • Maintain strong relationships with multicultural, beauty and consumer/lifestyle influencers
  • Build positive working relationships with influencer agents, networks and tools
  • Co-create content with influencers that feels authentic to their platform while serving the brief
• Be a strong team player who works well in a highly integrated team model (internal and external)
• Identify and vet influencers to meet business goals and serve as co-creators and ambassadors for our brands
• Possess an insatiable appetite for content creation, technology and digital trends:
  • Co-create content with influencers that is poised to deliver on brand goals without sacrificing influencers’ creative value
  • Fluency in digital and influencer platforms and their creative executional functions/capabilities
  • Provide ongoing insights into consumer trends for real-time influencer content optimizations
  • An eye for trends, emerging platforms and hot topics relevant to our brands and business
• Advocate breakthrough digital work that complies with best practices including:
  • Understanding social etiquette for influencer and client relations
  • Compliance with ethical standards (FTC regulations, etc.)
  • Interest in latest technology and how it impacts influencer marketing (i.e. Artificial Intelligence, Blockchain, etc.)
  • Conducting research to support current campaigns and new business activities
  • Sharing team successes to the broader agency
  • Leveraging paid media to increase the reach of influencer and social content
  • Reviewing and revising talent contracts in partnership with legal experts

WHAT WE ARE LOOKING FOR:

• 4-6 years of experience working in influencer marketing or related field
• Bachelor’s degree in Marketing, Communications, PR, Journalism, or related field
• Outstanding communications skills (verbal, written, and presentation) and a dynamic social presence
• An understanding of social media strategy (organic, paid), platforms and community management best practices
• Comfortable with data/analytics, in order to mine for insights and optimizations; as well as measurement and reporting
• An aptitude for tools and the ability to quickly pick up on new technology
• Excellent organizational skills with the ability to manage multiple projects at once
• An eye for quality visual and written content
• Strong verbal and written communications
• Proficiency in Excel, Word and PowerPoint
• Ability to thrive in a fast-paced environment with a solutions-oriented mindset
• Strong team player who works well in a highly integrated team model (internal and external)
• Experience and passion for mentoring and managing junior talent

WHAT MMC OFFERS:

• Generous time off
• Gift week – we’re closed the last week of the year!
• Comprehensive health and wellness benefits
• Physical fitness and wellness stipends
• Savings program with company match
• Family Forming Benefit (paid parental leave) and Carrot Fertility (egg freezing, IVF benefits)
• Flexible work arrangements
• Professional learning and development opportunities
• Tuition reimbursement
• Transit benefits
• …and so much more!

The anticipated salary range for this position is ($75k-$110k). Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available.

MMC / RXMOSAIC is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.

Employees from diverse or underrepresented backgrounds are encouraged to apply.

Marina Maher Communications (MMC)

LeadStack Inc. is an award-winning, one of the nation’s fastest-growing, certified minority-owned (MBE) staffing services provider of contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we’re proud to partner with some of the most admired Fortune 500 brands in the world.

Title: Marketing Assistant
Location: ONSITE –  Brea , CA
Duration: 3 Months
Pay Range : $19 / hour 
Job ID:23-00980

Project description:
-Lead qualification for prospective customers in need of hardware upgrades
-Lead qualification for current customer base to expand new revenue streams with proprietary or exclusive product offerings
-Funnel management and refinement in Customer Relationship Manager (CRM) via Salesforce.com
-Administrative activities including creating and editing Microsoft Excel and Microsoft Word documents, transcribing meeting minutes, project tracking, email and phone communication with marketing and sales partners.

Requirements:

• Bachelor’s degree or enrollment.
• Experience working in an office and team environment
• Proficiency using Microsoft Office programs including Outlook, Excel, Word and PowerPoint
• General computer skills including typing, performing internet searches, social media communication
• Strong verbal and written communication skills
• Positive, friendly attitude and personality
• Availability 20-40 hours per week M-F

To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/

Should you have any questions, feel free to call me at 650-984-7004 or send an email on [email protected]
LeadStack Inc.

Tri-state, Florida, or Texas – WFH 4 days per week

110-130k Base + Excellent Benefits

Our start-up client is a well-funded, well-positioned customer management consultancy that delivers end-to-end across the customer journey. As a trusted partner to organizations that value customer centricity, they deliver research, deep market insights and analysis, business development solutions, design, innovation and so much more. To facilitate growth, they currently have an exciting opening for a Senior Marketing Manager.

