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Global Marketing Manager

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About Celestial

In the fast-evolving global market for drone shows, Celestial has rapidly established itself as one of the World’s leading drone art companies. 

 

Utilising our fleet of 1500 drones, we deliver spectacular shows for high profile clients across the globe. Previous clients have included Amazon Prime Video, Coventry City of Culture, Greenpeace, Amnesty international, Adelaide Fringe Festival, City of Melbourne, Eden project, Puma. For more information see celestial.show.

 

About the role

Celestial has ambitious growth targets in the UK and USA in 2023 and is looking for an experienced B2B Global Marketing Manager to drive our marketing activity.  

 

The primary goals of the role are:

1. to increase the number of high-quality inbound leads received per month

2. ensure value for money on external spend.  

 

Reporting to the Head of Sales in the UK and working closely with the CEO to the Celestial President in the USA, the Global Marketing Manager will manage the annual marketing budget allocating resources across in-house activities, ad spend, agency spend.

 

Taking a Global approach across all areas of the business, the roles responsibilities include but are not exclusive to the following.

Website and SEO

Review of Celestial’s current website and SEO performance using Google Analytics and other tools. Presenting data to the Senior Management Teams with recommendations to improve organic search visibility and introducing strategies that yield improved results.

Management of Marketing Budget, KPI’s (Pay Per Click (PPC) )

Oversight of Celestial’s marketing budgets, setting KPI’s and measuring outcomes to increase results in all marketing activity. Overview of the monthly PPC spend. Recommendations for improving ROI on PPC spend.

Global Events

Identify and attend worldwide trade and Exbo events to increase Celestial’s global presence and connections.

Global Strategy

Working with the Senior Management Team to create and deliver a consistent and far reaching strategy for growth.

Brand Ambassador

Safeguard the Celestial brand and train staff in the appropriate use of its guidelines across various company marketing material and templates.

LinkedIn

Management of the company’s presence and engagement on LinkedIn. Drive LinkedIn activity and broaden the professional contact base. Implement new strategies for improved engagement via the sales navigator.

Social media management

Manage all social media channels (Facebook, Instagram, Tik Tok) by planning and scheduling of social media content and posts. Increase the company network, engagement, and influence across theses channels.

Brand Strategy Ambassador

Help to focus the Celestial brand and train staff in the safeguarding of its guidelines, instructing the appropriate use across various company marketing material and templates.

Mailing Lists

Quarterly mailouts and growth of company mailing list.

PR

Management of external PR agencies, engaged on a job-by-job basis.

Company Communications

Taking ownership of company communications and creating a global strategy.

Recruitment

Identifying the spaces Celestial will get the most effective engagement and reach for new company positions and reporting on the most effective results of engagement across these identified portals. Identify marketing assistant roles to assist you in with delivery of marketing tasks.

 

About you

The successful candidate will be able to evidence a minimum 5 year’s experience at Marketing Manager level.

 

You will be equally comfortable taking a hands-on approach delivering activity in house or managing external suppliers where required.

 

Celestial is a fast paced start up business undergoing a period of rapid growth. The role requires a result focused and self-motivated individual.

 

This is a multi-functioning role that requires the skills of an advanced Digital Marketer but who also has the creative outlook and skillset to protect and develop a strong brand.

 

The Details

Location: Based at Celestial HQ in Frome, Somerset.

Working Hours: Full time, Mon-Fri (37.5 hours/week)

Holiday: 25 days + bank holidays

Salary: £48k+

Start date: As soon as is possible.

If you are interested in applying, please send your cover letter and CV evidencing why you are a good fit for this role to [email protected]. Please title your email Global Marketing Manager.

 

Closing date for applications 13th January 2023. Interviews in mid-late January 2023.

Celestial

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About Us

 

Centric Brands is a leading lifestyle brand collective that designs, sources, markets and sells high quality products in multiple segments, including women’s, men’s and kid’s apparel, accessories, entertainment and beauty. Centric Brands is focused on our customers and our brands that will drive the company’s future growth. We are defined by innovation as we seize new opportunities and thrive in an environment informed by creativity and thinking that is both analytical and outside the box. Centric Brands reflects a team built on respect, for others and for the hard work it takes to achieve our goals and build our bright future together.

Production

From sourcing raw materials to manufacturing, order placement, pricing and quality control and getting the finished product where it needs to be, our production team is responsible for ensuring we keep our standards high and our business profitable at every step of the journey. If you are a focused, results -driven, tenacious and highly flexible team player, we’ll give you every opportunity to build a rewarding career with one of the world’s foremost major lifestyle brand collectives.

Specific Responsibilities Would Include

Centric Brands is looking for a dynamic, creative and resourceful Assistant, Production, to join its team. This individual must be a self-starter and team player who takes initiative, thrives in a fast-paced environment, and is excited about joining a team on a journey to accelerate transformation across Centric Brands. The Assistant, Production supports the delivery tracking process, delivery analysis reporting, po operations, full execution and follow-up of manufacturing orders to drive the on-time delivery of quality, profitable goods.

Strategy & Innovation

  • Supports vendor performance based on the critical analysis of on-time delivery and transit lead time management enabling efficient and thorough customer order fulfilment.
  • Assists in the creation and maintenance of data accuracy and reporting mechanisms enabling the real time analysis of xfty to inDC delivery.

Operations and Results

  • Supports on-time delivery to warehouse InDC against target customer startship.
  • Partners with vendor, logistics and operations to ensure vessel bookings, container utilization efficiencies, and ensure shipping documentations are uploaded into forwarder management system prior to shipment.
  • Works with vendor and bookings team to ensure shipment data accuracy in InforNexus and Damco.
  • WIP: Manage booking T&As.
  • WIP: PPK pack qty Creation in IBT.
  • POE: assists with the Management and tracking port of entry shipments ensuring container loading plans are available to the Direct Ship cross-functional partners and Damco portals.
  • Factory invoice consolidation and coordination non-compliance/claims chargebacks with vendors.
  • Assists in the Management and Maintenance of SAP PO data.
  • Container volume analysis and action plan to ensure full utilization avoiding container light loads.

Customers & Relationships

  • Partners with cross-functional teams in Operations, Production, Logistics, Sales, and with our factories to ensure on time flow of goods relative to orders and anticipated demand criteria.
  • Works with Operations to manage accuracy of customer startship dates.
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Our Best Fit Candidate Would Have

  • Superior organizational and excellent communication skills; team oriented
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  • Solution oriented highly detail and meticulous self-starter
  • Bachelor’s Degree
  • 1-2 years’ experience
  • Knowledge of T&A Calendar and WIP Management
  • Expertise in SAP, Microsoft Office, Excel and Pivot reports
  • Proactive attitude; resourceful, responsible

In return, we provide an industry-competitive salary, along with a comprehensive benefits plan (medical, dental, vision) that includes a matching 401(k),Summer Fridays, generous PTO, merchandise discounts, excellent career development opportunities, and a work environment that reflects our industry leadership. Our social impact program, Centric Cares, focuses on volunteerism to make a difference in communities we live and work in and our D&I committee is shaping the future of diversity, equity and inclusion at Centric Brands though workshops, resources and inspiring conversation.

Salary Range: $50,000 – $58,000

At Centric Brands, we believe our people are our greatest asset, and we seek to structure competitive compensation offers to ensure that we are able to attract and retain the best talent. Our job postings include an annual base salary range at the time of employment. The stated base salary range represents our good faith estimate as to what candidates are likely to expect, and we tailor our offers within the range based on several factors, including the selected candidate’s educational and professional experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. Base salary is a part of a total compensation package, which, depending on the position, may also include commission earnings, annual bonus and other Centric Brands sponsored benefit programs.

Be part of our growing community by getting involved with groups, teams and initiatives like Be Green, Be Giving, and Be Celebrated.

