Sharesale
Log InSign Up
HomeGeneral Manager, Northeast Region Sales and Marketing

General Manager, Northeast Region Sales and Marketing

$$$

As the General Manager (GM), you will oversee all Red Bull sales and marketing activity within a defined geographic area or region. You will lead the execution of Red Bull’s business plan within the region. Your leadership team is composed of a Director, Marketing (DOM); Director, On Premise (DOP); and Director, Distribution (DOD). You will lead this team to understand the Red Bull business strategies and implement them within the region with their customers and consumers. You will report to the Executive Vice President General Manager (EVPGM) and be located in Boston, Massachusetts.

PLAN & EXECUTE REGION BUSINESS PLAN (BP)

  • Build the annual Business Plan (BP) for your region following global and national strategies
  • Ensure agreement and integration for our marketing and sales plans
  • Implement our annual BP with region’s third-party and independent distributors
  • Provide input and feedback to your senior leadership on BP strategies
  • Manage region budgets for Marketing, Distribution, On Premise, and in-directs according to business plan

LEADERSHIP

  • Lead your team in working towards important customer and consumer programs
  • Measure results on important region goals vs. business plan
  • Promote coaching, feedback, and training across your teams in real time
  • Ensure yearly goals and measurements are set for every employee
  • Promote “Best 11 Player” philosophy for our talent and hiring decisions

REGION MARKET TRENDS & ANALYSIS

  • Analyze important customer and consumer trends (e.g., $ share, PSA, WvC, T&A, HHP, SOR, etc.) and develop action plans to address market opportunities
  • Ensure we are the #1 energy drink brand in store
  • Ensure important business plan priorities are implemented with our distributor networks

KEY RESULTS AND DELIVERABLES

  • Achieve annual volume business plan goal
  • Deliver in-store execution results (e.g. WvC, PSR, VIP)
  • Deliver annual distribution goals
  • Deliver against Business Plan marketing events, athlete projects, media outcomes, and consumer metrics
  • Deliver dollar and unit share results

YOUR AREAS OF KNOWLEDGE AND EXPERTISE:

  • 10+ years of experience within Sales, Marketing, On Premise, or Distribution within the beverage industry or a lifestyle brand
  • 5+ years of team leadership experience
  • Expertise and leadership experience in at least one primary business pillar (Sales, On Premise, Distribution, or Marketing)
  • Proven ability growing business and winning against competition through the execution of sales and marketing plans

Red Bull

Related jobs:

Crew Call: Various Positions for ULB TV Movie

Job Description:
An ultra-low-budget (ULB) TV movie is seeking dedicated crew members for a 13-day shoot in the metro Atlanta/Marietta, GA area. This is a local hire or work-as-local opportunity, with no lodging or travel provided. We’re looking for passionate professionals ready to bring their expertise to a collaborative environment.

Open Positions:

  • Coordinator
  • Production Designer & Props
  • Costume Designer
  • Sound Mixer
  • 1st & 2nd Assistant Directors (AD)
  • Gaffer & Key Grip
  • 1st & 2nd Assistant Camera (AC)
  • Hair & Makeup Artists
  • Production Assistants (PAs)

Job Responsibilities:

  • Collaborate with the production team to execute a high-quality TV movie within budget constraints.
  • Deliver professional and efficient work in your designated department.
  • Maintain a positive and adaptable attitude on set.
  • Follow the production schedule and meet all deadlines.

Requirements:

  • Previous experience in your respective role is highly preferred.
  • Must be local to the metro Atlanta/Marietta area or willing to work as a local.
  • Reliable transportation to and from set.
  • Strong work ethic, attention to detail, and a team-oriented mindset.

Compensation Details:

  • Ultra-low-budget rates in accordance with ULB guidelines. Specific rates will be provided upon offer.

Share this job:

Job overview

Location:
Job type:
Ethnicity:
Body type:
Expiration date:
11-10-2023

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!