Log InGet Started for Free
HomeUGC Growth Strategist – Project-Based

UGC Growth Strategist – Project-Based

UGC Growth Strategist – Project-Based (TikTok & Creator-Led Growth)

Who We Are

At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.

This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.


What You’ll Be Doing

You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:

  • Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)

  • Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms

  • Build a workflow for daily UGC output — up to 3,000 videos over 30 days

  • Create and enforce simple creative guidelines, including:

    • Face-to-camera, VO, meme-style, or screen-recorded content

    • Text overlays, verbal or visual app mentions, strong CTA usage

    • Trackable links in bio or captions

  • Oversee consistency, quality, and creative direction across all videos

  • Implement a content review and tracking system using tools like Notion or Airtable

  • Monitor and optimize creator performance based on engagement and virality

  • Rotate talent as needed — testing new creators, phasing out low performers

  • Deliver a final performance report with insights, learnings, and growth results


Who Your Creators Are

You’ll be sourcing and managing creators who meet this profile:

  • Female-presenting, ideally 30+ years old

  • Fluent English speakers (American accent preferred)

  • Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts

  • Capable of consistent content posting and following structured creative briefs


What Success Looks Like

  • 2,000–3,000 short-form videos posted across platforms within 30 days

  • 5–10+ daily videos reaching 100K+ views organically

  • Clear uplift in app downloads and brand visibility

  • A trackable, performance-backed case study on UGC-led mobile app growth


What You Bring

  • 3+ years of experience in UGC marketing, creator program management, or short-form content operations

  • Proven track record building or running high-volume TikTok/IG creator initiatives

  • Ability to recruit, brief, and motivate creators at scale

  • Deep understanding of short-form content trends, hooks, and platform algorithms

  • Organized, data-minded, and ready to take ownership of an ambitious one-time initiative

  • Bonus: experience driving app installs or brand growth through organic video content


Why Join Us (For This Project)

  • Lead a high-impact, short-term UGC experiment with full ownership

  • Collaborate with a fast-moving, creative team

  • Build a scalable and trackable system that could evolve into a long-term model

  • Work fully remotely on your own schedule


Related jobs:

Job Description
An agency is seeking creative and confident female UGC (User-Generated Content) creators to collaborate on upcoming brand campaigns. This is a remote opportunity ideal for content creators who enjoy producing engaging, high-performing videos for social media and advertising platforms. Creators will work on various projects designed to connect with audiences and drive results.

Job Responsibilities

Create engaging UGC-style video content for brands
Develop high-converting content tailored for ads and social media platforms
Stay up to date with current trends, especially for Reels and ad formats
Collaborate with the agency to meet campaign goals and creative direction
Deliver content within agreed timelines

Requirements

Female creators only
Comfortable and confident on camera
Ability to create engaging, high-converting content
Basic understanding of social media trends (Reels, ads, short-form content)
Strong creativity and communication skills

Compensation

Paid collaborations (per video or package basis)

Job Description
A growing kids and teens supplement brand is seeking authentic UGC (User-Generated Content) creators, specifically moms, to produce engaging and relatable video content. This collaboration focuses on creating natural, family-oriented content that highlights daily nutrition solutions for busy households. The brand is looking to build a long-term partnership, starting with a test video and potentially moving into a monthly retainer arrangement.

Job Responsibilities

  • Create authentic, engaging UGC video content tailored to parents and families
  • Showcase products in everyday routines and family lifestyle settings
  • Produce relatable, performance-driven content that resonates with target audiences
  • Collaborate with the brand on content direction and messaging

Requirements

  • Moms or parent-focused content creators
  • Strong experience creating UGC or social media video content
  • Ability to produce natural, lifestyle-driven content
  • Comfortable being on camera and storytelling
  • Experience in family, parenting, or wellness content preferred

Compensation

  • Paid test project to start
  • Opportunity for monthly retainer (ongoing collaboration)
  • Potential for long-term partnership
$

Job Description
Studio Daly is seeking a creative and trend-savvy Content Creator for a part-time or freelance opportunity. This role focuses on producing engaging, scroll-stopping lo-fi video content, including iPhone-style footage, quick edits, and occasional recipe videos. The ideal candidate understands social media trends and can create compelling content tailored for digital audiences, particularly within the CPG (consumer packaged goods) space.

Job Responsibilities

  • Create short-form, engaging video content for social media platforms
  • Shoot and edit lo-fi, iPhone-style videos with quick cuts and trend-based formats
  • Develop creative concepts aligned with current social media trends
  • Produce occasional recipe or lifestyle content
  • Collaborate with the team to execute content strategies

Requirements

  • Experience creating social media video content
  • Strong understanding of current digital trends and editing styles
  • Ability to shoot and edit content independently
  • Familiarity with lo-fi, mobile-first content creation
  • Interest or experience in the CPG space is a plus
  • Strong creative storytelling skills

Compensation

  • Paid opportunity (rate based on experience and discussed upon application)

On-Camera Gaming Host for Digital Content

Job Description
A gaming-focused digital production is seeking a skilled on-camera host to create engaging e-commerce and gaming content. This role involves producing multiple videos per month, including educational explainers, interviews, and gaming-focused segments. Ideal candidates are confident storytellers with a strong presence and a passion for gaming culture.

