LANE4 Property Group

• Promote the LANE4 brand across print and digital platforms representative of the company
• Create and maintain marketing materials for LANE4’s portfolio of available commercial properties including property brochures, email blasts, and online marketing: Shoot building photography and interior digital tours; Research and analyze demographic and commercial property data.
• Assist in creation and submission of customized marketing packages targeted to potential clients and investors including pitch books, proposals, maps, aerials, presentations, print and digital media.
• Manage, update, and maintain LANE4 website with property listing material, project updates, and news articles as needed.
• Plan, implement, manage, and evaluate LANE4’s social media strategy
• Maintain company distribution email lists using Constant Contact
• Assist in the creation and distribution of quarterly and annual reports
• Plan, implement, manage, and evaluate marketing strategy for neighborhood retail center including: Social media management – strategy, content creation, scheduling, management, etc; Plan, coordinate, and promote community-centric events with tenants and vendors; Manage, update, and maintain retail center website; Write press releases for new tenants, grand openings, events etc.
• Assist Marketing Manager, brokerage, development, and property management teams, as needed

Necessary Qualities/Skills:

• Proficiency with Adobe Creative Suite software including InDesign, Illustrator, and Photoshop
• Highly-organized, ability to work quickly and multi-task to meet extremely tight deadlines
• Creative nature and eye for design
• Excellent writing and editing skills
• Proactive, big picture thinker
• Self-starter with problem solving skills
• Dynamic, positive outlook and strong sense of customer service

Preferred Qualifications:

• Marketing, Communications, Graphic Design or other related degree
• Experience managing professional social media platforms including content creation, short form video, scheduling etc.
• Experience or interest in retail center event planning
• Interest in commercial real estate or development industry

LANE4 Property Group