Our mission is to empower people to live well by energizing their every day.
Centr is a leading health and fitness platform founded by Chris Hemsworth with a mission to inspire a global community to train, eat and live healthier lives. With over 3,000 pieces of premium content since launching in 2019, Centr members have access to Chris’ expert network of elite trainers, chefs, nutritionists, and wellness professionals.
Centr is also expanding its platform to fitness equipment and accessories, available at retailers worldwide. Centr’s expansion will focus on best-in-class strength equipment and range of new fitness accessories and products designed to help Members achieve their personal health goals.
Centr is a HighPost Capital portfolio company under the leadership of David Moross and Mark
Bezos. HighPost Capital, LLC (“HighPost”) is a private investment firm focused on the global
consumer sector.
Position Overview:
The Sr / Retail Marketing Manager is responsible for the design, development, execution, and measurement of go-to-market (GTM) marketing plans for Centr fitness and strength consumer products across key retail account(s). This includes full omni-channel retail support from brick and mortar in-store support to online retail display and advertising. This role will serve as the key partner for retail account(s) leading merchandising, advertising, promotion, and launch / momentum campaigns across the complete fitness and strength Consumer Portfolio across key retail account(s). This position will collaborate and develop deep integration with internal and external stakeholders across Centr’s cross-functional teams (Sales, Product Development, Marketing, Creative Services, Digital Product Management, etc.) as well as across key distribution partners and retail account(s). The Retail Marketing Manager is an accomplished collaborator and communicates effectively and appropriately at all levels to influence and impact desired outcomes.
Position Responsibilities:
- Develop and execute account-specific marketing plans, both in-store and online, at key accounts such as Walmart, Best Buy, Target, Amazon, and key accounts in EUR and ANZ.
- Develop and manage promotional programs to increase sales and market share
- Manage sales events and in-store activations to drive foot traffic and conversion
- Develop and manage the retail marketing budget
- Lead creative development for in-store displays, pallet programs, online banner ads, CRM programs and more.
- Monitor and report on the effectiveness of retail marketing campaigns and initiatives.
- Provide guidance and support to the sales team to ensure effective implementation of retail marketing initiatives
- Maintain strong relationships with key retail partners and wholesale distributors
- Stay up-to-date with industry trends and best practices in retail marketing and channel management
Required Skills, Knowledge & Experience:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in Retail Marketing, Channel Marketing, or related roles, preferably in the CPG, Fitness/Wellness or Entertainment Industry.
- Strong understanding of retail, online, and wholesale channels and how to effectively market products in each.
- Experience managing promotions, sales events, and in-store activations.
- Strong analytical skills and ability to analyze data to drive insights and decision-making.
- Strong presentation skills and ability to create account specific product and program pitch decks.
- Excellent communication, collaboration, and relationship-building skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Passion for the fitness/wellness industry and staying up-to-date with the latest trends and innovations.
Why Join Centr?
- Competitive salary package, commensurate with your skills and experience.
- Flexible and balanced hybrid working environment (mix of office and work from home days).
- Opportunity to work with modern technology and products.
- Smart, motivated and collaborative coworkers who are here to support your growth.
- Work with a globally recognized health and fitness brand.
Centr, LLC is an Equal Opportunity Employer that values inclusion. Centr, LLC welcomes individuals of all backgrounds and experiences to apply for the position.
Interested?
If this sounds like you and you want to join the Centr team, hit “apply” and submit your resume and cover letter.
Centr
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