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Marketing & Operations Manager

$$$

Marketing Operations Manager – Music

London | Hybrid

Competitive salary

Perm

Are you looking to be a part of a collaborative, results driven team within a global brand who values diversity and inclusion and who is looking for help from a creative problem-solver with strong analytical skills to shape and deliver their future facing eComm Marketing growth strategy to ensure and grow the connection between artists and their fans?

The role will lead and support on social commerce, SEO, and analytics / performance. From heading up and delivering our client’s social commerce plan, to managing project tools that deliver engagement and growth across their eComm business via their ecommerce stack, the successful candidate will work cross functionally across and closely with label marketing teams and the wider ecommerce team. The successful candidate will have strong Shopify and social commerce experience, be able to manage multiple projects within a fast-paced environment and come with music or entertainment experience.

Your skills and experience will include (but not be limited to):

  • Implement & manage social commerce within each Shopify instance, working closely with artists, labels and our client’ in house agency to run an effective strategy for each live channel.
  • Build a centre of excellence for Social Commerce + onsite SEO and carry the implementation & ongoing management of onsite SEO across the new Shopify 2 stack
  • Collaborate with the Digital Marketing Manager on opportunities for paid campaigns & keyword research for their owned & operated sites
  • Analyse and communicate marketing performance, using analytical insights to create actionable strategies to support customer growth and engagement
  • Building out analytics across the business to ensure our client delights fans and artists alike
  • Work with Head of Site Experience & Head of Demand on best practice UI using our client’s AB Testing toolkit and research & outline further opportunities for A/B testing for our client’s artist, retail & evergreen sites
  • Project manage the day-to-day activities & future projects on our client’s PM tool Monday.com with the Central team + Labels

To be successful in this role you will need:

  • Experience in managing marketing campaigns performance across paid digital marketing such as Social, Programmatic, SEO and reporting back to business leadership
  • E-commerce experience with a background in managing D2C sales & channel partnerships
  • Experience using: Business Manager [Meta], Google [GA, GMC, Ads & YouTube] & TikTok
  • Strong analytical skills, experience with large data sets and interpreting data analysis (quantitative and qualitative data) into meaningful strategy
  • Experience of implementing social commerce strategies, from an advertising and operation perspective
  • Experience using Shopify

Get in touch today if you have what it takes to shine in this role. If you haven’t heard back from us within 7 days, you have not been successful this time round and we encourage you to follow Career Moves Group LinkedIn page for exciting new roles or visit www.careermovesgroup.co.uk

Career Moves Group

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04-09-2023

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