Essential Duties and Responsibilities:
- Daily content creation and optimizing engagement across all social platforms
- Support our brand story by managing content creation across key Mud Pie marketing channels and thinking critically about how to adapt across platforms (Instagram, Facebook, Pinterest, TikTok, LinkedIn, etc.)
- Capture and edit photos & videos in our office, warehouse, on set, and more with the goal of bringing Mud Pie to life through engaging content
- Schedule posts on all social channels – including but not limited to: stories, reels, tiktoks, giveaways, etc.
- Work directly with Digital Marketing Manager to evaluate Key Performance Indicators (KPI’s) and provide actionable recommendations to continually assess progress of existing channels
- Perform social outreach in real time, including evenings and weekends
- Closely monitor key trends and best practices for social media and content creation, identifying and championing areas of opportunity for the brand
- Assume the role of brand ambassador – you will be both behind and in front of the camera
- Assist with influencer partnerships
- Ad-hoc tasks as needed
Requirements:
- 2-3 years of professional experience managing social media platforms
- In-depth knowledge of social media platforms (Instagram, Facebook, Pinterest, TikTok, LinkedIn, etc.)
- Excellent written and verbal communication skills
- Creative and conversational writer who revels in accuracy and is a diligent proofreader
- Basic graphic design and video editing experience
- A social media aficionado – you have your finger on the pulse of the latest and greatest and aren’t afraid to test out new channels to figure out what works
- A real-life Mud Pie Hype Girl/Guy – you are passionate about the brand and have a keen eye for design and details
- Proactive and enthusiastic – willing and eager to roll up your sleeves to get the job done
- Flexible and adaptable – comfortable with a fast-paced environment that is ever-evolving
- Collaborative team player who thrives off feedback
- Self-starter who can work with minimum direction
- Entrepreneurial spirit
Mud Pie, LLC.
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