Description
Do you have a passion for sports? Do you live & breathe social media? Does being on the cutting edge of trends drive you? If so, you may be the perfect person for our Social Media Manager Role.
This individual will be responsible for day-to-day content publishing, copywriting and channel management across Clippers-owned channels, with a focus on engaging and growing audiences on social media. It is imperative that this role be able to manage the message, tone, and content across each social platform, and to broaden engagement of Clippers fans through creative, well-produced and well-timed content. The ideal candidate will possess a deep understanding of how people digest and engage with social content, an eye for detail, and stay up-to-date on emerging platforms, industry trends, and best practices. You will need to have a good understanding of how data and analytics inform content best practices.
This is a full-time role based out of our DTLA office and is eligible for our competitive benefit offerings including medical, dental, vision, 401(k) plan with company contribution, Well-Being Allowance, and more.
The LA Clippers are committed to providing a safe and healthy workplace. New members of our team must be fully vaccinated for COVID-19 and will need to provide verification of vaccination for COVID-19 at least seven days prior to their start date. Fully vaccinated refers to at least two (2) weeks after the final dose on a two-dose vaccination series (Pfizer or Moderna) or at least two (2) weeks after a single dose COVID-19 vaccination series (Johnson and Johnson).
Principal Duties and Responsibilities include, but are not limited to:
- Take the lead on the ideation and production of social content and campaigns across all social media accounts & channels.
- Lead day-to-day social publishing and write in the defined voice and tone of team accounts.
- Demonstrate and use best judgment to curate, prioritize, and publish posts that are consistent with the team and brand message, but also with an eye to expand and engage the LA Clippers’ audience.
- Set the vision & plan every day to ensure team is focused and clear on priorities
- Attend and cover LA Clippers events, including home games, community initiatives, and other events, with the goal to produce compelling content that captures fans attention.
- Manage day to day calendar for the full season – collaborating across departments (creative, communications, partnership marketing, etc) to ensure objectives & key deliverables are met
- Monitor and assess content/channel performance analytics, report progress to goals and critical metrics to leadership team, and recommend solutions or new types of content based on previous performance.
- Monitor trends in organic, branded, and paid social media, all to inform a point-of-view and recommendation on how to best incorporate them into LA Clippers content strategies when relevant.
- Coach a group of internal & external individuals with varied skills to elevate our content
Qualifications
- 5+ years of experience in digital, marketing or content role – Sports experience preferred
- Deep understanding of how major social platforms work (Facebook, Twitter, Instagram, YouTube, Snapchat, Tik Tok, etc.), and the ability to use each platform’s features effectively.
- Strong visual eye with regard to the curation of graphics, photography, and video for social publishing.
- Ability to spot trends in real-time, think quick on your feet & deliver clever copy that integrates us into culture
- Excellent organization skills, acute attention to detail, ability to balance multiple tasks in a fast-paced and time critical environment
- Proficiency in Adobe Creative Suite is helpful.
- Experience with social listening and analytics tools (ie.CrowdTangle, TrackMaven, etc.)
- Excellent communication skills, both oral and written.
- Willingness and ability to work game nights, weekends and holidays as needed.
- Self-starter, data-driven problem solver with an entrepreneurial spirit and a desire to collaborate in a team-based culture.
The LA Clippers are a proud equal opportunity employer. It is our desire and intent that all employees enjoy a professional business working environment that is free from discrimination and harassment.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request an accommodation, please contact us at [email protected].
LA Clippers
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