dentsu Media

Company Description

We are Dentsu. We innovate the way brands are built. That means we do things differently so they’re better than before. In this way, we make our clients’ most important marketing assets—their brands—win in a changing world. Dentsu is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in Media, CRM, and creative communications services. Dentsu is headquartered in London and operates in 145 countries worldwide with more than 50,000 dedicated specialists.

Job Description

The Digital Investment Coordinator contributes to the coordination of the media buying process and is essential to the day-to-day management of client and business through the MBP process, buy maintenance, and performance. The individual in this role is required to work well in a team-based, fast paced, detail-oriented environment. A successful Digital Investment Coordinator is resourceful and demonstrates the initiative to participate in advanced projects.

• Assists in the development of digital media presentations and tactical POV’s.
• Ensures key information is provided to the media operations and media planning teams throughout the campaign activation and maintenance process.
• Supports strong working relationships with vendors to achieve campaign objectives and fulfil client campaign goals.
• Supports the negotiation process for approved media buy activations – Video, Display, Social, Programmatic, etc.
• Works with Traffic Launch and Campaign Delivery teams to ensure flawless implementation of digital media plan and supports in all digital media tracking troubleshooting.
• Works with creative agency to understand creative assets available and any custom placements
• Conducts research and development of media measurements – Audience, Ratings, Etc.
• Supports the media operations team with client financials: budget reconciliation and budget management.
• Contributes to strategizing ways to improve and optimize campaign performance to meet client KPIs.
• Assists with client reporting commentary that is easy to understand, compelling and persuasive.
• Enters key client information into media buy systems.

Qualifications

• Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
• Strong to advanced level MS Office skills: Excel (Pivot Tables, VLOOKUP’s), Outlook, PowerPoint, etc.
• Excellent written and verbal communication skills.
• Ability to work with cross functional teams and multiple stakeholders.
• Aptitude for priority management where it concerns managing multiple deliverables/work streams.
• Ability to organize ideas and present back information logically and sequentially.
• Knowledge of digital media tools is considered a strong asset.

Additional Information

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

dentsu Media

Company Description

Carat is an award-winning media agency with a command of media convergence used to optimize business performance for clients. Named #1 agency in all qualitative measures for 10 out of the last 11 RECMA reports, Carat redefines the level of ambition they have for media through an unparalleled capability to understand real people; their passions, motivations and behaviors, and uses this knowledge to ultimately deliver immersive media experiences on behalf of clients including GM, Microsoft, P&G, and Pfizer.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all. Carat is an agency of dentsu.

Job Description

Carat is looking is looking for an eCommerce Marketing Senior Manager to support retail clients in multiple verticals., working with one of our largest clients, an automotive manufacturer Reporting into a Director of Retail Media, the Sr Manager will demonstrate the ability to plan, lead launches and optimization, and provide impactful reporting on client marketing campaigns within Amazon Sponsored Ads. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights, and projects in a timely manner and within budget plans supporting the team with flawless execution. The ideal candidate would also enjoy working on cross-functional client teams, collaborating with other channel experts to drive integrated marketing support for our clients.

You Will

• Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client’s goals.
• Plan and execute retail search and retail display campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
• Use the latest technology and best practices to build strategic automation into campaign management and reporting.
• Work with our reporting teams and tech to develop and update performance reports to provide actionable insights and analysis
• Ensure campaigns follow best practice guidelines
• Assist and attend regularly schedule client performance and status meetings and ad-hoc client presentations.
• Collaborate across our client team and channels.

Qualifications

• Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
• At least 4 years digital performance marketing experience in Amazon.
• Additional experience in eCommerce / retail search, paid search, PPC, paid social, programmatic, or related field preferred.
• Experience managing budgets, meeting KPIs and informing KPI goals
• Working knowledge of bid management platforms preferred
• Strong excel skills and analytical mindset, with the ability to identify trends and insights through data analysis
• Strong personal organizational, communication and prioritization skills with a strong attention to detail. Experience collaborating with peers and guiding other team members.
• Enjoy learning new platforms, skills and analyzing data and working with agility and learning more about retail media capabilities.
• Well-honed communication skills with senior audiences
• Ability to analyze complex issues and to develop relevant and realistic plans, programs and recommendations to solve client challenges
• High levels of integrity, autonomy, and self-motivation

Additional Information

Our Benefits:

• Comprehensive healthcare plans
• Unlimited PTO
• Paid Maternity and Paternity leave
• 401k

The anticipated salary range for this position is $68,000 – $106,000 annually. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.  A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/ 

About Dentsu International

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
dentsu Media

Company Description

We are dentsu.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

iProspect is a global, award-winning marketing agency that drives digital performance for many of the world’s largest brands. A trusted partner with an in-depth understanding of consumer behavior, iProspect reshapes brand strategies to meet the fast-paced demands of the convergent world with a focus on exceeding the client’s business objectives. iProspect delivers personal, adaptive and valuable digital experiences utilizing proprietary solutions including: paid and natural search, content generation, data & insights, social media management, structured data and feeds, performance display, conversion optimization and affiliates. Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients. We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all. iProspect is an agency of dentsu.

Job Description

We are looking for someone to develop and lead best in class strategies and management of Mobile and App based performance marketing accounts. Reporting to a Director of Paid Search, you will provide leadership across the business and liaise with other channels and cross-functional teams to ensure an integrated response to mobile and app marketing objectives. You will have demonstrated skills and hands-on experience scaling mobile app growth. This role requires experience running multi-channel app campaigns with a relentless analytical rigor, ability to connect objectives to business results and curiosity to pursue client growth.

Key Accountabilities

• Develop and author overall team strategy and approach to mobile app campaign management, in cooperation with VP/Director of Paid Search and Paid Social teams.
• Lead growth marketing strategies, planning, execution, campaign management, and performance-based measurements (including subscription funnel data) for the Shift mobile app to boost installs, users, and revenue.
• Fluency and expertise in implementation of all aspects of multi-channel marketing including SEM, Apple App Store, as well as paid advertising via mobile networks, influencer campaigns, AdWords, YouTube, Instagram, Facebook, and other platforms, utilizing audience and device targeting, remarketing, conversion tracking, display, and other tactics.
• Track and measure campaign success, providing performance reporting and analysis on all mobile marketing campaigns, relentlessly iterating to optimize performance and results based on data and insights
• Immerses self in clients’ business: understanding their goals, external economic environment, industries; also know their business model, how it is performing and what success looks like.

Qualifications

• 6+ years of experience with significant portion of time dedicated to managing Mobile App performance marketing campaigns
• Proven track record of delivering significant customer acquisition growth and optimization across all key mobile app metrics, including monetization via app subscriptions
• Exceptional knowledge of Mobile App space, performance marketing, market development and trends
• Deep understanding of how Mobile App intersects across channel teams – Paid Search / SEM, Display Media, Paid Social, SEO, Affiliate, Social and Attribution
• Hands-on experience with leading app analytic tools like Google Analytics, AppsFlyer, Localytics, Appannie and/or others
• Broad range of experience managing across verticals and direct response/branded campaigns

Additional Information

The anticipated salary range for this position is $59k-$100k. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Employees from diverse or underrepresented backgrounds encouraged to apply.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About Dentsu International

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
dentsu Media