UGC Growth Strategist – Project-Based (TikTok & Creator-Led Growth)
Who We Are
At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.
This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.
What You’ll Be Doing
You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:
-
Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)
-
Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms
-
Build a workflow for daily UGC output — up to 3,000 videos over 30 days
-
Create and enforce simple creative guidelines, including:
-
Face-to-camera, VO, meme-style, or screen-recorded content
-
Text overlays, verbal or visual app mentions, strong CTA usage
-
Trackable links in bio or captions
-
-
Oversee consistency, quality, and creative direction across all videos
-
Implement a content review and tracking system using tools like Notion or Airtable
-
Monitor and optimize creator performance based on engagement and virality
-
Rotate talent as needed — testing new creators, phasing out low performers
-
Deliver a final performance report with insights, learnings, and growth results
Who Your Creators Are
You’ll be sourcing and managing creators who meet this profile:
-
Female-presenting, ideally 30+ years old
-
Fluent English speakers (American accent preferred)
-
Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts
-
Capable of consistent content posting and following structured creative briefs
What Success Looks Like
-
2,000–3,000 short-form videos posted across platforms within 30 days
-
5–10+ daily videos reaching 100K+ views organically
-
Clear uplift in app downloads and brand visibility
-
A trackable, performance-backed case study on UGC-led mobile app growth
What You Bring
-
3+ years of experience in UGC marketing, creator program management, or short-form content operations
-
Proven track record building or running high-volume TikTok/IG creator initiatives
-
Ability to recruit, brief, and motivate creators at scale
-
Deep understanding of short-form content trends, hooks, and platform algorithms
-
Organized, data-minded, and ready to take ownership of an ambitious one-time initiative
-
Bonus: experience driving app installs or brand growth through organic video content
Why Join Us (For This Project)
-
Lead a high-impact, short-term UGC experiment with full ownership
-
Collaborate with a fast-moving, creative team
-
Build a scalable and trackable system that could evolve into a long-term model
-
Work fully remotely on your own schedule
Related jobs:
Job Description
A new headwear campaign is now hiring three female UGC (User-Generated Content) creators to develop engaging branded content. This is a paid remote opportunity to work with an emerging lifestyle brand focused on headbands and hair accessories. If you’re a content creator with a strong camera presence and marketing flair, this is your chance to collaborate long-term.
Job Responsibilities
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Create one branded video featuring the product
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Include three unique marketing hooks for long-term advertising use
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Represent the brand authentically through engaging, high-quality visuals
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Communicate brand values in a relatable and dynamic style
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Deliver content on deadline, optimized for performance and resonance
Requirements
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Female, ages 25–45
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Creator 1: Based in the U.S., no dreads
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Creator 2: Based in Australia, no dreads
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Creator 3: Based in the U.S. or Australia, must have dreads
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Must include: portfolio, rate for 1 video + 3 hooks, location, age, and hair type
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Share availability, turnaround time, and your reason for interest
Compensation
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Paid per video (quote required in submission)
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Content must include usage rights for advertising in perpetuity
Job Description
An exciting paid opportunity is now available for social media creators passionate about technology and digital platforms. Participants will join a one-on-one, 60-minute virtual conversation to share their opinions on the latest developments in tech and social media trends. It’s casual, flexible, and all about your authentic voice.
Job Responsibilities
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Engage in a one-on-one online session discussing social media and tech trends
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Share insights, experiences, and honest opinions in a casual format
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Provide feedback on platforms and user experiences
Requirements
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Aged 18–29
-
1,000+ followers on Threads
-
Active presence on X (formerly Twitter)
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Interest in technology, digital platforms, and social sharing
-
Strong communication skills and willingness to express opinions
Compensation
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$200 for a 60-minute session
-
Flexible scheduling with sessions starting soon
TikTok Creators for Narrative-Driven Content Opportunities
Job Description
A global entertainment initiative is seeking TikTok creators who specialize in episodic storytelling, mini-series, or short-form narrative content. This project aims to connect with creators based in English-speaking regions including the United States, Canada, United Kingdom, and Australia. If you’re passionate about creating character-driven stories, drama content, or serialized videos, this opportunity is for you.