Centric Brands is an Equal Opportunity Employer

Please note that Centric Brands will only reach out to interview, make an offer of employment or conduct onboarding activities for candidates who have applied through our careers site. When interviewing for a position, the candidate experience will include live interaction, such as a video conference or telephone call, with a Recruiter and/or company employee(s). We will never ask for any money or payments from applicants at any point in the recruitment process. Be aware of suspicious recruitment activity. If you think you are a victim of an employment scam, you may contact your local law enforcement agency and/or visit the Federal Trade Commission website here: https://consumer.ftc.gov/articles/job-scams.

#LI-EC1

#LI-Hybrid

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Job Description

What You’ll Do:

We’re looking for internet culture geeks, meme aficionados, TikTok natives, who love staying on top of the latest cultural phenomenon to inspire and create cool social content.  We are looking for a collaborative and skilled Content Creator with proficiency in both video and still photography, a deep understanding of social media trends and pop culture and a keen eye for framing and prop design. The ideal candidate will be adept at shooting high-quality content using both iPhone and DSLR cameras, with a mastery of lighting techniques. Additionally, they should have experience in video editing and photo retouching to ensure that the final product meets our brand standards.

You’ll work alongside social strategists and creatives to ensure quality and consistency with brand personality and ambitions. You will be the primary owner and creator of social content while also applying your expertise to incorporate the latest trends, filters, sounds, and formats into your approach. The work will range in application across organic social, paid campaigns, media activations, and beyond.

Who You Are

  • You’re obsessed with internet culture, the latest memes and trends, online subcultures and communities.
  • You’re excited and inspired by the world of social media – the first to share among colleagues and friends the latest trends, effects, tracks, etc. on TikTok.
  • You’re a creative and clever content creator with experience in photography, video production and editing for social media.
  • You’re a storyteller who can make captivating content across all platforms that ranges from educational to emotional and everything in between.
  • Hands on, get it done, make cool sh*t mentality.
  • Collaborative and a team player
  • You bring a sense of humor and charm to the work you create.
  • You have experience translating big ideas and brand campaigns into social content and/or leveraging social trends and insights to inform both.
  • You’re interested in and understand Gen-Z culture.

Responsibilities

  • Stay on top of ever-changing social media trends, pop culture references or other relevant conversations in the social space.
  • Conceptualize, film, edit and otherwise create engaging content for various social platforms, including TikTok, Instagram, Facebook, Pinterest and more.
  • Shoot high-quality video and stills using both iPhone and DSLR cameras, ensuring exceptional composition, lighting, and clarity.
  • Collaborate closely with the creative team to develop content ideas and execute content pieces that are not only relevant, native to platform, but align with brand objectives and standards.
  • Execute video editing and photo retouching.
  • Manage and organize digital assets, including raw footage, photos, and edited files, to ensure efficient workflow and accessibility.

Qualifications

  • 5-7 years of experience in video content creation for social media at a consumer-facing brand or agency or similar experience.
  • Strong understanding of opportunities and limitations of all popular social platforms.
  • A passion for staying updated on emerging trends in social media and digital content creation.
  • Keen eye for design/art direction/leveraging props and styling.
  • Collaborative work ethic.
  • Experience creating various types of content from product shots to storytelling.
  • Mid-level Experience shooting and lighting video content and still photography.
  • Proficiency with photography and editing programs both in app and external (e.g., Photoshop, Premier Pro, After Effects, Lightroom, Capture One etc)
  • Nice to have: Adobe Creative Suite, Photoshop, AfterEffects, and Illustrator.
  • Comfortable in a fast-paced team environment, coordinating multiple projects simultaneously with hard deadlines.
  • Demonstrated ability in adapting brand voices and visual identities to videos.
  • Ability to manage projects from ideation to production, through post-production and delivery.
  • Good presentation skills.
  • Excellent communication and collaboration skills.
  • Strong attention to detail.

Got what it takes? We’d love to hear from you.

Additional Information

Digitas is an equal opportunity employer.

“Compensation Range: $102,500 – $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply. The Company anticipates the application window for this job posting will end 7/25/2024.

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02-25-2023

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