Influencer

TikTok Steps Up User Data Security with Dedicated US Subsidiary

Key Takeaways: • TikTok has engaged a 2,000 strong team to manage data security and content under its US subsidiary, TikTok US Data Security Inc. •...

Diageo Appoints Cynthia Ufele to Boost African Influencer Marketing Strategy

Hey there! Let's have a chat about a significant move in the African beverage industry. Cynthia Ufele, known for driving robust growth for Guinness...

Poppi Soda’s Influencer Marketing Stir Sparks Online Controversy

Key Takeaways: - Poppi Soda faced backlash for their “Soda Thoughts” campaign. - Critics suggested Poppi’s campaign resources could have been better spent. - Counter claims were...

Instagram Reels Witness 16% Rise in Content Creation Post US TikTok Ban

Key Takeaways: - Following the TikTok ban in the U.S., creators are transferring their content to Instagram Reels and YouTube Shorts. - Instagram Reels saw a...

How U.S. Tariffs Could Impact the UGC Content Creators

How New US Tariffs May Impact the UGC Industry and E-Commerce Landscape In today’s fast-paced digital marketplace, User-Generated Content (UGC) creators have become powerful influencers...

Popular

How to Invite Talent to Apply for a Job on Project Casting

Hiring just got faster, smarter, and more personal on...

How to Send a Message to Talent on Project Casting

We’re excited to introduce the new and improved messaging...

What is the Project Casting Real Time Notification System?

If you’ve ever managed multiple casting calls or job...

How to Talk to Talent through the Project Casting Email System

We know that communication moves fast in the entertainment...
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