Job Responsibilities
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Develop and share original mini-series or story-based TikTok content
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Deliver engaging, English-language videos suitable for episodic formats
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Maintain consistent tone and quality across short-form storytelling
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Collaborate with producers on potential branded or curated partnerships
Requirements
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Creators with up to 150K TikTok followers (primary focus)
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Secondary consideration given to creators with up to 1M followers
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Content must be produced in English
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Must regularly post episodic, narrative, or drama-based content
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Strong storytelling ability and audience engagement preferred
Compensation
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Paid opportunities and promotional partnerships available (details upon selection)
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Exposure and collaboration with a global content development team
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Potential for long-term creative projects and recurring campaigns
UGC Growth Strategist – Project-Based (TikTok & Creator-Led Growth)
Who We Are
At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.
This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.
What You’ll Be Doing
You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:
-
Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)
-
Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms
-
Build a workflow for daily UGC output — up to 3,000 videos over 30 days
-
Create and enforce simple creative guidelines, including:
-
Face-to-camera, VO, meme-style, or screen-recorded content
-
Text overlays, verbal or visual app mentions, strong CTA usage
-
Trackable links in bio or captions
-
-
Oversee consistency, quality, and creative direction across all videos
-
Implement a content review and tracking system using tools like Notion or Airtable
-
Monitor and optimize creator performance based on engagement and virality
-
Rotate talent as needed — testing new creators, phasing out low performers
-
Deliver a final performance report with insights, learnings, and growth results
Who Your Creators Are
You’ll be sourcing and managing creators who meet this profile:
-
Female-presenting, ideally 30+ years old
-
Fluent English speakers (American accent preferred)
-
Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts
-
Capable of consistent content posting and following structured creative briefs
What Success Looks Like
-
2,000–3,000 short-form videos posted across platforms within 30 days
-
5–10+ daily videos reaching 100K+ views organically
-
Clear uplift in app downloads and brand visibility
-
A trackable, performance-backed case study on UGC-led mobile app growth
What You Bring
-
3+ years of experience in UGC marketing, creator program management, or short-form content operations
-
Proven track record building or running high-volume TikTok/IG creator initiatives
-
Ability to recruit, brief, and motivate creators at scale
-
Deep understanding of short-form content trends, hooks, and platform algorithms
-
Organized, data-minded, and ready to take ownership of an ambitious one-time initiative
-
Bonus: experience driving app installs or brand growth through organic video content
Why Join Us (For This Project)
-
Lead a high-impact, short-term UGC experiment with full ownership
-
Collaborate with a fast-moving, creative team
-
Build a scalable and trackable system that could evolve into a long-term model
-
Work fully remotely on your own schedule
Job Description
A well-known brand is casting a female runner who actively posts fitness and running content on social media. This paid opportunity involves creating a promotional video for a popular meal replacement product. If you’re passionate about running, health, and content creation, this is a perfect chance to collaborate on a wellness-focused campaign.
Job Responsibilities
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Record and submit a high-quality promotional video
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Share authentic experiences with the product
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Maintain an energetic, positive, and on-brand tone
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Deliver content on deadline
Requirements
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Must identify as female
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Must be an active runner with running-related content on social media
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Strong on-camera presence and ability to self-shoot
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Interest in fitness, wellness, or health products
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Comfortable promoting product benefits authentically
Compensation
-
Paid video collaboration (rate discussed upon selection)
Casting Call for Inclusive YouTube Video
Job Description
A dynamic new YouTube project is seeking 10 charismatic and open-minded men to appear in an upcoming video shoot. This is a fun, inclusive shoot designed to reflect diversity, individuality, and confidence in front of the camera. Be part of a high-visibility content piece with a popular digital creator.
Job Responsibilities
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Participate in a themed video segment
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Follow direction from the production team
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Interact confidently and naturally on camera
Requirements
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Must identify as sexually fluid or be comfortable in inclusive spaces
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Must be available for an in-person shoot
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Comfortable with light on-camera interaction
Compensation
-
Paid opportunity
-
High visibility with a well-known content creator
Job Description
A social media content creator is seeking women with strong on-camera presence and an established Instagram following to appear in an upcoming skit. This is a paid opportunity to collaborate on a comedic or lifestyle-based video project designed for viral reach. Ideal candidates should be confident, camera-ready, and skilled in engaging online audiences.
