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Senior Manager, Product Marketing, Retail Media
Are you passionate about creating compelling stories and eager to drive innovation in retail media?
Take your career to the next level with Skai.
We’re proud of our industry-leading digital marketing software but we’re even prouder of the people behind it. That’s where you come in!
Our work environment is very fast-paced and entrepreneurial, and we always do whatever it takes to delight our customers.
About the Job:
The Senior Manager of Product Marketing will be the driving force behind our product marketing initiatives shaping how our Retail Media solution is perceived in the market. The responsibilities of this role encompass the creation of the value messaging, positioning of our platform, strategy of our product and development of supporting materials that focuses on the enablement of our field teams. This role requires content proficiency to define compelling narratives, a good eye for design to ensure effective marketing collaterals, and project management competence to deliver go-to-markets.
Given the rapid expansion of the ecommerce sector, the Senior Manager of Product Marketing has the opportunity to establish a strong and strategic market presence, provided they’re ready to embrace the fast-paced startup environment. Therefore, this position requires prior experience in and a deep understanding of the Retail Media industry, digital marketing, advertising technology and its stakeholders, including brands, agencies and publishers such as Amazon, Walmart, Target, Instacart and more. Moreover, this role demands a strong willingness to collaborate cross-functionally across our global organization, to capture both internal needs and the preferences of our potential and existing customers, which serves to ensure the delivery of strategic, effective and high-quality product marketing outputs.
Duties and Responsibilities:
● Own the relationship with the Retail Media product team in supporting product releases and product adoptions
● Manage relationships up, out and down across various functions to proactively attain priority goals and establish value on behalf of Product Marketing
● Develop and manage processes to enable efficiency and effectiveness of the Skai Product Marketing team
● Create and execute go-to-market plans and strategies that help to translate technical details into benefits for our prospects, practitioners and internal stakeholders (including Product, Sales, and Customer Service teams)
● Define strong go-to-market messaging with a focus on persona development, audience refinement, topline messaging and value propositions
● Collaborate closely with internal stakeholders to establish product-market fit, and educate them on strategic messaging and tactical usage of the product marketing deliverables
● Identify key market trends and perform competitive analyses to better position Skai’s solutions in our industry
● Collaborate and support strategy development around Skai organizational positioning and holistic Skai Platform value propositions
● Develop collateral as required per project, including pitch decks, one sheets, and case studies among many other tactical needs
● Evangelize our platform and products by becoming a thought leader to build the brand through blog posts, speaking engagements and other venues
Skai Requirements:
● Excited to collaborate and work with various functional teams in many markets and time zones
● Passion and dedication to make an impact
● Ability to draw insights from marketing data and communicate results
● Desire to be the best and build one of the greatest companies in our space
● Ability to lead and mentor your team and support cross-functional teams as a thought leader and representative of product marketing
● Take innovative and entrepreneurial approach to your role
● Excellent interpersonal communication and writing skills
● Proven track-record of problem-solving in challenging and innovative environments
Position Requirements:
● 3+ years of experience in product marketing with enterprise software or digital ad technology; or a similar role within these organizations.
● 5+ years of experience within the Retail Media support roles and a deep understanding of and its stakeholders, including brands, agencies and publishers such as Amazon, Walmart, Target, Instacart and more
● Ability to work steadily and discern prioritization in a fast-paced environment
● Strong strategic thinking and ability to translate into implications and action
● Attention to detail and self-driven; knows what to do, and gets it done
● Working knowledge of the online advertising landscape – retail media, search, social and display media channels.
● Demonstrated ability to understand and synthesize complex concepts into simple, powerful and engaging positioning and messaging for the right persona
● Outstanding communication and presentation skills, both written and spoken
● Previous experience working in startup companies preferred
● Excellent interpersonal skills
● Native-level English required
● Must be open to travel up to 25% of the time
● Bachelor’s degree required; MBA – a plus
● Asana knowledge is a plus
The salary range for this position is $110,000 – $120,000. The actual salary amount will vary depending on the applicants experience, skills and abilities as well as internal equity and market data. This position is eligible for additional bonus compensation, full details will be provided during the recruitment process.
