Rails, a global contemporary lifestyle company, is looking to hire a Paid Media Coordinator.
Responsibilities:
- Support E-commerce/Marketing initiatives and projects with a focus on performance marketing
- Assist with the strategy and creation of marketing assets in collaboration with the creative team, E-commerce team, and agencies
- Responsible for hand-off and approvals of all media assets to agencies and internal teams
- Own asset tracking documentation and be accountable for ensuring all ads created go live
- Develop and execute a testing plan to drive learnings and improve performance across paid media platforms
- Consolidate and report data on a regular basis to provide a feedback loop for leadership, the creative team, and external partners
- Monitor the performance of paid media channels
- Stay abreast of trends in the paid media space and make recommendations on how they apply to the Rails Brand
- Collaborate closely with internal and external partners
- Provide analytics and reporting as needed
- Additional responsibilities as required
- Must be able to maintain an onsite presence in our Los Angeles office 3 days per week
Qualifications:
- Thorough understanding of paid media (Meta, Google, TikTok, etc.) within the E-commerce landscape
- Bachelor’s degree with 2+ years of relevant experience in an E-commerce marketing capacity
- Strong organizational and analytical skills with high attention to detail
- Experience with Asana or similar Project Management platforms
- Proficiency in Excel
- Effective written and oral communication skills
- Collaborative by nature; ability to build and maintain strong relationships with cross-functional partners
- Ability to efficiently prioritize tasks and projects based on impact, and adapt to changing priorities and responsibilities
- Must have a strong sense of personal accountability; taking ownership of initiatives and delivering top-quality results
Rails
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