Copywriter and Fashion Content Freelancer

We are looking for a Copywriter and Content Manager for a top fashion company in New York, New York. This position operates onsite in their NYC office. Employees are offered medical, dental, vision, 401(k), and commuter benefits.
Salary: $135k per year
Responsibilities:

• Own the brand voice. Create compelling storytelling that will convey the brand as a leader and innovator.
• Develop and present refreshed framework for the brand tone of voice.
• Think big picture while maintaining a laser-focused eye on the details; communicates and elevates the brand voice.
• Ensure consistency and adherence to the brand’s copy standards.
• Develop junior copywriters to help them grow their skills and professionalism and align work to brand voice.
• Lead copy team through the review process with in-house legal to ensure legal compliance across consumer channels.
• Master the seasonal collections and product benefits—develop seasonal content structure aligned with the Annual Brand Calendar.
• Produce marketing copy (from PDP to single banner ads to large-scale marketing campaigns) for the men’s and women’s categories for digital ads, emails, web content, signage, web copy, etc.
• Contribute to new product launches, deck creation, and internal collaboration.
• Understand the product WHY – what’s in it for the customer, and communicate in a concise, on-brand way. Fact-find by interviewing product designers and merchandising teams
• Lead brainstorming and idea-generating sessions.
• Ideate, create and present content stories that engage, educate and delight the consumer.
• Stay abreast of competitive brands and the retail environment.
• Work collaboratively with graphic designers to bring concepts to life.
• Maintain an entrepreneurial mindset and can-do attitude to work across teams and functions and ensure the success of the brand.

Qualifications:

• Background in fashion and/or luxury home; extensive working knowledge of current trends and language of fashion.
• Be able to pick up a brand’s tone and jump into its established look and feel.
• Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner.
• Have a passion for concise storytelling and the ability to tailor writing by channel.
• Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels.
• Ability to think creatively, strategically, and technically
• Effectively drive the production workflow for copy and content projects. Have the proven ability to prioritize and manage multiple projects and to meet deadlines using excellent organizational skills, quality execution and attention to detail.
• Have strong communication skills with the ability to articulate ideas clearly and concisely.
• Maintain high standards for writing and proofreading.
• You are proactive and self-motivated, highly curious, collaborative, and a digital / strategic thinker.
• Having a strong understanding of performance marketing / paid digital media (search, social, display) and how copy strategy should differ across platforms.
• Be highly collaborative with the ability to understand the objectives of all cross-functional partners and work toward a design that meets that need and upholds the creative integrity of the brand.
• Have a strong work ethic and personal accountability.
• Foster a culture of innovation, inclusion, and creativity.
• Detail-oriented self-starter who isn’t afraid to ask questions.
• Must be flexible in a fast-paced environment and solution-oriented with a positive attitude toward teamwork.

If you meet the required qualifications and are interested in this role, please apply today.
The Solomon Page Distinction
Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers – which sets us apart in the industries we serve.
About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, Twitter, and LinkedIn.
Opportunity Awaits. Solomon Page