More about Us:
- The company offers best-of-breed advertising technology on the most impactful, highest-ROI media channels as well as a suite of data-driven insights, planning and measurement solutions to complement and maximize return from our solutions.
- Established in 2006, we are a thriving organization, with a unique, vibrant startup culture with an incredible track record of success and an amazing future in sight!
- We are hybrid for the long term – with a great home/ office work mix, passionate and diverse team members, and a vibrant company culture.
Join us! we’ve been looking for you!
Equal Employment Opportunity:
Skai, Inc. is an equal opportunity employer. We strongly encourage and seek applications from women, people of color, and bilingual and bicultural individuals, as well as members of the lesbian, gay, bisexual, and transgender communities. Applicants shall not be discriminated against because of race, religion, sex, national origin, ethnicity, age, disability, political affiliation, sexual orientation, gender identity, color, marital status, or medical condition including acquired immune deficiency syndrome (AIDS) and AIDS-related conditions. Also pursuant to the San Francisco Fair Chance Ordinance, we encourage and will consider for employment qualified applicants with arrest and conviction records.
Applicants with Disabilities:
Reasonable accommodation will be made so that qualified disabled applicants may participate in the application process. Please advise in writing of special needs at the time of application.
Skai, Inc is an E-Verify employer.
Skai
Senior Manager, Product Marketing, Retail Media
Are you passionate about creating compelling stories and eager to drive innovation in retail media?
Take your career to the next level with Skai.
We’re proud of our industry-leading digital marketing software but we’re even prouder of the people behind it. That’s where you come in!
Our work environment is very fast-paced and entrepreneurial, and we always do whatever it takes to delight our customers.
About the Job:
The Senior Manager of Product Marketing will be the driving force behind our product marketing initiatives shaping how our Retail Media solution is perceived in the market. The responsibilities of this role encompass the creation of the value messaging, positioning of our platform, strategy of our product and development of supporting materials that focuses on the enablement of our field teams. This role requires content proficiency to define compelling narratives, a good eye for design to ensure effective marketing collaterals, and project management competence to deliver go-to-markets.
Given the rapid expansion of the ecommerce sector, the Senior Manager of Product Marketing has the opportunity to establish a strong and strategic market presence, provided they’re ready to embrace the fast-paced startup environment. Therefore, this position requires prior experience in and a deep understanding of the Retail Media industry, digital marketing, advertising technology and its stakeholders, including brands, agencies and publishers such as Amazon, Walmart, Target, Instacart and more. Moreover, this role demands a strong willingness to collaborate cross-functionally across our global organization, to capture both internal needs and the preferences of our potential and existing customers, which serves to ensure the delivery of strategic, effective and high-quality product marketing outputs.
Duties and Responsibilities:
● Own the relationship with the Retail Media product team in supporting product releases and product adoptions
● Manage relationships up, out and down across various functions to proactively attain priority goals and establish value on behalf of Product Marketing
● Develop and manage processes to enable efficiency and effectiveness of the Skai Product Marketing team
● Create and execute go-to-market plans and strategies that help to translate technical details into benefits for our prospects, practitioners and internal stakeholders (including Product, Sales, and Customer Service teams)
● Define strong go-to-market messaging with a focus on persona development, audience refinement, topline messaging and value propositions
● Collaborate closely with internal stakeholders to establish product-market fit, and educate them on strategic messaging and tactical usage of the product marketing deliverables
● Identify key market trends and perform competitive analyses to better position Skai’s solutions in our industry
● Collaborate and support strategy development around Skai organizational positioning and holistic Skai Platform value propositions
● Develop collateral as required per project, including pitch decks, one sheets, and case studies among many other tactical needs
● Evangelize our platform and products by becoming a thought leader to build the brand through blog posts, speaking engagements and other venues
Skai Requirements:
● Excited to collaborate and work with various functional teams in many markets and time zones
● Passion and dedication to make an impact
● Ability to draw insights from marketing data and communicate results
● Desire to be the best and build one of the greatest companies in our space
● Ability to lead and mentor your team and support cross-functional teams as a thought leader and representative of product marketing
● Take innovative and entrepreneurial approach to your role
● Excellent interpersonal communication and writing skills
● Proven track-record of problem-solving in challenging and innovative environments
Position Requirements:
● 3+ years of experience in product marketing with enterprise software or digital ad technology; or a similar role within these organizations.