Job Responsibilities

  • Host and present gaming-related video content for digital platforms

  • Deliver clear, engaging commentary for educational and promotional videos

  • Record high-quality content independently from a home or studio setup

  • Collaborate with creative teams to align with brand messaging

  • Maintain consistency across recurring video productions

Requirements

  • Minimum 2+ years of professional on-camera hosting experience in gaming, esports, or digital media

  • Strong understanding of gaming culture and industry trends

  • Professional-grade camera and audio setup capable of broadcast-quality recording

  • Proper lighting setup with a controlled filming environment

  • Access to a dedicated filming space with a gaming-inspired aesthetic

  • Experience filming independently; teleprompter skills are a plus

  • Confident, engaging, and polished on-camera presence

Compensation

  • €40–€60 per minute of recorded content

  • Ongoing monthly work (approximately 4 videos per month)

  • Opportunity to collaborate on high-quality gaming content

Content Creators for Nationwide Hotel Campaign

Job Description
A nationwide hotel chain is hiring content creators to produce engaging video content at hotel locations across the country. Creators will be provided with creative concepts and are responsible for filming and editing content to meet brand specifications. This is an opportunity to work with major hospitality brands and potentially secure ongoing creative contracts.

Job Responsibilities

  • Film content at assigned hotel locations

  • Execute provided creative concepts

  • Edit videos according to brand guidelines

  • Deliver high-quality, engaging content

  • Collaborate with the brand team as needed

Requirements

  • Open to content creators nationwide

  • Strong filming and editing skills

  • Experience creating social media or branded content

  • Ability to follow creative direction and deadlines

  • Reliable and professional

Compensation

  • $500–$750 per project (depending on scope)

  • Travel and per diem covered if working outside your area

  • Potential for ongoing contract opportunities

Street Interview Content Creators for Digital Entertainment Project

Job Description
A digital entertainment project is casting street interview content creators to produce engaging, short-form videos featuring authentic conversations in public spaces. This role is perfect for outgoing, culturally aware individuals who can connect with people and capture fun, unscripted moments across college campuses and youth culture hubs.

Job Responsibilities

  • Conduct street-style interviews in public locations

  • Create short-form vertical video content

  • Engage with strangers in a natural and entertaining way

  • Deliver multiple interview segments per video

  • Collaborate with the creative team to meet content goals

Requirements

  • Ages 21–28

  • Charismatic and confident approaching strangers

  • Strong communication and improvisation skills

  • Active in youth culture, social media, or creative communities

  • Comfortable filming in public environments

Compensation

  • Paid opportunity (rate disclosed upon selection)

  • Free product for filming use

  • Branded merchandise and giveaway items

$

Job Description
A creator relations team is seeking digital content creators and talent representatives who work with influencers in finance, business, and entrepreneurship-related niches. The casting team is looking to connect with creators who produce content in areas such as finance, crypto, bitcoin, sports betting, stocks, gambling, and entrepreneurship.

This opportunity is ideal for creators or talent representatives interested in collaborating with a brand that works with influencers across multiple international markets. Selected creators may have the opportunity to collaborate on future digital campaigns and content partnerships.

Job Responsibilities

  • Create engaging content related to finance, business, entrepreneurship, crypto, or investing topics

  • Collaborate with brand partners on sponsored or promotional campaigns

  • Maintain an active online presence across social media or digital platforms

  • Work with the brand’s creator relations team to develop campaign concepts and deliverables

  • Produce high-quality digital content aligned with brand guidelines

Requirements

  • Content creators or talent representatives in finance, business, entrepreneurship, crypto, stocks, sports betting, or gambling niches

  • Active presence on social media platforms such as YouTube, TikTok, Instagram, or similar channels

  • Ability to produce engaging and informative digital content

  • Strong audience engagement within the creator’s niche

  • Creators or agencies located in supported regions

Compensation

  • Compensation varies depending on campaign scope and creator partnership agreements

  • Potential paid brand collaborations and sponsored campaigns

  • Opportunity to build partnerships with a global creator relations network

$$

Sports Fans & Content Creators for Trivia Show

Job Description
A sports entertainment production is casting passionate sports fans and digital creators to participate in a sports trivia show filming in Miami. Casting directors are looking for energetic individuals who love sports and enjoy engaging in competitive trivia challenges. Participants will appear on camera representing their sports knowledge and personality in a fun, high-energy environment.

