InsuredMine

The ideal candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable maintaining various marketing campaigns and have a creative skillset that enables them to brainstorm new initiatives. 

We need someone who wants to grow into a marketing manager role who already has a proven track record in customer product alignment and content creation.

Responsibilities

• Develop and maintain websites, newsletters, emails, social media campaigns
• Contribute to marketing and creative brainstorming initiatives
• Identify and propose internal/external ideas and initiatives to help promote general awareness of the company brand

Qualifications

• Bachelor’s degree or equivalent experience
• 2 – 3 years’ experience in marketing/brand management
• Excellent written and verbal communication skills
• Ability to manage multiple priorities
• Knowledge of all social networking platforms

InsuredMine

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background, excellent communication skills, and attention to detail. 

Responsibilities

• Manage all aspects of Demand Generation, Content, and Product Marketing campaigns that influence movement across various stages of the marketing and sales funnel.
• Execute marketing campaigns for partnerships, including webinars, special promotions, and events.
• Content creation – you will be responsible for creating blog content, articles, press releases, case studies, and white papers with help from a senior content specialist and designers.
• Collaborate with the Sales team to define go-to-market strategies and product messaging that compels potential customers to work with InsuredMine.
• Maintain Marketing technologies systems of record, including our CRM to ensure “single sources of truth” to maximize efficiency and increase speed-to-market.
• Own and manage KPI goals and budget for demand generation programs and track campaign and marketing portfolio performance.
• Work with our marketing agency on content creation, SEO, and website maintenance.
• Work with the Head of Sales on how to pair brand and marketing initiatives with sales initiatives. 
• Will get help from two content persons (in-house), and PPC and SEO/Blogs are being managed by another organization.

Qualifications

• Saas Experience
• Startup experience preferred
• 3+ years’ experience in marketing
• Strong verbal, written, and organizational skills

InsuredMine