As a Senior Marketing Manager, You Will

• Develop and run full marketing strategies
• Oversee a growing team
• Execute and analyze marketing campaigns
• Drive demand generation
• Lead budget management
• Oversee branding and design management
• Develop and execute impactful email marketing campaigns
• Develop and build a content strategy
• Deliver cross-channel social media campaigns
• Perform website management

The ideal Senior Marketing Manager will possess the follow skills, traits, and experience:

• Degree level education
• 5+ years marketing experience
• 2+ years management experience
• Proven record of strategy development and execution
• Passion for branding, marketing, and creative thinking
• Results oriented
• Budgeting and project management
• Multi-tasking and prioritization
• Effective decision making

The successful Senior Marketing Manager can expect:

• An initial base salary circa 110-130k
• Generous PTO and wellbeing days
• Medical, dental, vision, FSA/HAS
• 401K
• Career development and progression
• Flexible working

The Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing, and IT recruitment services to the business community throughout North America, the UK, Europe, and Australia.
Certus Recruitment Group

Windstream is a leading provider of advanced network communications and technology solutions for consumers, small businesses, enterprise organizations and carrier partners across the U.S.
Windstream offers bundled services, including broadband, security solutions, voice, and digital TV to consumers. The company also provides data, cloud solutions, unified communications and managed services to business and enterprise clients. The company supplies core transport solutions on a local and long-haul fiber-optic network spanning approximately 150,000 miles.

About the Role:

As the Creative Director for Kinetic, you will provide leadership to the in-house creative team of graphic artists and copywriters. This team works on creative concepts through executions of consumer communication touchpoints, such as digital advertising, website pages, social media, direct mail, event support, and other sales materials.

What You’ll Do:

· Manage and mentor a team of creative professionals, including graphic designers, copywriters, and other creative roles, providing guidance and feedback to ensure high-quality deliverables.
· Generate innovative and impactful ideas for marketing campaigns, branding initiatives, and content creation, translating strategic objectives into compelling creative pieces.
· Oversee the governance of brand identity, ensuring consistency across all marketing materials across channels, while exploring opportunities for enhancement.
· Collaborate with cross-functional teams, such as marketing, product, and communication teams, to develop and execute integrated marketing campaigns across various channels, including digital, print, social media, and events.
· Provide clear creative direction to internal teams and external agencies, guiding the development of visuals, messaging, and overall creative assets to ensure alignment with brand guidelines and campaign objectives.
· Drive the creation of visually appealing and engaging marketing assets, including graphics, videos, illustrations, and other multimedia elements, as well as compelling copy and storytelling that resonate with the target audience.
· Ensure the quality, consistency, and timely delivery of creative projects, reviewing and approving all creative materials, and providing constructive feedback to enhance creative output.
· Stay informed about the latest marketing trends, design techniques, and industry best practices, applying relevant insights to enhance creative strategies and deliverables.
· Collaborate with the marketing leadership team to manage the creative budget effectively, ensuring optimal allocation of resources and tracking expenditures.

Do You Have:
– Extensive experience and a strong portfolio demonstrating expertise in creative direction, visual design, copywriting, and overall brand development.
– Proven ability to lead and inspire creative teams, fostering a collaborative and innovative environment, while effectively managing resources and timelines.
– Strong strategic mindset with the ability to align creative concepts and campaigns with broader marketing objectives and target audience insights.
– Deep understanding of brand development, positioning, and marketing principles, with a keen eye for design and a passion for storytelling.
– Significant experience in creative roles within marketing, advertising, or related industries, with a track record of delivering successful campaigns and driving business results.
– Excellent verbal and written communication skills, with the ability to effectively articulate and present creative concepts and strategies to both internal and external stakeholders.
– Ability to thrive in a fast-paced and dynamic environment, managing multiple projects simultaneously, and adapting quickly to changing priorities and deadlines.
– Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), as well as familiarity with project management tools, collaboration platforms, and marketing automation software.
– Strong analytical and problem-solving skills to assess creative performance, gather insights, and optimize campaigns for better results.
– Bachelor’s Degree required; MBA is preferred.
Our Benefits:
– Medical, Dental, Vision Insurance Plans
– 401K Plan
– Health & Flexible Savings Account
– Life and AD&D, Spousal Life, Child Life Insurance Plans
– Educational Assistance Plan
– Identity Theft, Legal, Auto & Home and Pet Insurance
– https://windstreambenefits.com

Windstream DEI&B Statement: Connecting people in a world of infinite possibilities. At Windstream, we celebrate the authenticity and uniqueness of our people and their ideas. The diverse voices of our employees fuel our innovation and the inclusive, equitable culture we are building fosters belonging and empowers each one of us to create amazing customer experiences.  

