As the Marketing Data Analyst, you will be responsible for in-depth reporting on marketing, e-commerce and customer technology activities, providing insights on revenue attribution, campaign performance, and user adoption across a range of mediums and platforms. You will gather, analyze, interpret and present marketing and sales data to inform marketing decisions, optimize campaigns, improve customer segmentation, and advance predictive analytics capabilities. Through analytical and data storytelling skills, this strategic role enables our marketing team to make smarter, better, and faster decisions to improve the customer experience and increase market share.
This position has a virtual-first hybrid work arrangement with a preferred location in Houston, TX with a minimum of two days a week in the office or co-located with other team members.
- Collects and analyzes data from various sources, including digital marketing campaigns, website analytics, social media platforms, customer surveys, e-commerce platforms, sales data and market research reports to identify and present strategic useful insights
- Centralizes and maintains all marketing and customer technology analytics and reports
- Works closely with Sales Operations and Analytics Center of Excellence (ACE) to integrate marketing data into data structures for the broader company
- Guides third party agencies on reporting standards, structure and formats as needed to aggregate into centralized reports
- Guide necessary data integrations between our marketing and sales platforms, involving complex data workflows.
- Assist with analytics implementation QA, documentation, and optimization
- Manage the tag management, working with marketing managers and agency to ensure the correct implementation and set up of all of our required tags within Google Tag Manager
- Implement and maintain marketing data governance standards, ensuring accuracy and completeness of data within reports and dashboards.
- Take ownership of data-related problems and drive the resolution process; coordinates with the IT department on data-related technical issues.
- Monitors and measures performance of online and offline campaigns, evaluating metrics related to website traffic, lead generation, conversion rates, customer engagement, brand awareness, and product interest
- Translates complex metrics into concise reports, dashboards, and presentations to inform and guide strategy
- Develops visual reports consumable for key stakeholders to inform our current and future marketing initiatives
- Crafts monthly, quarterly and annual reports for marketing and business unit leadership measuring important metrics across earned, owned and paid media efforts
- Collaborates with Corporate Marketing and Sales Enablement stakeholders to gather data, perform analysis, synthesize results, and deliver key insights; ensures consistency in data definitions and sources
- Reports on marketing KPIs like leads, conversion rates, website traffic and social media engagement
- Develop and implement analytical models to understand customer behavior and optimize marketing strategies.
- Provide data-driven recommendations to enhance our marketing and customer technology efforts
- Analyzes marketing and sales funnel performance and customer intent based on customer behavior, incorporating both first and multi-touch source attribution
- Reports on marketing KPIs including leads, conversion rates, website traffic and social media engagement to create transparency to ROI
- Create and advance marketing forecast and prediction models using multi-year performance trends.
- Integrates insights from multiple projects, campaigns and platforms into more strategic insights
- Conduct competitive research and analyze benchmarking data to identify new market opportunities, target audiences, and consumer behavior patterns
- Supports marketing budget analysis and forecasting, making recommendation based on insights to future marketing investments
- Identify, evaluate and implement new tools and technologies to enhance and mature marketing tracking and reporting capabilities
- Share best practices with others and promote cross-functional learning.
- All other duties as assigned.
QUALIFICATIONS
- Bachelor’s degree in business, statistics, mathematics, social sciences, marketing, or a similar field.
- A minimum of 5-7 years of experience collecting, analyzing and reporting on data sourced from sales and marketing platforms such as CRM, marketing automation platforms like Eloqua, and Google Analytics
- In-depth understanding of digital marketing and e-commerce campaign strategies and tactics such as SEM, merchandising, PPC and programmatic advertising
- Proficiency with computer programs, such as MS Excel, Access, and PowerPoint.
- Comprehensive understanding of full marketing and sales funnels, including familiarity with lead maturation processes.
- Expertise in data visualization and BI tools such as Microsoft Power BI, Tableau, Google Data Studio, etc.
Cornerstone Building Brands
Related jobs:
Talent Coordinator – Fashion Talent Management
Job Description
A New York City talent management company is hiring a Talent Coordinator to support a Senior Talent Manager and their roster of fashion-focused talent. This opportunity is ideal for an organized professional with experience in talent management or a related field who is interested in building a career within the fashion and talent industry.
Job Responsibilities
- Support a Senior Talent Manager with day-to-day talent management responsibilities.
- Assist with managing and coordinating a roster of fashion-focused talent.
- Help maintain organized communication and administrative workflows.
