Regional Sales Manager

At Pleina Group we craft lasting memories outdoors. Our collection of brands includes Kalamazoo Outdoor Gourmet and Urban Bonfire, both celebrated as industry leaders in the outdoor cooking and entertaining space.

Renowned for its flagship Hybrid Fire Grill, Kalamazoo Outdoor Gourmet brings over 100 years of craftsmanship and innovation to its high-performance collection of grills, appliances, cabinetry and refrigeration. Urban Bonfire designs beautiful, functional, and high-performance outdoor kitchens and entertainment solutions with unparalleled flexibility and choice. Together, both brands share a commitment to the highest standards of service and support a vision to continually elevate the client experience.

As a Regional Sales Manager, you’ll help us to execute Pleina’s sales strategy, and be responsible for driving sales growth within a designated region by managing relationships with dealers, professional partners, and consumers. Additionally, you will provide leadership to a team of 5-8 Client Relations Managers across both brands to ensure cohesive and effective client engagement.

Your key responsibilities:

● Sales Playbook Implementation: Lead the execution of the sales playbook, ensuring that sales strategies and processes are implemented effectively across the team. This includes integrating best practices, tools, and methodologies outlined in the playbook to drive sales performance.

● Manage sales operations within the assigned region, focusing on revenue generation and growth across Kalamazoo Outdoor Gourmet and Urban Bonfire.

● Cultivate and maintain relationships with dealers, professional partners, and consumers to drive sales for both brands.

● Implement strategies to meet or exceed sales targets, aligning with company objectives for both brands.

● Coordinate with the Director of Sales to ensure adherence to brand standards, pricing policies, and sales strategies across both brands.

● Provide timely and accurate sales forecasts and reports for the designated region.

Team Management:

● Lead and oversee a team of Client Relations Managers across Kalamazoo Outdoor Gourmet and Urban Bonfire, ensuring alignment with sales objectives and maximized conversion rates within pipelines.

● Provide guidance, mentorship, and support to Client Relations Managers to optimize client engagement and sales strategies.

Customer Engagement:

● Conduct training sessions and product demonstrations for Professional Partners and/or dealers to maximize product knowledge across both brands.

● Address Professional Partner and dealer inquiries promptly, providing necessary support and information for both Kalamazoo Outdoor Gourmet and Urban Bonfire products.

Collaboration and Communication:

● Collaborate with the Director of Sales, Marketing, Engineering, and other relevant departments to drive regional sales initiatives for both brands.

● Communicate market feedback, client requirements, and competitive insights to internal stakeholders for both Kalamazoo Outdoor Gourmet and Urban Bonfire.

Performance Analysis:

● Analyze market trends, competitor activities, and sales/conversion performance within the assigned region for both brands.

● Recommend strategies for market expansion and growth opportunities across Kalamazoo Outdoor Gourmet and Urban Bonfire.

What are we seeking in the ideal candidate?

● This role is hybrid, ideally filled by someone who resides in Chicagoland; however, we will consider candidates with access to major metropolitan airports.

● Deep understanding of the sales process, customer journey, and market dynamics.

● Experience conducting meetings and engaging clients virtually.

● Bachelor’s degree in Business Administration, Sales, Marketing, or related field.

● Minimum of 5 years’ experience in sales management, preferably within the luxury goods sector or related industry.

● Experience managing a remote team is an asset (minimum 5 team members).

● Proven track record of meeting or exceeding sales targets.

● Excellent communication (oral, written), negotiation, problem-solving and presentation skills.

● Ability to work autonomously, managing multiple priorities and deadlines effectively.

● Proficiency in CRM tools and sales analytics software.

● Knowledge of the architectural and design industries preferred but not required.

● Willingness and flexibility to travel as needed, primarily within the region of oversight, however international travel may be necessary.

What we offer

• Competitive Salary commensurate with your role, to include bonus based upon performance.
• Company paid holidays and vacation.
• 401K with Match.
• Health and Wellness Benefits
• Company paid Life Insurance and Long-Term Disability
• An exceptional culture and the opportunity to work alongside talented people who have a passion for what we do!

Diversity on our team is important to us. Pleina Group is an Equal Opportunity Employer, committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job related reasons regardless of race, ethnicity, color, religion, sex, sexual orientation, sexual identity, national origin, disability, gender identity, veteran status, or any other status protected by law.

Pleina Group