Our Employee Resource Groups:
· WinVets – Veteran Employee Resource Group
· WOW – Women Employee Resource Group
· WINPRIDE – LGBTQ+ Employee Resource Group
· WBPN – Black Professional Resource Group
· WARG – Ability Resource Group
· LaFamilia –Hispanic Resource Group
Windstream

Reporting to the Chief Commercial Officer, the Director of Digital and CRM will oversee all digital touchpoints including website maintenance and merchandising, paid digital marketing, social media, email, data analytics and CRM. The right candidate will have significant e-commerce experience including customer journey mapping/UX design and lead generation expertise to grow the customer database and drive conversion for growth in revenue, passenger count and profitability. Key accountabilities including traffic generation to both website and call center through digital channels and establishing website as a strong revenue and guest experience contributor, database management, customer segmentation and strategy and execution of promotional & targeted lifecycle campaigns.

Must be able to utilize data from multiple sources to develop insights and strategies that result in greater customer retention, the acquisition of new customers and assist in the development of key strategic initiatives and projects. The ideal candidate will be a self-motivated individual who can accelerate digital innovation, including an understanding of AI technology, and foster a culture of continuous improvement focused on driving measurable results.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Department Oversight

• Lead a cross functional digital team responsible for a holistic digital marketing strategy including traffic generation to website, all aspects of website UX and functionality, email marketing, social media and CRM.

• Plan and budget for digital marketing channels including but not limited to paid search, display advertising, retargeting, website merchandising, affiliate marketing, mobile advertising, social advertising, SEO and emerging media.

• Establish digital guest experience roadmaps to drive traffic growth, customer engagement, lead generation and conversion across B2B and B2C.
• Drive, nurture and convert qualified traffic and leads through the company’s digital channels.
• Develop targeted campaigns including event-based triggers and lifecycle communications across key moments and customer segments
• Craft personalization strategies to increase customer engagement and leverage customer database.
• Establish and manage the company’s marketing database, including list acquisition, list hygiene, retention, deliverability, and audience segmentation.
• Develop analytics-based product approach to optimize performance and investment across digital acquisition and retention channels with a focus on measurement, testing, and monitoring of results.
• Establish creative requirements to support digital channels and work with content team on content creation and distribution.
• Identify the latest digital technologies and current digital trends affecting the industry
• Own and manage relationship with outside agencies including digital media and website support.
• Work with IT department and outside digital resources to innovate and bring ideas to market quickly.
• Establish collaborative working relationships and communication with commercial colleagues in B2B marketing, sales, contact center, groups and air department, as well as stakeholder teams in operations, product, revenue management, HR and finance.

• Oversight
• Manage a team of digital marketing colleagues via weekly, monthly and annual deliverables – also some designers
• Define team roles and improve departmental processes
• Plan team development with HR and executive leadership in order to prepare staff for new skills and growth. Define and quickly adapt to resourcing needs within department.

Measurement and Governance

• Create and maintain performance marketing dashboard reporting on core business KPIs
• Deliver analysis on performance of channels and drive a data driven approach to all aspects of marketing
• Collaborate with Director of Partner Marketing to conduct comprehensive competitive analysis to inform go-to-market planning and synchronize campaigns. Report on notable market trends, share insights with commercial colleagues, management, and other stakeholders
• Set digital budgets in conjunction with CCO and manage including monthly spend management, forecasts, accruals and ROI measurement. Recommend investments in external agencies and appropriate marketing technology.

