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Paid Media Coordinator

$$$

Rails, a global contemporary lifestyle company, is looking to hire a Paid Media Coordinator.

Responsibilities:

  • Support E-commerce/Marketing initiatives and projects with a focus on performance marketing
  • Assist with the strategy and creation of marketing assets in collaboration with the creative team, E-commerce team, and agencies
  • Responsible for hand-off and approvals of all media assets to agencies and internal teams
  • Own asset tracking documentation and be accountable for ensuring all ads created go live
  • Develop and execute a testing plan to drive learnings and improve performance across paid media platforms
  • Consolidate and report data on a regular basis to provide a feedback loop for leadership, the creative team, and external partners
  • Monitor the performance of paid media channels
  • Stay abreast of trends in the paid media space and make recommendations on how they apply to the Rails Brand
  • Collaborate closely with internal and external partners
  • Provide analytics and reporting as needed
  • Additional responsibilities as required
  • Must be able to maintain an onsite presence in our Los Angeles office 3 days per week

Qualifications:

  • Thorough understanding of paid media (Meta, Google, TikTok, etc.) within the E-commerce landscape
  • Bachelor’s degree with 2+ years of relevant experience in an E-commerce marketing capacity
  • Strong organizational and analytical skills with high attention to detail
  • Experience with Asana or similar Project Management platforms
  • Proficiency in Excel
  • Effective written and oral communication skills
  • Collaborative by nature; ability to build and maintain strong relationships with cross-functional partners
  • Ability to efficiently prioritize tasks and projects based on impact, and adapt to changing priorities and responsibilities
  • Must have a strong sense of personal accountability; taking ownership of initiatives and delivering top-quality results

Rails

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Expiration date:
11-10-2023

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