- Support talent-related projects and activities as needed.
Requirements
- 1–3+ years of experience in talent management or a related field.
- Strong organizational and communication skills.
- Interest in fashion, talent management, and the New York City fashion industry.
- Must be able to work in New York City.
Compensation
- Compensation not specified.
Job Description
A production team is seeking an experienced gaffer to work on a product advertisement for a medical device. This paid film crew opportunity is ideal for a skilled lighting professional who can support the production’s lighting needs and help create a polished commercial look.
Job Responsibilities
- Set up and manage lighting equipment for the commercial production.
- Work with the cinematography team to achieve the desired lighting setup.
- Adjust lighting throughout production as needed.
- Maintain safe and efficient operation of lighting and electrical equipment.
- Support the production team in completing the commercial shoot.
Requirements
- Professional experience working as a gaffer or film lighting technician.
- Strong knowledge of production lighting and electrical equipment.
- Ability to work efficiently with camera and production crews.
- Reliable, professional, and comfortable working on a commercial production.
Compensation
- $550 per day.
Atlanta Production Crew for Talk Show
Job Description
An upcoming talk show production is seeking an experienced Atlanta-based production crew to support the development and execution of a professional studio production. This opportunity is ideal for established production professionals with multi-camera experience, their own equipment, and the ability to help design, build, and coordinate a polished talk show set.
Job Responsibilities
- Support the production of a professional talk show.
- Operate and manage multi-camera production workflows.
- Provide professional camera, lighting, audio, and production equipment.
- Assist with designing and building a professional talk show set.
- Coordinate production logistics and technical requirements.
- Collaborate with producers, talent, and other crew members.
- Help maintain an efficient and professional studio environment.
Requirements
- Must be based in Atlanta, Georgia.
- Proven talk show or studio production experience required.
- Experience with multi-camera productions.
- Must have professional camera, lighting, audio, and production equipment.
- Must have access to professional studio space in the Atlanta area.
- Ability to design, build, and coordinate a professional talk show set.
- Established production companies or experienced crews are preferred.
Compensation
- This is a paid opportunity; compensation details will be discussed.
Film Crew for Horror Short Film
Job Description
A horror short film selected for the Texas Horror Cult Film Festival is seeking crew members for an upcoming production in Dallas, Texas, and surrounding areas. The project follows an emergency dispatcher on leave who unleashes a demon sealed inside a liquor bottle, promising to fulfill his deepest desires in exchange for possession of his body. Multiple behind-the-camera crew positions are available for filmmakers interested in gaining hands-on experience on a horror production.
Job Responsibilities
- Work collaboratively with the production team throughout filming.
- Perform duties associated with the assigned crew department.
- Support the creative and technical needs of the horror short film.
- Follow instructions from department leads and production leadership.
- Maintain professionalism, reliability, and strong communication on set.
- Help ensure an efficient and organized production environment.
Requirements
- Seeking Grip & Electric (G&E) crew members.
- Seeking Makeup/SFX artists.
- Seeking Editors.
- Seeking Composers.
- Seeking Sound Mixers.
- Seeking Production Assistants (PAs).
- Relevant filmmaking, production, or department-specific experience is preferred.
- Must be able to work in Dallas, Texas, or surrounding areas.
- Ability to collaborate effectively in a fast-paced film production environment.
Compensation
- Compensation details have not been disclosed.
Job Description
A local media and storytelling team is hiring a full-time Creative Producer to help shape engaging stories that connect Las Vegans to their city. This role supports content development across audio and digital platforms, working closely with the team to plan, produce, and deliver compelling local storytelling. Candidates must live in the Las Vegas metro area and be excited about community-focused content.
Job Responsibilities
-
Develop, pitch, and produce local story ideas for audio and digital platforms.
-
Coordinate production logistics, including scheduling, planning, and managing deliverables.
-
Support recording sessions and help guide content structure from concept to final output.
-
Collaborate with hosts and internal team members to ensure content aligns with editorial goals.
-
Maintain organized workflows and timelines for ongoing content production.
Requirements
-
Must live in the Las Vegas metro area.
-
Experience producing audio, podcast, or digital content (professional or comparable experience).
-
Strong storytelling instincts and knowledge of local culture/community interests.
-
Excellent organizational skills and ability to manage multiple deadlines.
-
Comfortable working collaboratively in a fast-paced content environment.
Compensation Details
-
Compensation details are not listed in the post (to be provided during the application process).
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities
