Marketing Executive

ABOUT US

STV is Scotland’s home of news, entertainment and drama, serving audiences with quality content on air, online and on demand.  STV’s broadcast channel reaches 3 million viewers each month, while STV Player, the UK’s fastest-growing broadcaster streaming service, is now pre-installed in three quarters of the UK’s connected TV homes. Multi-genre production company STV Studios – one of the UK’s leading content businesses – has an impressive track-record of success across a wide range of broadcasters, with recent productions including Screw; Murder Island; Catchphrase; Antiques Road Trip; Yorkshire Auction House; My Family Farm Rescue and Landmark.

We currently have an exciting opportunity for an experienced Senior Marketing Executive to join our Marketing team on a 9-month fixed-term contract basis to cover a period of maternity leave. The Senior Marketing Executive will work across all areas of the business playing an important role in supporting the business achieve its KPI’s. The successful candidate will have a demonstrable depth of experience in a marketing role delivering creative, results-driven multiplatform marketing campaigns in a fast-paced environment.

KEY RESPONSIBILITIES

• Planning and co-ordinating multi-platform marketing campaigns based on business priorities including briefing, development, execution, and post-campaign analysis.
• Manage and co-ordinate the STV Children’s Appeal Marketing strategy.
• Manage and co-ordinate STV award submissions strategy.
• Establishing strong relationships across the business and externally with agencies/ partners organisations.
• Co-ordinate and assist with other brand/content projects as required.
• Assist in any other aspect of the work of the company as reasonably required.

SKILLS AND EXPERIENCE

• 2-3 years’ experience working in a similar role, preferably within a media environment.
• Evidence of understanding and implementing marketing principles and techniques.
• Proven experience of delivering Marketing campaigns across a variety of platforms.
• Strong analytical skills and high level of accuracy.
• Excellent verbal and written communication skills.
• Experience of working in a fast-paced environment and working to tight deadlines.
• Excellent interpersonal skills with the ability to develop strong working relationships with internal and external stakeholders.
• A positive and pro-active approach to problem solving and good time-management are essential.
• Strong IT skills, including proficiency in all MS Office applications.
• Self-motivated with the ability to work on own initiative and as part of a team to achieve commercial objectives.
• A passion for marketing, content, brand and customer engagement.

JOIN US

If you have a demonstrable track record of delivery in a related role, we would love to hear from you. 

To apply, please send a CV and covering letter to hr@stv.tv by 22 March 2023. Early applications are encouraged. Previous applicants need not apply.

STV Group plc is an equal opportunities employer committed to valuing and promoting equality, diversity and inclusion. We encourage applications from candidates underrepresented in our industry, so we are keen to hear from ethnically diverse talent and people that identify as disabled, deaf and/or neurodivergent. As a Disability Confident employer, we are committed to offering an interview to disabled candidates who meet the minimum criteria for the role.  

Please let us know if you have any access requirements to support your application by emailing hr@stv.tv.

STV Group plc