Job Responsibilities

  • Participate in a sports trivia competition on camera

  • Engage with hosts and fellow contestants during the show

  • Demonstrate knowledge of sports history, teams, and athletes

  • Bring enthusiasm and personality to the filming environment

Requirements

  • Must be a sports fan or sports-focused content creator

  • Comfortable appearing on camera for a trivia-style show

  • Energetic personality with strong enthusiasm for sports

  • Ability to participate in filming in Miami

Compensation

  • Paid opportunity depending on role and participation

  • Opportunity to appear on a sports entertainment show

UGC Creators With Piano or Keyboard for Social Media Campaign

Job Description
A fast-growing piano learning app is seeking U.S.-based UGC creators who own a piano or keyboard to create short-form social media content. Selected creators will run dedicated TikTok and Instagram Reels accounts for the project, producing engaging videos that highlight learning piano through the app. This opportunity is ideal for creators who enjoy music content and can consistently produce simple, authentic videos filmed on their phone.

Job Responsibilities

  • Set up and manage a TikTok and Instagram Reels account for the campaign

  • Create and post 50 short videos (10–15 seconds each) over several weeks

  • Post approximately two videos per day

  • Follow content ideas and hooks provided by the brand

  • Film simple videos using a smartphone with minimal editing

Requirements

  • Must be based in the United States

  • Must own or have access to a piano or keyboard

  • Comfortable creating short-form social media content

  • Able to post consistently and follow provided content guidelines

  • Basic familiarity with TikTok or Instagram Reels

Compensation

  • $400 project rate

  • Performance bonuses available based on video performance

Content Creators for Public Health Social Media Campaign

Job Description
A public health campaign is seeking content creators for a self-filmed digital project focused on raising awareness about tobacco damage and encouraging healthier lifestyles. Selected creators will produce authentic user-generated content (UGC) filmed on their own phones in their own environment. This remote opportunity is ideal for creators who are comfortable speaking on camera and sharing engaging, relatable messages for social media audiences.

Job Responsibilities

  • Create self-filmed video content using a smartphone
  • Deliver authentic and engaging messaging for a public health awareness campaign
  • Follow creative guidelines provided by the production team
  • Submit recorded content and complete up to two revision rounds if requested
  • Produce content suitable for social media and digital platforms

Requirements

  • Content creators comfortable appearing on camera
  • Ability to film high-quality video using a smartphone
  • Strong storytelling or social media communication skills
  • Ability to film independently in your own space
  • Reliable and able to complete revisions if required

Compensation

  • $500 filming fee for creating self-recorded content
  • $3,000 buyout if featured in the final edited campaign
$$

Content Creator (Cinematographer & Editor)

Job Description
An activewear brand is seeking a talented content creator to produce high-quality lifestyle and fitness content for digital marketing campaigns. This role focuses on cinematography and video editing, creating engaging visual content that highlights activewear products and the brand’s athletic lifestyle. The ideal candidate is creative, technically skilled, and passionate about producing dynamic content for modern digital audiences.

Job Responsibilities

  • Shoot high-quality lifestyle and fitness video content

  • Edit engaging social media and promotional videos

  • Collaborate with the brand’s marketing and creative teams

  • Capture product-focused visuals for digital campaigns

  • Maintain consistent visual storytelling aligned with brand identity

Requirements

  • Experience with video production, cinematography, and editing

  • Ability to shoot and edit lifestyle content independently

  • Must have personal camera equipment, gear, and editing software

  • Strong understanding of social media and digital content formats

  • Interest or experience in sports and fitness content is a plus

Compensation

  • Paid content creation opportunity

  • Ongoing collaboration with a fitness and activewear brand

  • Opportunity to build a portfolio with professional lifestyle campaigns

Male Content Creators for Fitness Brand Collaboration

Job Description
A fitness technology brand is seeking male content creators to collaborate on lifestyle and product-focused campaigns. Creators will showcase a home fitness product within tech, lifestyle, gaming, and home content environments. This opportunity is ideal for influencers and digital creators who produce engaging content for social platforms and want to partner with a growing fitness brand while expanding their audience reach.

Job Responsibilities

  • Create engaging social media content featuring a home fitness product

  • Integrate the product naturally into tech, lifestyle, gaming, or home content

  • Share authentic experiences using the product with your audience

  • Promote the collaboration through your social media channels

  • Maintain a creative and engaging on-camera presence

Requirements

  • Male content creators with active social media platforms

  • Interest in fitness, tech, gaming, or lifestyle content

  • Comfortable creating video and social media promotional content

  • Ability to authentically feature products within personal content style

  • Strong audience engagement and creative storytelling skills

Compensation

  • Free fitness product provided for collaboration

  • Paid brand collaboration opportunities

  • Commission earned on product sales

  • Opportunity to grow audience reach through brand partnership

Share this job:

Job overview

Location:
Ethnicity:
Body type:
Expiration date:
08-22-2025

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!

Stay Safe in the Industry

Simple steps to protect your career and avoid scams.