Creatis is looking for an experienced Sr. Digital Product Manager at one of our clients. This role is a full-time contract that will last for 7 months. This role is fully remote. In this opportunity, you will help define the client’s vision and solutions with business partners by understanding the customers and their goals, the market space and the business needs, and the goals for the overall organization.
Responsibilities
- Support communicating vision throughout the client’s organization; support the preparation and presentation of executive communications for a given portfolio of work
- Make strategic recommendations to business partners – guide decision-making based on data and analysis, act as the voice of the customer for the client in enterprise product(s) vision(s)
- Create requirements for capabilities and features based on, market insights, customer goals, business goals, product needs, technology updates, support tickets, demo team insights, sales team insights, and client requests
- Provide vision and direction to partner teams
- Align resources and desired business outcomes, and oversee the planning and execution of the work with partner teams
- Assess the value and prioritize enhancements to ensure work focuses on delivering maximum value
- Provide input on release planning and set expectations for delivery of new functionalities
- Provide an active role in mitigating impediments impacting team completion of Release/Sprint Goals
- Ensure the product meets all standards and requirements including brand, regulatory, accessibility, and overall best practices
- Support the creation and management of the analytics and metrics strategy – ensure proper tagging for future reporting
- Ensure that partners are informed of roadmap changes, release plans, and delivery status by leading product-level reviews with partners and leadership as required
- Support the definition and optimization of the SEO strategy for the experience
- Influences senior leadership to adopt new ideas, products, and/or approaches
- Translates highly complex concepts in ways that can be understood by a variety of audiences
- Gather and document content, technical and functional requirements
- Escalate risks and issues to leadership as appropriate
- Coordinate dependencies with other teams
- Conduct change management activities with marketing and business partners to ensure process and solution alignment
Qualifications
- Bachelor’s Degree or equivalent experience
- 3+ years’ experience in digital marketing, product, or similar function
- Experience developing and executing strategies and plans that meet business goals
- Possess and display technical website and digital platform acumen
- Experience managing highly complex technical projects with multiple stakeholders at the executive level
- Ability to work with the business to gather requirements and insights and translate those with the development teams into features and functionality
Preferred Qualifications
- Provider Look Up Product Experience
- Experience with reputation management for 1st and 3rd party reviews
- Experience triaging and responding to product support tickets
- B2C Marketing experience
- Understanding of modern digital marketing principles, strategies, and best practices for digital engagement strategies
- Experience working with data and facilitating API integrations between vendors and internal teams
- Experience with Yext or other reputation management platforms
- Experience with Adobe Experience Manager (AEM), Adobe Analytics, Workfront
- Excellent communication, collaboration, and presentation skills
- Excellent planning, prioritization, and organizational skills – detailed oriented
- Excellent creative problem-solving skills
- Strong analytical skills and ability to derive insights from data to drive better decision-making and planning
- Self-starter and learner with a hands-on approach
Who We Are
Creatis is part of the 24 Seven family of brands. We provide contract, interim leadership, and direct-hire talent to our clients. Our sister company, Antenna, provides staffing and direct hire solutions as well as the full services of a professional design studio. Creatis provides a better way to make marketing work. We do this by connecting marketers with companies to help them adapt and grow their business. Our goal is to understand you, so we can advocate for your interests and help you steer your career. If you are looking for your next marketing opportunity, we are here to help.
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