Job Responsibilities
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Participate in a short-form Instagram skit alongside a well-known content creator
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Bring charisma and energy to the performance
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Be punctual and ready to perform on the designated shoot day
Requirements
-
Women with over 10,000 Instagram followers
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Must be attractive, outgoing, and confident on camera
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Comfortable working in fast-paced, social content environments
Compensation
-
$100/hour
-
Great exposure and potential for future collaborations
Job Description
A social media campaign is seeking fashion-forward content creators for an exciting back-to-school marketing initiative. If your niche includes personal style, fashion tips, or trendsetting looks, this is your chance to collaborate on a stylish digital campaign that resonates with young audiences.
Job Responsibilities
-
Develop short-form content highlighting fashion or style inspiration
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Collaborate with the campaign team to meet creative goals
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Promote back-to-school looks across your platforms
Requirements
-
Strong focus in fashion, personal style, or styling content
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Must be active and experienced in creating content for social media
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Ability to shoot and edit engaging videos or posts
Compensation
-
Paid opportunity
-
Rate and deliverables to be discussed upon selection
Job Description
A popular YouTube content creator is seeking charismatic and confident women to appear in an upcoming comedy skit. This is a paid opportunity with flexible rates, ideal for performers with strong on-camera presence and a flair for humor. The role involves a short, scripted appearance in a digital video aimed at engaging a wide online audience.
Job Responsibilities
-
Appear in a comedic YouTube skit with a digital creator
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Follow simple direction and improvise as needed
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Present a natural, camera-ready presence
Requirements
-
Female talent with a striking screen presence
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Ages 18+
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Must be based in or near Los Angeles, CA
-
Previous on-camera experience is a plus but not required
-
Must be comfortable submitting recent photos and rate expectations
Compensation
-
Paid opportunity
-
Rate negotiable based on experience and role duration
Job Description:
A vet-related brand is casting real pet owners for a lifestyle-driven UGC (user-generated content) ad campaign. The project is focused on showcasing diverse talent, particularly welcoming LGBTQ, disabled, and underrepresented individuals with dogs or cats. The goal is to highlight authentic, everyday pet care experiences in a fun, engaging, and relatable way. Talent must be based in the greater Los Angeles area.
Job Responsibilities:
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Appear in a UGC-style video featuring yourself and your pet
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Speak naturally on camera about your favorite pet product or experience
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Demonstrate your pet’s behavior or training if possible
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Submit a short vertical self-tape showing your connection with your pet
Requirements:
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Must be a real pet owner (dogs or cats)
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Must live in the greater Los Angeles area
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Comfortable on camera and able to speak casually and naturally
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All genders, identities, and body types are welcome
Compensation:
-
$100/hour
-
Minimum 2-hour booking
Job Description
A U.S.-based healthy frozen dessert brand is seeking beginner user-generated content (UGC) creators interested in expanding their portfolios through creative brand collaboration. This opportunity is ideal for aspiring content creators looking to build experience while crafting professional social media video content with full portfolio rights.
Job Responsibilities
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Produce short-form video content (30–45 seconds) optimized for social media
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Follow clear brand guidelines provided by the team
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Collaborate creatively to align with the product’s voice and values
Requirements
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Must be based in California, Texas, Florida, North Carolina, Virginia, New Jersey, Massachusetts, New York, Maryland, or Pennsylvania
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Passion for content creation with a positive, professional attitude
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Strong interest in brand storytelling and visual marketing
Compensation
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Unpaid opportunity
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Full rights to use created content in your portfolio or as case studies
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Ideal for beginners seeking testimonials and hands-on experience
Job Description
A major YouTube content creator is casting 10 models for a quick comedy skit shoot in the Arts District of Los Angeles. The shoot will be short, fun, and fast-paced, designed for high-energy, visually engaging social content. Models will appear in a 15-minute sketch with a total commitment of just 1.5 hours.
Job Responsibilities
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Participate in a short, scripted skit for a popular YouTube channel
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Follow basic direction and engage naturally with the camera
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Be punctual and ready for a specific time slot
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Bring presence, style, and energy to a comedic setup
Requirements
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Must be available on the specified shoot date
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Select and commit to one of the following time slots: 1 PM, 3 PM, 4 PM, or 5 PM
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Submit 3–5 recent photos, your preferred time slot, and contact number
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Must be local to Los Angeles
Compensation
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$100 for 1.5 hours of work
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Featured exposure on a high-traffic social platform