● 5+ years of experience within the Retail Media support roles and a deep understanding of and its stakeholders, including brands, agencies and publishers such as Amazon, Walmart, Target, Instacart and more
● Ability to work steadily and discern prioritization in a fast-paced environment
● Strong strategic thinking and ability to translate into implications and action
● Attention to detail and self-driven; knows what to do, and gets it done
● Working knowledge of the online advertising landscape – retail media, search, social and display media channels.
● Demonstrated ability to understand and synthesize complex concepts into simple, powerful and engaging positioning and messaging for the right persona
● Outstanding communication and presentation skills, both written and spoken
● Previous experience working in startup companies preferred
● Excellent interpersonal skills
● Native-level English required
● Must be open to travel up to 25% of the time
● Bachelor’s degree required; MBA – a plus
● Asana knowledge is a plus
The salary range for this position is $110,000 – $120,000. The actual salary amount will vary depending on the applicants experience, skills and abilities as well as internal equity and market data. This position is eligible for additional bonus compensation, full details will be provided during the recruitment process.
More about Us:
- The company offers best-of-breed advertising technology on the most impactful, highest-ROI media channels as well as a suite of data-driven insights, planning and measurement solutions to complement and maximize return from our solutions.
- Established in 2006, we are a thriving organization, with a unique, vibrant startup culture with an incredible track record of success and an amazing future in sight!
- We are hybrid for the long term – with a great home/ office work mix, passionate and diverse team members, and a vibrant company culture.
Join us! we’ve been looking for you!
Equal Employment Opportunity:
Skai, Inc. is an equal opportunity employer. We strongly encourage and seek applications from women, people of color, and bilingual and bicultural individuals, as well as members of the lesbian, gay, bisexual, and transgender communities. Applicants shall not be discriminated against because of race, religion, sex, national origin, ethnicity, age, disability, political affiliation, sexual orientation, gender identity, color, marital status, or medical condition including acquired immune deficiency syndrome (AIDS) and AIDS-related conditions. Also pursuant to the San Francisco Fair Chance Ordinance, we encourage and will consider for employment qualified applicants with arrest and conviction records.
Applicants with Disabilities:
Reasonable accommodation will be made so that qualified disabled applicants may participate in the application process. Please advise in writing of special needs at the time of application.
Skai, Inc is an E-Verify employer.
Skai
Ready to take your career to the next level?
Skai is looking for the best and the brightest to join our rapidly growing team. We’re proud of our industry-leading digital marketing software but we’re even prouder of the people behind it. That’s where you come in!
Possible locations: New York City, Chicago, Seattle, San Francisco, Los Angeles
We are looking for a passionate Account Leader for our Consumer Goods & Retail agency clients, who will partner with and ensure the long term success of our independent agency partners. You will be responsible for developing long-term relationships with your portfolio of assigned agency partners, connecting with key business executives and stakeholders. You will lead a team of client success managers well versed in the performance media specific products in the Skai Platform (Paid Search, Social, Retail Media, Apps)
The ideal candidate will have great relationship management skills, business development, and strategy experience, in-depth understanding of the digital marketing landscape and hands-on experience implementing digital campaigns and most importantly, a results-oriented, consultative approach to addressing agency needs.
