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Director, Digital Commerce

$$$

Do you have what it takes to win?

Like a championship team, a leading global sports brand is built with a solid foundation of players at all levels who have an unending desire and dedication not only to succeed, but also to win. At Peak Achievement Athletics, our championship team is deeply committed to developing the most innovative sports equipment in the industry and we are always looking to strengthen our roster with talented players.

Want to join our team as a Director, Digital Commerce?

The Director, Digital Commerce will drive growth for the global digital business, delivering a best-in-class and engaging consumer experience representative of the strength of our brands, using analytics to evaluate and drive strategic initiatives. The position is responsible for delivering financial targets. We are open to this role being based in either our Mississauga, Ontario or Exeter, New Hampshire office within our hybrid work environment.

Essential Job Functions & Responsibilities:

  • Define long-term growth objectives and requirements for the digital channel.
  • Create and deliver accurate and reliable quarterly forecasts on or before deadlines.
  • Deliver business results that meet or exceed growth targets. Ensure strong KPIs including sales, traffic, conversion, ATV, to achieve the annual operating plan.
  • Monitor daily performance and manage site activities such as daily sales analysis and visual merchandising performance.
  • Deliver a best-in-class and engaging consumer experience to constantly improve conversion and increase repeat purchases.
  • Partner internally with Creative and Marketing to define requirements, develop and produce relevant content to activate the brand storytelling, consumer, and social media strategies.
  • Lead the merchandising strategy including assortment planning, pricing, promotions, inventory management, and site placement.
  • Lead the go-to-market strategy to effectively execute channel activation for the brand, product campaigns, and new product launches.
  • Manage the trading calendar including e-mail planning, promotions, merchandising and site-refreshes.
  • Provide post-program ROI analysis; make recommendations based on results to increase sales.
  • Continuously monitor and track new consumer behavior, competitive and market trends develop innovative solutions and ideas. Provide recommendations to test and learn.
  • Direct the expansion of our digital business globally with vendor partner and agency support. Ensure 3rd party sites meet brand standards.
  • Coordinate projects with technical teams and internal stakeholders on key site enhancement projects.
  • Communicate insights and best practices with the sales organization and retailers.

Qualifications:

  • BS or BA in Marketing, Business, Communications, or related field- or equivalent years of relevant and related experience.
  • 10 years of progressive digital experience required.
  • Strong knowledge of the digital industry and competitive landscape.
  • Experience in brand and merchandising required.
  • Experience with Shopify preferred.
  • Experience in digital marketing, CRM and web platforms preferred.
  • Experience in a high growth or scaling business preferred.
  • High degree of commercial and business acumen knowledge.
  • Exceptional oral and written communication skills.
  • Strong analytical skills with ability to analyze data from different sources, turning complex data into simple stories.
  • Demonstrated ability to lead, manage, develop, and grow teams. Able to manage up, down and across with results.
  • Entrepreneurial spirit, ability to work quickly, efficiently, and strategically across internal and external teams.
  • Ability to influence key stakeholders and work effectively in a matrixed team.
  • Ability to work in a fast paced, dynamic environment.

Interested yet? Good. Us too. We’re pretty sure you’ll want to know we offer an excellent benefit package, a stimulating environment and competitive compensation, and a host of other perks we don’t have room to mention here.

We’re interested in learning more about you and appreciate you taking the time to apply online at www.bauer.com /careers.

Only the people chosen for an interview will be contacted.

We are committed to employing a diverse workforce and is an equal opportunity employer.

Bauer Hockey

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06-02-2023

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