EXPERIENCE, EDUCATION AND SKILLS:

• Bachelor’s Degree or equivalent combination of education, training and experience
• 8-10 years progressive digital & e-commerce experience including team leadership
• Travel/hospitality experience a plus
• Exceptional data analytics skills to drive e-commerce strategies and decision-making.
• Drupal, Salesforce Sales Cloud and Marketing Cloud experience desirable
• Experience in UX mapping and design, developing and managing product roadmaps and executing A/B tests.
• Strong communication and interpersonal skills – both written and verbal – to communicate strategies and results throughout the organization.
• Problem-solver and self-starter capable of working in a fast-paced environment
• Innovative business leader who is continuously seeking more effective and efficient technologies and solutions.
• Intellectually curious collaborator; inclusive and open minded to others’ ideas.

Robert Half

About Us:

JAE Electronics, Inc. is a wholly owned subsidiary of Japan Aviation Electronics Industry, Ltd., Tokyo, Japan. JAE Electronics, Inc., was established in the United States in 1977 and has multiple offices across the U.S., but is based out of Irvine, CA, a hub for advanced technology. We are a recognized leader in providing solutions for complex design problems. To provide our customers with a base of knowledgeable experts, we frequently seek individuals with specific areas of expertise.

GENERAL POSITION SUMMARY:

The Product Marketing Manager will be responsible for leading new business initiatives to expand the Aerospace Division of JAE into markets outside of the downhole oil & gas industry. This individual will be responsible for identifying markets and applications for the Aerospace Division’s products, marketing the Aerospace Division’s non-oil products, managing and supporting multiple teams of sales representatives, and directly engaging with new and existing customers. This individual should have a record of success in expanding company objectives and exceeding business goals, excellent presentation and communication skills, and should have experience in “greenfield” business development (not just maintaining existing accounts).

This individual should have a solid understanding of and be able to effectively interface with customers and internal stakeholders on the following topics:

• Basic principles and construction of accelerometers, gyroscopes, and IMUs
• Motion sensor applications (navigation, vibration control, seismic sensing, etc.)
• Market analysis (understanding product requirements, market trends, estimating market size, understanding competition in the market, etc.)
• Product marketing (creating marketing materials, social media promotions, digital advertising, trade show preparation, etc.)

The Product Marketing Manager must be able to effectively communicate with people from a wide variety of backgrounds, technical skill levels, and cultures. They must be able to gather information from multiple sources, effectively relay technical information, and work with both engineers and procurement professionals to address their needs. They must also be driven to seek out opportunities and leads in often obscure and niche markets.

GENERAL POSITION SUMMARY:

The Product Marketing Manager will be responsible for leading new business initiatives to expand the Aerospace Division of JAE into markets outside of the downhole oil & gas industry. This individual will be responsible for identifying markets and applications for the Aerospace Division’s products, marketing the Aerospace Division’s non-oil products, managing and supporting multiple teams of sales representatives, and directly engaging with new and existing customers. This individual should have a record of success in expanding company objectives and exceeding business goals, excellent presentation and communication skills, and should have experience in “greenfield” business development (not just maintaining existing accounts).

This individual should have a solid understanding of and be able to effectively interface with customers and internal stakeholders on the following topics:

• Basic principles and construction of accelerometers, gyroscopes, and IMUs
• Motion sensor applications (navigation, vibration control, seismic sensing, etc.)
• Market analysis (understanding product requirements, market trends, estimating market size, understanding competition in the market, etc.)
• Product marketing (creating marketing materials, social media promotions, digital advertising, trade show preparation, etc.)

The Product Marketing Manager must be able to effectively communicate with people from a wide variety of backgrounds, technical skill levels, and cultures. They must be able to gather information from multiple sources, effectively relay technical information, and work with both engineers and procurement professionals to address their needs. They must also be driven to seek out opportunities and leads in often obscure and niche markets.

Responsibilities:

• Develop new business opportunities with key accounts.
• Manage multiple teams of commission-based sales representatives.
• Identify new markets and applications for the Aerospace Division’s products.
• Actively manage the marketing of the Aerospace Division’s non-oil and gas products.
• Perform short, mid, and long term business planning and forecasting.
• Provide recommendations to and coordinate with JAE leadership and Engineering about market trends and new product opportunities.
• Travel to customer locations and to Japan, as needed, for training, meetings, etc.
• Participate in industry trade association meetings and committees as deemed necessary by the JAE management.
• Represent JAE at various industry trade shows.

Requirements:

• Bachelor’s Degree in Science/Engineering, Business or Marketing are acceptable; Electronic Engineering major is preferred
• Minimum 5 years of experience in business development for technical products (preferably in an Aerospace or motion sensing field)
• Minimum of 2 to 4 years expiernace in client relationship/ account management
• Ability to travel up to 30%
• Japanese language knowledge preferred

JAE Electronics

Job Description:

• This role is responsible for developing consistently engaging online and application experiences across multiple platforms, products, and channels.
• While not responsible for the production of assets or campaigns, this role will lead the continuous evolution and communication of the Executional Excellence Guidelines that need to be developed.
• This person works closely with the entire Digital Health organization, Brand Marketing teams, our Technical Field Force, and third-party External Partnerships to actively contribute to the design and deployment of all email/web assets and campaigns in order to achieve high consumer and customer engagement (e.g., open rates, click through rates, time on site, sign-up, revenue generated on actions).
• Responsible for the development, implementation and execution of the (B2B) product marketing strategy to grow our digital health product portfolio.
• Shape product narratives, targeted audience segmentation drivers, and end-to-end product positioning.
• Own and manage platform content, ensuring it meets the needs of the target audience. (awareness, education, acquisition, conversion, loyalty, etc.).
• Conceive and propose new strategies and concepts, guiding those projects to completion-including marketing for new product launches, driving traffic, and optimizing marketing channels.
• Invent and analyze, test and learn opportunities to drive results to scale into broader efforts across the digital product portfolio.
• Build traffic-driving campaigns for current and future product and feature launches.
• Create marketing assets to support campaigns in partnership with dedicated in house design and external agency partner teams.
• Utilize creativity and judgment to develop solutions based on an ever-changing landscape and customer usage patterns.
• Take into account design aesthetics and be adept in persuasive copywriting to develop strategic campaigns that resonate with the end customer.
• Provide high level analysis of potential business opportunities utilizing insights from market research, industry trends, competitive intelligence, and understanding of vet clinic and pet owner needs.
• Establish proper methods to quantitatively and qualitatively measure the customer experiences resulting from marketing programs.
• Continuously elevate the caliber of the organizations use of multiple marketing channels to deliver positive customer experiences.
• Develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs.
• Identify opportunities to automate, scaling limited resources, freeing up time for high value-added activities and thinking.
• Recognize the point of diminishing returns and redirect efforts when current approach is not achieving desired outcomes.
• Support and provide best practices which include business communication skills, process development and presentation, requirement gathering, marketing program design, testing, and implementation to strengthen digital health product portfolio.
• Ensures strategy and tactical plans are in support of the overall product roadmap, customers, and overall digital team objectives.
• Through social media, influencer marketing, web, and email, lead key brands presence and evolution in digital, implementing best practices and utilizing data and insights for continued evolution.
• Leverage brand/category followers and industry for insights, content, ideas and innovation.
• Drive consistent execution of product marketing strategies, tactics and campaigns with internal and external cross functional teams.
• Report to Leadership on key metrics of measurement maturity across the portfolio, analyzing and interpreting trends and providing actionable insights.
• Encourage and adopt customer (B2B2C) perspectives to anticipate expectations and work with stakeholder teams to develop and evolve solutions accordingly
• Lead comparative assessments of competitor product marketing, messaging, and delivery mechanisms.
• Utilize tools and feedback to create communication and marketing activation plans.
• Understand which marketing deliverables and associated business impact are the most effective depending on the stage of the customer journey and product life cycle.

Skills:

• Team player: ability to work well with others in a collaborative environment.
• Unrelenting in looking for innovative approaches to have impact on the business.
• Quickly comprehend complex projects and respond with thoughtful & professional guidance.
• Paid Digital and Social Media strategies including analytics.
• Email marketing and Execution of omni-channel marketing campaigns.
• Lead Nurturing/Acquisition Marketing and Audience Development.
• Digital Campaign mapping and tracking.
• 1-2 years experience building, launching and reporting on campaigns using Adobe Analytics, Campaign, Magento, Target, Audience Manager, Tableau, Pardot, Veeva and Salesforce.
• Exceptional organizational, project and people coordination skills.

Education:

• Bachelors degree in Business, Marketing or related field.
• Excellent written and verbal communication skills.
• 5-7+ years experience in product marketing, brand marketing, digital marketing and/or marketing communications, diverse B2B channel management.
• Experience with demand creation funnel, lead gen optimization, conversion to opportunities and maximizing ROI.
• Proficiency with MS Office.

Cynet Systems

Job Description:

• This role is responsible for developing consistently engaging online and application experiences across multiple platforms, products, and channels.
• While not responsible for the production of assets or campaigns, this role will lead the continuous evolution and communication of the Executional Excellence Guidelines that need to be developed.
• This person works closely with the entire Digital Health organization, Brand Marketing teams, our Technical Field Force, and third-party External Partnerships to actively contribute to the design and deployment of all email/web assets and campaigns in order to achieve high consumer and customer engagement (e.g., open rates, click through rates, time on site, sign-up, revenue generated on actions).
• Responsible for the development, implementation and execution of the (B2B) product marketing strategy to grow our digital health product portfolio.
• Shape product narratives, targeted audience segmentation drivers, and end-to-end product positioning.
• Own and manage platform content, ensuring it meets the needs of the target audience. (awareness, education, acquisition, conversion, loyalty, etc.).
• Conceive and propose new strategies and concepts, guiding those projects to completion-including marketing for new product launches, driving traffic, and optimizing marketing channels.
• Invent and analyze, test and learn opportunities to drive results to scale into broader efforts across the digital product portfolio.
• Build traffic-driving campaigns for current and future product and feature launches.
• Create marketing assets to support campaigns in partnership with dedicated in house design and external agency partner teams.
• Utilize creativity and judgment to develop solutions based on an ever-changing landscape and customer usage patterns.
• Take into account design aesthetics and be adept in persuasive copywriting to develop strategic campaigns that resonate with the end customer.
• Provide high level analysis of potential business opportunities utilizing insights from market research, industry trends, competitive intelligence, and understanding of vet clinic and pet owner needs.
• Establish proper methods to quantitatively and qualitatively measure the customer experiences resulting from marketing programs.
• Continuously elevate the caliber of the organizations use of multiple marketing channels to deliver positive customer experiences.
• Develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs.
• Identify opportunities to automate, scaling limited resources, freeing up time for high value-added activities and thinking.
• Recognize the point of diminishing returns and redirect efforts when current approach is not achieving desired outcomes.
• Support and provide best practices which include business communication skills, process development and presentation, requirement gathering, marketing program design, testing, and implementation to strengthen digital health product portfolio.
• Ensures strategy and tactical plans are in support of the overall product roadmap, customers, and overall digital team objectives.
• Through social media, influencer marketing, web, and email, lead key brands presence and evolution in digital, implementing best practices and utilizing data and insights for continued evolution.
• Leverage brand/category followers and industry for insights, content, ideas and innovation.
• Drive consistent execution of product marketing strategies, tactics and campaigns with internal and external cross functional teams.
• Report to Leadership on key metrics of measurement maturity across the portfolio, analyzing and interpreting trends and providing actionable insights.
• Encourage and adopt customer (B2B2C) perspectives to anticipate expectations and work with stakeholder teams to develop and evolve solutions accordingly
• Lead comparative assessments of competitor product marketing, messaging, and delivery mechanisms.
• Utilize tools and feedback to create communication and marketing activation plans.
• Understand which marketing deliverables and associated business impact are the most effective depending on the stage of the customer journey and product life cycle.

Skills:

• Team player: ability to work well with others in a collaborative environment.
• Unrelenting in looking for innovative approaches to have impact on the business.
• Quickly comprehend complex projects and respond with thoughtful & professional guidance.
• Paid Digital and Social Media strategies including analytics.
• Email marketing and Execution of omni-channel marketing campaigns.
• Lead Nurturing/Acquisition Marketing and Audience Development.
• Digital Campaign mapping and tracking.
• 1-2 years experience building, launching and reporting on campaigns using Adobe Analytics, Campaign, Magento, Target, Audience Manager, Tableau, Pardot, Veeva and Salesforce.
• Exceptional organizational, project and people coordination skills.

Education:

• Bachelors degree in Business, Marketing or related field.
• Excellent written and verbal communication skills.
• 5-7+ years experience in product marketing, brand marketing, digital marketing and/or marketing communications, diverse B2B channel management.
• Experience with demand creation funnel, lead gen optimization, conversion to opportunities and maximizing ROI.
• Proficiency with MS Office.

Cynet Systems