Duties and Responsibilities:
- Operate as the main point of contact for all matters specific to your aligned agency clients
- Develop a trusted advisor relationship with key agency stakeholders and agency executives
- Ensure the timely and successful delivery of our solutions according to customer needs and objectives
- Communicate clearly the progress of monthly/quarterly initiatives to internal and external stakeholders
- Forecast and track key account metrics
- Identify and grow opportunities within the customer base and collaborate with sales teams to ensure growth attainment
- Assist with high severity requests or issue escalations as needed
- Partner closely with the product development, sales, technical account management, and sales engineers to drive platform innovation and capture market opportunity
- Collaborate & partner with Sales Account Executives
- Lead on Quarterly Business Reviews & Partnership Overviews
- Advise on publisher & vertical best practices to ensure agency partners are maximizing results for their clients
- Direct management of aligned Client Success Manager team members
- Ensure client expectations are exceeded!
Skai Requirements:
- Passion and dedication
- Desire to be the best
- Ability to work both independently and as part of a team
- Strong interpersonal communication skills – in writing and verbally
- Proven track-record of problem-solving
- Results oriented
- Ability to thrive in a fast paced environment with tight deadlines
Position Requirements:
- B.A. or B.S.; MBA preferred
- 5+ years of experience in client services and/or client-facing technical project management
- Proven account management or other relevant experience
- Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive and C-level
- Experience in delivering client-focused solutions based on customer needs
- Proven ability to manage multiple projects at a time while paying strict attention to detail
- Excellent listening and presentation skills
- Hands-on digital campaign implementation and management experience
- Understanding of search, social, ecommerce marketing strategy
- Strong knowledge of the digital marketing ecosystem
- Skai or other marketing platform experience preferred
- Ability to travel 10%-20% of the time
- Ability to perform strategic client reviews to identify client needs or workflow gaps
- Agency Experience (Vendor Side Agency Management or Agency Side)
- Certified in Google, Meta, and/or Amazon certification a plus
The salary range for this position is $95,000 – $110,000. The actual salary amount will vary depending on the applicants experience, skills and abilities as well as internal equity and market data. This position is eligible for additional bonus compensation, full details will be provided during the recruitment process.
More about Us:
The company offers best-of-breed advertising technology on the most impactful, highest-ROI media channels as well as a suite of data-driven insights, planning and measurement solutions to complement and maximize return from our solutions.
Established in 2006, we are a thriving organization, with a unique, vibrant startup culture with an incredible track record of success and an amazing future in sight!
We are hybrid for the long term – with a great home/ office work mix, passionate and diverse team members, and a vibrant company culture.
At Skai™ we have comprehensive medical coverage, employer match retirement savings and generous paid time off. More importantly, we offer the things that make Skai™ a great place to develop your potential, both professionally and personally. In addition, you will also receive:
- Dental and vision coverage
- Employee share options program
- Generous paid family leave policy
- Flexible hybrid working model
- Life insurance and short/long term disability
- Professional growth stipend
- Diversity and inclusion programs
- Office commuting benefits
- ClassPass Membership
- Volunteering and community opportunities
- Employee Assistance Program
- Company sponsored employee social events
- Office lunches and fully stocked kitchen
Equal Employment Opportunity:
Skai™, Inc. is an equal opportunity employer. We strongly encourage and seek applications from women, people of color, and bilingual and bicultural individuals, as well as members of the lesbian, gay, bisexual, and transgender communities. Applicants shall not be discriminated against because of race, religion, sex, national origin, ethnicity, age, disability, political affiliation, sexual orientation, gender identity, color, marital status, or medical condition including acquired immune deficiency syndrome (AIDS) and AIDS-related conditions. Also pursuant to the San Francisco Fair Chance Ordinance, we encourage and will consider for employment qualified applicants with arrest and conviction records.
Skai