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Marketing Coordinator

SUMMARY: Reporting directly to the Vice President of Marketing, the Marketing Coordinator provides executive management services to the Vice President and administrative support for the Communications and Marketing Department. This position is responsible for coordinating the calendar and schedule of the Vice President; travel arrangements; telephone calls; and professional correspondence as needed. Departmental administrative functions include supply ordering; operational budget management; invoice processing; and credit card reconciliation. This position leads the creation of market research projects to support the College’s overall brand positioning and collaborates with the Project and Design Manager on the execution of marketing campaigns for degree and Extension programs. In addition, this role manages Otis College’s virtual and on campus retail presence including inventory orders and tracking. This is a hybrid role.

2. CORE DUTIES and RESPONSIBILITIES:

● Provides detailed and complex executive management services for the Vice President of Marketing. Makes daily administrative and operational decisions on the executive’s behalf and ensures the executive is informed of relevant matters. (20%)

● Manages, monitors, and coordinates calendar for the Vice President of Marketing including meetings and event commitments. Helps determine priorities for the executive’s calendar and coordinates efforts of other staff scheduling the executive’s time. Alerts the executive of appointments needing to be rescheduled and reschedules existing appointments as appropriate. Coordinates travel for the executive. (15%)

● Oversees departmental administrative functions including operational budget tracking and oversight, supply orders, invoice processing, and credit card reconciliation for the Vice President. (15%)

● Provides market research on the positioning of Otis College and its offerings relative to competitors in support of communications and marketing efforts (15%)

● Supports the Project and Design Manager on the execution of marketing campaigns for Otis College degree and Extension programs (15%)

● Manages inventory ordering and tracking for college branded merchandise to be included in the College’s virtual and on campus retail stores (15%)

● Performs other related duties as assigned. Must be responsive to work-related phone calls and emails during non-business hours on occasion. (5%)

3. REQUIRED SKILLS and EDUCATION:

● Bachelor’s degree or combined experience/education as substitute for minimum education.

● A minimum of 7 years related work experience is required in a progressively responsible administrative role in an executive office or a marketing and communications department.

● An understanding of the principles of marketing and communications and a knowledge of traditional marketing tools.

● Individual must have a heightened sense of protocol and diplomacy and the ability to exercise sensitivity, confidentiality, and discretion in every matter.

● This position requires excellent writing, proofreading, and oral skills; strong organizational skills to address, prioritize, and coordinate multiple projects, problems, and activities concurrently.

● A strong eye for detail and project timelines.

4. PREFERRED SKILLS and EXPERIENCE:

● Experience working in a higher education setting is a plus.

Otis College of Art and Design

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11-11-2022

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